First Ascent South Africa

Introducing our summer running collection, a tangible celebration of a simple statement. We Run. Follow the link in our bio to shop the full collection.

Fake Website and advert alert! Please be aware of a fake website that is claiming to sell our products. The false website is also running adverts on Facebook, Instagram etc. Our only website is firstascent.co.za Instagram: firstascentsa Please be vigilant!

Who's excited for this weekends @SRTraverse ? Follow our cycling account @firstascentcyc for updates 🚵 #firstascentsa #dryland #stormsrivertraverse nitter.gq/firstascentcyc/status/…

Don't miss out on our Annual Clearance Sale! Up to 50% off a wide range of hiking, running and cycling apparel and gear. firstascent.co.za/annual-sal… Sale ends midnight 31 July #clearance #sale #firstascentsa

A huge congratulations to @biancasilberbauer who ran from Cape Town to Namibia which is 841.2km's. She ran to raise funds for the Cheetah Conservation Fund – which is a non-profit organization that does amazing research and conservation of cheetahs in the wild. #runforcheetahs

WIN a guided Drakensberg hike courtesy of First Ascent, @PathfindersSA & @MamaAlles valued at R27,000! Enter Now: bit.ly/3tkQyJk T's & C's apply. Competition closes 30 May '21. One winner + partner will be announced 31 May '21 on social media.

Adrian Abrahams from ROAM Overlanding: Off-Grid In The Drakensberg Mountains. Watch now: youtu.be/AQA0zo1HFik

Laugh in the face of foulweather with the AR-X waterproof running jacket. Available online in Men's & Ladies, get yours and run unhindered here: bit.ly/2PJd14y

Cooler weather adventures have touched down on South African shores - and we're ready. Are you? Shop the latest Touch Down jacket for him or her, available online now: bit.ly/3lPIPAX

Adrian Abrahams from Roam Overlanding takes our Helio tent for an offroad adventure! Watch his rad video here: youtu.be/RFJK5ZUFYa8 via @YouTube

What if you never had to compromise between weight and warmth when it comes to choosing a sleeping bag? Our range of both down and synthetic sleeping bags allow you to do just that. Get sorted for your next overnight adventure here: bit.ly/3cwaP9N 📸by team @hardliehome

*COMPETITION CLOSED* WINNER ALERT! 🚨 Congratulations to Denise Scholtz for winning everything in your wishlist to the value of R10k! A huge thank you to all our customers & fans for entering. Subscribed to our newsletter? Keep an eye on your email.

A tech golfer that's suitable for boardroom meets AND mountain peaks? We're talking about the Men's Aperture tech golfer with its fast-drying fabric. Available in extended sizes XS - 5XL. Available online now: bit.ly/2NrOtfn

What a view!👀🇿🇦

When looking for a hiking tee, look out for Quick Wic fabrication (so you're kept dry and comfortable) and a raglan sleeve construction so your range of movement is never limited. Our current favourite: the Ladies Nomadic hiking tee. Shop online: bit.ly/3o2O0g5

Pro Weekend Tip: Always go the extra mile for adventure - it never disappoints. 📸 courtesy of Combrinck van Wyk

The Men's Stretch Fit 9 Inch Shorts - its what you wear when you need ample room for movement, durable fabric that stretches, and lightweight comfort. Available online: bit.ly/3oXYrTr

Bikepacking is simply the synthesis of mountain biking & minimalist camping; it evokes the freedom of multi-day hiking, with the range and thrill of riding a mountain bike. Find your next bikepacking trail by clicking and exploring here: bit.ly/38qa6Vh📸by David le Roux

Thanks for the great feedback @LaurenKennedy_0 👏👟This is definitely one of our favourite products for exploring too.

We're giving one lucky explorer the chance to WIN everything in their wishlist valued at R10,000! Click here to learn more and enter: bit.ly/3nLFQJ3. Comp ends 28 Jan 2021. T's & C's apply.