Mark Schaefer (@markwschaefer) header
Mark Schaefer (@markwschaefer) profile picture

Mark Schaefer

@markwschaefer

Keynote speaker, futurist, consultant, college educator, author of 12 books including "KNOWN" "Marketing Rebellion," "Belonging to the Brand," and "Audacious."

 Tennessee, USA
businessesGROW.com
Joined November 2008
  • Tweets92.7K
  • Following24.6K
  • Followers158K
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Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)Photo by Mark Schaefer (@markwschaefer)
The future of marketing is here. Marketing that works. Marketing that heals. amazon.com/Belonging-Brand-C…
Belonging to the Brand: Why Community is the Last Great Marketing Strategy

Belonging to the Brand: Why Community is the Last Great Marketing Strategy

-- Comstock magazine -- LinkedIn Bestselling author and futurist Mark Schaefer explains why community is a massively overlooked marketing opportunity. While "community" isn't new, he explains how...

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Mark Schaefer retweeted
BookAuthority (@bookauthority) profile picture
BookAuthority
@bookauthorityOct 27
Congrats @markwschaefer! "KNOWN" is #4 on BookAuthority's list of the best branding books of all time. bookauthority.org/books/best…
WINNER: 17 Branding Books That Separate Experts from Amateurs

WINNER: 17 Branding Books That Separate Experts from Amateurs

Discover 17 Branding books endorsed by Rory Sutherland, Vinod Khosla, and Seth Godin offering proven strategies and fresh perspectives.

bookauthority.org
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Mark Schaefer retweeted
Steve Sonn (@stevesonn) profile picture
Steve Sonn
@stevesonnOct 28
Impactful new perspectives on the future of AI and marketing businessesgrow.com/2026/10/1… via @markwschaefer
Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.

businessesgrow.com
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Locked Out: The AI Agent Can’t Get Through the Front Door businessesgrow.com/2026/10/2…
Locked Out: The AI Agent Can’t Get Through the Front Door - Schaefer Marketing Solutions: We Help...

Locked Out: The AI Agent Can’t Get Through the Front Door - Schaefer Marketing Solutions: We Help...

Agentic commerce is coming at us fast but none of it will matter if a customer AI agent can't get through the front door of your website.

businessesgrow.com
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Locked Out: The AI Agent Can’t Get Through the Front Door businessesgrow.com/2026/10/2…
Locked Out: The AI Agent Can’t Get Through the Front Door - Schaefer Marketing Solutions: We Help...

Locked Out: The AI Agent Can’t Get Through the Front Door - Schaefer Marketing Solutions: We Help...

Agentic commerce is coming at us fast but none of it will matter if a customer AI agent can't get through the front door of your website.

businessesgrow.com
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Mark Schaefer retweeted
Bob Cargill (@thebobcargill) profile picture
Bob Cargill@thebobcargillOct 21
Impactful new perspectives on the future of AI and marketing businessesgrow.com/2026/10/1… via @markwschaefer #AI
Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.

businessesgrow.com
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Impactful new perspectives on the future of AI and marketing businessesgrow.com/2026/10/1…
Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.

businessesgrow.com
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Mark Schaefer retweeted
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Rachel Strella@RachelStrellaOct 21
Impactful new perspectives on the future of AI and marketing businessesgrow.com/2026/10/1… via @markwschaefer
Image from Rachel Strella (@RachelStrella)
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Mark Schaefer retweeted
Claude Oggier (@claudeoggier) profile picture
Claude Oggier@claudeoggierOct 20
Excellent read by @markwschaefer ->Impactful new perspectives on the future of AI and marketing feeds.feedblitz.com/~/971777… #internetmarketing
Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.

businessesgrow.com
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I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. businessesgrow.com/2026/10/1…
I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

No matter what happens in the AI Era, we've counted on brand trust. But that's not what's working. Even fake brands are winning.

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Interesting book about how marketing is changing. By @markwschaefer Reading for my Fourth edition of How to Market a Book which has a lot more about AI in!
Image from Joanna (J.F.) Penn (@thecreativepenn)
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Impactful new perspectives on the future of AI and marketing businessesgrow.com/2026/10/1…
Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

Impactful new perspectives on the future of AI and marketing - Schaefer Marketing Solutions: We...

