
Software Poet by Birth, Early Stage Investor by Profession & Entrepreneur at heart. Working w/ the @aleph team to help build meaningful Israeli companies
Israel
Joined March 2009
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Wow. If you read one thing today, this should be it.
blogs.timesofisrael.com/dearโฆ
@avi_lewis_ managed to put the feelings of most Israelis onto words.
(re-posted with right attribution)
Eden Shochat retweeted
We are building a blue and white AI model and we are going to transform major industries! ๐ฅ
Welcome @GilboaamirAsaf and WhiteSage to the @aleph portfolio.
We're doing something we've never done before.
Welcome to ืืื ืืขืจื with @TomerDiari,ย Aleph's first Hebrew series on investment, technology, entrepreneurship, startupsโand pretty much everything else.
We'll be sharing new content every week, so follow on your platform of choice: lnkd.in/dYVMTfHM
Replying to @eden
@eden and @mikeeisenberg bet against @hellosimply a decade ago. They were wrong. @yuvalkaminka on laying off a third of the company, then growing 50%, and what a company built on joy does when grief walks in.
Eden Shochat retweeted
Today, weโre launching international payments to 190+ countries, over the SWIFT network.
With this launch, SWIFT officially becomes a new payment rail alongside our existing ones: ACH, wires, checks, cards, Real-Time Payments (RTP), and FedNow (preview coming soon).
International payments follow our standards for all payment rails:
โช They are sent or received from any account.
โช They go through state transitions with full programmatic & Dashboard observability
โช They allow you to handle all edge cases.
โช They let you charge fees through profiles - or programmatically.
But we also needed to support the complexity thatโs inherent in international payments:
๐จ๐ฆ For each payment, your customers can see transaction-level data on exchange rates, fees, expected recipient amounts, and payment status from the time it is initiated through completion.
๐ฌ๐ง Each payment starts with a quote that locks the exchange rate and shows exactly how much will be sent, what the fees are, and how much the recipient will receive in their local currency.
๐ฎ๐ฑ Your customer sees and approves those terms before the payment is sent.
๐ฉ๐ช International payments can fail in ways domestic ones don't. Each scenario is processed as a distinct, structured event via the API, so your product can guide the customer on what to do next.
More here: unit.co/blog/international-pโฆ
probably one of the more impressive product builds I've seen. you'd think getting the numbers right for ecomm is bread & butter of every store, but wow it's not. benchmarking against what other stores like yours is a total dark art. great stuff.
Today we launch Margins, a financial infra and analytics suite that feeds your and your agentsโ day to day. Margins is the first fully-reconciled data layer built for consumer brands.
It connects to all your data sources, including Shopify, Amazon, Payments processors, Meta, 3PL, EDI, billing, and bank transactions.
Connect Claude and chat with your data, build your own dashboards and workflows, or use our sleek, designed ones built off our experience working with thousands of brands.
๐ To celebrate the launch, weโre giving away free forever, unlimited access to the FULL Margins product for the first 200 brands to sign up, no matter your size from starter to 9 figures. No trial. No sales call. No stripped-down version.
RT+ comment โMARGINSโ and Iโll send you your personal link.
The story ๐๐
subscription service of monthly teaspoon refill for families with 2+ boys (father included)
#ThingsIdAbsolutelyPayFor
Eden Shochat retweeted
Today, weโre announcing that weโve doubled our annual transactions volumes in the last 12 months, and reached $100 billion.
This is an especially sweet moment for us. It took us 5.5 years to reach the first $50 billion.
What Iโm most proud of is the character and unusual choices that led to it.
We chose the most valuable problems, not the easiest ones. We saw huge value in building a system DEEP and BROAD enough to replace 10-15 vendors that banks + fintech programs typically use, starting with a core system. Many people that had 10x our knowledge tried to help and tamper our ambitions: โwhy build a core system?โ, โwhy operations and not just tech?โ, โwhy not partner with a vendor that already built a credit card ledger?โ
Today, Unit could be installed on any bank - immediately. There is no dependency on legacy tech. All money movement happens directly with the Federal Reserve and card networks. Banks and the programs they power do business at scale, with 10x better security, oversight, and modularity.
