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Today we're introducing the Knock agent for @Slack, giving teams a new way to build, manage, and ship customer messaging from where they already work.
Tag @Knock in any channel, describe what you want, and let the agent work in the background to build campaigns, draft messaging, and update lifecycle workflows.
Learn more about how it works 👇
Knock is now on Stripe Projects.
Add Knock to your app from the Stripe CLI: stripe projects add knock/project
Learn more: knock.app/changelog/2026-10-…
Thanks to everyone who came out to our Marketing Engineer Meetup in SF last night 🙌
Great talks on the agents teams are running in production from @Amplitude_HQ, @NotionHQ, @hexanalytics, and @unifygtm.
Thanks to the @Amplitude_HQ team for hosting us at their beautiful HQ 🙏
See you at the next one!
🤖 Made with AI
new knock.app homepage just shipped
knock is customer engagement you build with agents, and we wanted our front door to reflect that
our goal was a site that feels agentic but demonstrates the human craft we believe wins
im so proud of the end result. our design team (ie @krisnasorathia) did a beautiful job bringing it to life
Today we're introducing goals.
Define what outcomes you want to see from your customer messaging, and the Knock agent will suggest messaging tweaks, workflow adjustments, or experiments that move the needle.
Learn more: knock.app/changelog/2026-10-…
Knock retweeted
In SF tomorrow for @knocklabs' Marketing Engineer Meetup and so excited to see nearly 500 registered
Come listen, learn, and discuss agentic gtm with the best and brightest. Plus free pizza
Last chance to RSVP: luma.com/zd62foks
Today, we're introducing step-level analytics for workflows and broadcasts, making it easier to understand how individual messages perform and where recipients engage.
You're now able to track:
→ 𝗥𝘂𝗻𝘀: how many runs reached, skipped, or errored at each step
→ 𝗠𝗲𝘀𝘀𝗮𝗴𝗲𝘀: sent, delivered, and bounced counts
→ 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: unique and total reads, clicks, and other interactions
→ 𝗧𝗼𝗽 𝗹𝗶𝗻𝗸𝘀 𝗰𝗹𝗶𝗰𝗸𝗲𝗱: the most-clicked links across message steps
Available today. Read the full changelog here: knock.app/changelog/2026-09-…
Knock retweeted
I just posted an article breaking down the @grok @bot setup I use to run marketing at @knocklabs as a one-man team.
It covers the bots, what each of them owns, and how they work together. Please copy if you like.
Nice diagrams included!! knock.app/blog/grok-bot-mark…
Hello SF 👋
Our next 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿 𝗠𝗲𝗲𝘁𝘂𝗽 is Wed, Oct 14 at @Amplitude_HQ x @statsig HQ.
Join speakers from @NotionHQ, @hexanalytics, and @unifygtm for cool sessions, great convos, and free pizza.
RSVP here: luma.com/zd62foks
Clipboard has been using Knock to send over 46 million messages/month after two engineers migrated 11 teams off of Braze.
Thanks Rocky and Stefan for the excellent write-up.
Read the full walkthrough: clipboardworks.com/resources…
Last night, the marketers, operators, and builders of Boston really showed up.
Want to give a huge thank you to everyone who came out, including our speakers: @tommydotkeeley from @Amplitude_HQ, Kyle Eaton from @AgnoHQ, @stanrym from @withDefault, and @twentworth12 from @incident_io.
We can’t wait for the next one! If we met you last night, follow along and let’s keep the conversation going.
It’s a good day to be in #Boston for some beer, pretzels, and AI sessions.
Join us tonight at the Marketing Engineer Meetup at Harpoon Brewery, 6–9pm. Live demos from @Amplitude_HQ, @withdefault, @incident_io, and @AgnoHQ.
RSVP here: luma.com/znz5llxk
#Unbound2026
Knock retweeted
Knock is an official plugin for Cursor and Grok Bot. Messaging workflows from the agent.
Knock is now an official plugin for @cursor_ai and @grok @bot.
Try it out today. Full changelog here: knock.app/changelog/2026-09-…
Knock retweeted
We're now a plugin for Cursor, so if you're Grok Bot pilled like me you can drive your customer engagement entirely from a nice GTM bot (plz give it a cute name).
knock.app/changelog/2026-09-…
Knock is now an official plugin for @cursor_ai and @grok @bot.
Try it out today. Full changelog here: knock.app/changelog/2026-09-…
Come join us at eve eves NYC tonight
I’ll be giving a talk on eve agents, knock, and polytopia strategy
Details below
luma.com/eveNY?tk=qYUAIH
While supplies last
Some limited edition stickers for @knocklabs Marketing Engineer Meetup next week in #Boston
If awesome speakers, a beloved venue, and free beer + pretzels weren’t enough, maybe Liam Neeson will get your attention. 👀
RSVP here: luma.com/znz5llxk
While supplies last




