I attended a major conference dedicated to the future of AI and marketing. Here are the quotes that stuck with me.

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Hope you enjoy it!
Joanna (J.F.) Penn (@thecreativepenn) profile pictureJoanna (J.F.) Penn
@thecreativepennOct 20
Interesting book about how marketing is changing. By @markwschaefer Reading for my Fourth edition of How to Market a Book which has a lot more about AI in!
Image from Joanna (J.F.) Penn (@thecreativepenn)
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I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. businessesgrow.com/2026/10/1…
I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

No matter what happens in the AI Era, we've counted on brand trust. But that's not what's working. Even fake brands are winning.

businessesgrow.com
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Should you self-publish a book or go with a traditional publisher? businessesgrow.com/2020/02/1…
Should you self-publish a book or go with a traditional publisher? - Schaefer Marketing Solutions:...

Should you self-publish a book or go with a traditional publisher? - Schaefer Marketing Solutions:...

The decision to self-publish a book is an easy one when you know the facts. Mark Schaefer provides insight into his experience. The decision to self-publish a book is an easy one when you know the...

businessesgrow.com
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Mark Schaefer retweeted
Bob Cargill (@thebobcargill) profile picture
Bob Cargill@thebobcargillOct 11
#AI is Changing How Consumers, Well, Consume youtube.com/shorts/BEECdVAts… via @YouTube inspired by a blog post by @markwschaefer
AI is Changing How Consumers, Well, Consume

AI is Changing How Consumers, Well, Consume

I read a ridiculously awesome blog post by Mark Schaefer, “The Coll...

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“A strong brand … must be trusted by people. And understood by machines.” I trust Mark on this. I Was Wrong About AI and Brand Trust. Here's What Actually Wins. businessesgrow.com/2026/10/1… via @markwschaefer
I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

No matter what happens in the AI Era, we've counted on brand trust. But that's not what's working. Even fake brands are winning.

businessesgrow.com
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Mark Schaefer retweeted
Gwen Baird (@TheAlignMethod) profile picture
Gwen Baird
@TheAlignMethodOct 13
So much insight right there! 👇👇👇 How do you measure thought leadership? businessesgrow.com/2024/06/1… via @markwschaefer
How do you measure thought leadership? - Schaefer Marketing Solutions: We Help Businesses {grow}

How do you measure thought leadership? - Schaefer Marketing Solutions: We Help Businesses {grow}

Everybody wants to build a personal brand, but how do you know it's working? How do you measure thought leadership. Here are five ideas. measure thought leadership

businessesgrow.com
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Mark Schaefer retweeted
Rachel Strella (@RachelStrella) profile picture
Rachel Strella@RachelStrellaOct 14
I Was Wrong About AI and Brand Trust. Here's What Actually Wins. businessesgrow.com/2026/10/1… via @markwschaefer
I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

I Was Wrong About AI and Brand Trust. Here’s What Actually Wins. - Schaefer Marketing Solutions: We...

No matter what happens in the AI Era, we've counted on brand trust. But that's not what's working. Even fake brands are winning.

businessesgrow.com
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The Collapse of Consideration businessesgrow.com/2026/09/2… via @markwschaefer
The Collapse of Consideration - Schaefer Marketing Solutions: We Help Businesses {grow}

The Collapse of Consideration - Schaefer Marketing Solutions: We Help Businesses {grow}

Owning a view in the customer's mind has been marketing's goal. But what happens to strategy when AI begins the collapse of consideration?

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The Pathetic State of Content Marketing: A Plea businessesgrow.com/2026/10/0…
The Pathetic State of Content Marketing: A Plea - Schaefer Marketing Solutions: We Help Businesses...

The Pathetic State of Content Marketing: A Plea - Schaefer Marketing Solutions: We Help Businesses...

The state of Content Marketing is in peril. Your career is in peril. Everyone is playing with a 10-year-old playbook that AI has smashed.

businessesgrow.com
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