We built heads-down while there was widespread skepticism. Until recently, the category of modern financial infrastructure has been attacked non stop. For years. People questioned it from every single angle: is it sound? Valuable? Sustainable? We werenโt phased. We had the field context that many skeptics didnโt have, and we saw the proof points every day.
We made changes along the way when they were needed. We took no shortcuts and turned down high-risk deals that could make us bigger.
Importantly, we put ourselves on an independent financial trajectory, so that we donโt have to take shortcuts OR depend on the opinions of others.
Proud of our team for the hard work and character. Grateful to our customers (old and new) that placed trust in us. And to millions of end-users who have access to better financial services... without knowing that Unit exists ๐
Back to work.
unit.co/blog/100-billion-in-โฆ
simply brilliant.
wow.
Ukraine launches TrophyLab: we are opening access to captured Russian weapon technologies for our global partners. Every missile, drone, and vehicle seized on the battlefield is now a source of knowledge for the free world.
Through this secure platform, allied governments, labs, and defense tech manufacturers gain access to deep technical data, reports, and vulnerabilities. Users can also request physical equipment for testing, significantly shortening the development cycle for countermeasures.
What was meant to be the enemy's secret advantage is being dismantled to defend democracy. Join the platform:
๐ trophylab.mod.gov.ua/en/
ืื ืืืืืื ืืฉืืจ ืชืืื ืืืืข ืืืืืืื ืืฉืืื ืฉืืืื ืืคืฉืจ ืืขืฉืืช cryptanalysis ืขื video plaintext? ืืขืืื.
ืคืจืกืื ืจืืฉืื: ืฆื"ื ืืคืขืื ืืขืจืืช ืืกืืืืช ืืื ืืฉืืจ ืืช ืืืื ืืืื ืืืืืืื ืืืื ืื
ืืืืฃ ืืชืงืฉืื ืืงืจืื ื ืืช ืืฉืืงื ืืืื ืืืื - ืืื ืืืขืจื - ืืชืื ืืจืฉืช ืืกืืืจื ืืืืืฆืคื ืช "Z-TUBE" ืฉืืฉืืฉืช ืืืืืืื ืืช ืืฆืื ืืืขืืจืช ืชืืขืืื ืชืงืืคืืช ืืืืจืื ืืืืืื ืืืืืช ืืขืืืง ืืื ืื.
ืืคื ืืืืขืืช ืฉืืชืคืจืกืื ืขื ืืืขืจืืช, ืืืืจืืช ืืืคืฆื ืฉืื: "ืืจืืข ืืชืืขืื ืืขื ืืฆืคืืื, ืื ืืฉื ื ืืืคื - ืืชืืื ื ืชืืฆื ืืืกื ืชืื 300 ืืืืืกืงื ื (ms) ืขื ืืฆื ืฉื ืืื".
ืื ืืกืฃ, ืืืขืจืืช ืืฉ ืืช ืืืืืช ืฉืืืจืช ืืชืืื ืืืจืฆื ืืืืจื - ืื ืื ืืจืืจ ืืจืืข ืื ืืคืื ืงืฆืื ืชืืคืขื ืื ืขื ืืืฉืืงืื ืืืืจื ืืจ.
*ืืคืจืกืื ืืืืฉืืจ ืืืจืื ืืืืืื
ืืืืจืช ืืืืืืืื.
ืืืืกืื ืืืืืื ืืงืฆืืข ืืฆืื?
ืงืฆืื ืื ืืงืืืื ืืืืืืช ื ืืืืืืืช?
ืืืืื ืืืกืืช.
ืืืืจื ืืชืืื ืืช ืืื. ืืชื ืจืืฆืื ืืืื ืืืืื ืฉืืื ืฉืืฉ ืืื ืืช ืืืืืืืช ืฉืืฆืื ืืืคืฉ, ืืืืื ืืืชืืื ืืขืื 3+ ืฉื ืื ืฉื ืฉืจืืช ืืืฉืื ืคืขืืืื?
@mikeeisenberg ืืืืจ ืขื ืืืืื ืืช. ืื ืืืจ ืืขืืจ
independent board members are some of the most consistent value drivers for companies. well done. welcome aboard @saumil!
Big day at Unit: we're proud to welcome @saumil to our Board of Directors, as our first independent board member.
Saumil is the Global President of Ticketmaster. He spent the previous 9.5 years at @Square as CPO and Head of Business, scaling the company from pre-IPO to $3.6B in annual gross profit.
