The Brand Leader

Today we helped @friendsofreedyriver with some much-needed garbage cleanup along the banks of the Reedy River on the Swamp Rabbit Trail. With our office closed, it's the first time we all got to be together (socially-distanced) and it was a blast.

When BK changed their logo and revealed the rebrand this week, we couldn’t help getting hungry, er... comment on it. Checkout our blog for deets. thebrandleader.com #brand #rebrand #burgerking #brandagency #design #flatdesign #designagency #whopper

Goals. Always aiming to perform as high as our brands, our Digital Marketing Coordinator Ann Leigh has her aim set high. 14k+ feet high. That is, she wants to summit a "fourteener," a Colorado mountain that's over 14,000 feet in elevation, of which there are 58 in the state.

2021. This year, our agency director will accomplish his personal exercise goals. What are yours? #goals #2021 #outdoor #branding #brandagency #design #designagency #webdevelopment #webagency

Today we launched a new look for our site and a bunch of new work samples that we had not previously uploaded. Stoked for 2021! #bringit #branding #brandagency #naming #design #designagency #webdesign #webagency

Ashley's goals are simple this year. 6.2m of pure energy pounded out on the pavement. A 10k? P'shaw. She'll crush that by year's end. What are your goals this year? #goals #brandingagency #designagency #creativeagency #advertisingagency #brandingdesign #branddesign #graphicdesign

It may seem counterintuitive, but spending during a downturn could be more profitable in the long run. Time and time again during the last 100 years brand who kept or increased their budgets grew profitability & market share. #advertising #branding #brandingagency #design

Nearly every CEO will tell you NOT to stop marketing your business during an economic downturn or recession. Here's a great article on the topic from @bluecorona (pardon the name... lol). #marketing #recessionmarketing #design #branding #brandingagency bluecorona.com/blog/recessio…

We are so happy to be in the heart of Greenville, SC! Check out these other top location in the south by Southern Living! buff.ly/2NdjfXr

How do you create the right voice for your brand? Striking the right tone can prove challenging, but when you put in the time and research, it can make all the difference. Check out these 6 helpful insights. buff.ly/2LQ7ykV

How to respond as a brand on social media is a delicate choice between lots of possible tones to find your brand's voice. How do you navigate that decision to strike the right tone? Check out these risky responses by brands that actually worked! buff.ly/2nsaysH

We love stories of brands connecting with their audiences directly and in meaningful ways, but how do you get there with your company? Lean secrets from companies like IKEA, Airbnb, and REI here: buff.ly/2BQELgf

We love seeing big brands make themselves real through creative interactions with people. Check out this project by Adobe and think about what you could do to engage people in a real way with your product! buff.ly/11mMMum

Growing a business is all about the fundamentals. While flashy marketing strategies may seem like the only way to advance, here are 10 core ideas to help you create a strong base for your marketing efforts. buff.ly/2xnDXtn

The social media landscape changes almost daily, and keeping up can seem like losing battle! Get ahead on your Instagram game with these 7 updates! buff.ly/2mFrBZ7

Unique brand storytelling crosses media and platforms. From Twitter streams to high-end videos, check out the examples of the best brand storytelling and learn some key insights to help you tell your story better, too. buff.ly/2MI15cQ

Lots of problems need to be solved. The question is, are you solving the right problems in your business? Hear more from Instagram's COO. buff.ly/2vFbDT1

You know the drill. You buy a bunch of bananas, but fail to eat them before they go bad. Except, what if they came in a package of bananas at varying stages of ripeness? Design thinking at it's best, we say. buff.ly/2w0PheS

Creating a fall social media content calendar doesn't need to consume your life! Here are 12 ideas to help you get a jump on your plan so you can focus on more important things, like, your business! buff.ly/2vEZhel