I have admired Saumil from the moment I met him. He's an incredibly smart, sophisticated, and humble operator. He has a world class network. And he plays to win.
Saumil's background is also a statement: great companies rethink every piece of infrastructure and stay close to the metal. With this foundation, they can solve the single toughest problem in embedded finance: adoption. Saumil has spent most of his career proving these things at Square.
Read more: unit.co/blog/saumil-mehta-joโฆ
Eden Shochat retweeted
ICYMI: @shai_wininger recently joined @eden on the Almost Human podcast to discuss Lemonade's journey to becoming a fully AI-native organization, from product and team design to self-healing systems, making AI the end-to-end default, and more. ๐ง bit.ly/436yEy7
Eden Shochat retweeted
Part 2 of "Almost Human" podcast with $LMND co-founder @shai_wininger and my partner @eden:
๐๐ฒ๐๐ฒ๐น ๐ญ: ๐ฆ๐ฒ๐น๐ณ-๐ต๐ฒ๐ฎ๐น๐ถ๐ป๐ด.
๐๐ฒ๐๐ฒ๐น ๐ฎ: ๐ฆ๐ฒ๐น๐ณ-๐ถ๐บ๐ฝ๐น๐ฒ๐บ๐ฒ๐ป๐๐ถ๐ป๐ด. Humans define what to build. Agents build it.
๐๐ฒ๐๐ฒ๐น ๐ฏ: ๐ฆ๐ฒ๐น๐ณ-๐ถ๐ป๐ป๐ผ๐๐ฎ๐๐ถ๐ป๐ด. Agents decide what to build. Try 20 different approaches. Test with synthetic users. Track conversion, behavior, KPIs. Kill what doesn't work, expand what does. No human initiates the feature.
๐คฏ deploy features without any human touching them!
Full Episode: aleph.vc/content/shai-winingโฆ
so many great tidbits here. listen.
GREAT EPISODE: "INVESTED" POSCAST
@mikeeisenberg hosts a must-watch episode with @AmiDaniel1, CEO of @WindwardAI.
They break down the real story of the war: The Strait of Hormuz.
If Iran controls it โ they can squeeze the worldโs economy.
Link to full episode ๐
Eden Shochat retweeted
Today I am proud that the second edition of my 7 October Parliamentary Commission Report is being published. It's on 7Octparliamentarycommission.โฆ We cannot allow history to be distorted and 7 Oct denial to win @AppgIsrael #7October #Israel
Eden Shochat retweeted
Siren in the Middle of new company pitch !
When company is successful in a decade, we will know where resilience and optimism comes from
๐ฎ๐ฑ high tech keeps running. ๐ช
Eden Shochat retweeted
Absolutely outrageous remarks by the Defence Secretary which I hope he will publicly apologise for.
During the 12-day war, the Iranian regime launched hundreds of ballistic missiles and suicide drones toward Israel.
33 civilians were killed. More than 3,500 were injured. Approximately 40,000 buildings were damaged.
In the city of Bat Yam, a single direct hit destroyed an entire neighbourhood. 22 buildings had to be demolished.
People often make a fundamental mistake when judging this conflict purely by casualty numbers.
Israel has spent decades and billions developing an unprecedented, multi-layered missile defence system. Nearly 80% of Israelis live within close proximity to a safe room or public shelter, and by law every new apartment built in Israel must include a reinforced safe room.
In this war, when missiles are launched, Israelโs Home Front Command first issues an early warning. When impact becomes imminent, sirens sound across the affected areas. Civilians are instructed to enter shelters and remain there until an official all clear is given.
Israelis follow these instructions because experience has shown time and again that they save lives.
The fact that Israel has learned how to defend its civilians does not make the threat any less serious.
The Muslim world is divided about Iran:
Muslim countries in favor of removing the regime:
Jordan ๐ฏ๐ด
Kuwait ๐ฐ๐ผ
UAE ๐ฆ๐ช
Saudi Arabia ๐ธ๐ฆ
Oman ๐ด๐ฒ
Qatar ๐ถ๐ฆ
Bahrain ๐ง๐ญ
Muslim countries against the removal of the regime:
Great Britain ๐ฌ๐ง
France ๐ซ๐ท
Spain ๐ช๐ธ

















