Founder @100schoolhq ⚡️ | Most teams use AI. Few use it well. We close the gap in 15 days and prove it.
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Joined April 2015
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Today I'm announcing @100schoolHQ next chapter: an AI adoption platform for teams. Two years in the making, and the first time we've said it out loud.
Quick backstory (bear with... or watch the vid).
By 2024 we'd taught 65,000 professionals to use AI, one by one, thousands a month. Then we watched most of them go back into orgs that hadn't changed with them.
It confronted us with a pretty uncomfortable question. Were we having a real impact on people? Yes. Were we solving the real problem? No.
Training one person at a time doesn't move a team.
So we stopped. And spent a year on the frontline of AI transformation, across companies of every size and sector – getting our hands dirty to see the problem from the inside before adding to the noise.
What we saw under the hood was (and still is!) pretty damning.
- content everywhere, behaviour change NOWHERE
- licences rolled out and called a strategy
- training that means nothing by Monday morning
- tools taught to help people click, not think
- bullsh*t productivity numbers that told leaders what they wanted to hear
- people using AI in secret
Like true anthropologists, we needed to see the flipside. So in early 2025 we went to San Francisco to study adoption at the most AI-native orgs in the world. They didn't have different tools to everyone else. They thought about AI, measured it, and built habits around it like no one else.
That research became AIQ – our measure of AI thinking and readiness.
The habits became 15 Days of AI, our flagship team adoption programme, which we ran pilot by pilot, company by company, and said nothing about until we could PROVE it worked.
Teams at BCG, Ocado, New Balance and many more have been through it. And in June, Skills England featured us in their report "What Works for AI Upskilling in the UK" (I still won't pretend that feels normal.)
And 15 days is just the start of the journey we take companies on.
We're six people. We use AI in our own work every day. And we're obsessed with one thing: making AI a habit your team has, not a course it’s finished.
Most companies are asking: what's the quickest way to get everyone AI training? That gets you a course library. Boxes ticked. Monday looks the same.
We're busy answering a different one: what's the quickest way to CHANGE how the work actually gets done – across a whole team, not one person at a time?
If you've been handed that question (or AI adoption as a second job), start small. A free pilot for 5–10 of your people. 15 days, on their real work, measured before and after – so you see the change before you commit to anything bigger.
Link in the first comment, or DM me "pilot" and we'll get you started 😊
Let's gooo 💯
Max Haining 💯 retweeted
This is why I’ve been so quiet on here for the past year.
Been spending pretty much all my time building this product. I want more people to get what I get from AI... being able to try things and build stuff for themselves.
So excited to finally share it
Today I'm announcing @100schoolHQ next chapter: an AI adoption platform for teams. Two years in the making, and the first time we've said it out loud.
Quick backstory (bear with... or watch the vid).
By 2024 we'd taught 65,000 professionals to use AI, one by one, thousands a month. Then we watched most of them go back into orgs that hadn't changed with them.
It confronted us with a pretty uncomfortable question. Were we having a real impact on people? Yes. Were we solving the real problem? No.
Training one person at a time doesn't move a team.
So we stopped. And spent a year on the frontline of AI transformation, across companies of every size and sector – getting our hands dirty to see the problem from the inside before adding to the noise.
What we saw under the hood was (and still is!) pretty damning.
- content everywhere, behaviour change NOWHERE
- licences rolled out and called a strategy
- training that means nothing by Monday morning
- tools taught to help people click, not think
- bullsh*t productivity numbers that told leaders what they wanted to hear
- people using AI in secret
Like true anthropologists, we needed to see the flipside. So in early 2025 we went to San Francisco to study adoption at the most AI-native orgs in the world. They didn't have different tools to everyone else. They thought about AI, measured it, and built habits around it like no one else.
That research became AIQ – our measure of AI thinking and readiness.
The habits became 15 Days of AI, our flagship team adoption programme, which we ran pilot by pilot, company by company, and said nothing about until we could PROVE it worked.
Teams at BCG, Ocado, New Balance and many more have been through it. And in June, Skills England featured us in their report "What Works for AI Upskilling in the UK" (I still won't pretend that feels normal.)
And 15 days is just the start of the journey we take companies on.
We're six people. We use AI in our own work every day. And we're obsessed with one thing: making AI a habit your team has, not a course it’s finished.
Most companies are asking: what's the quickest way to get everyone AI training? That gets you a course library. Boxes ticked. Monday looks the same.
We're busy answering a different one: what's the quickest way to CHANGE how the work actually gets done – across a whole team, not one person at a time?
If you've been handed that question (or AI adoption as a second job), start small. A free pilot for 5–10 of your people. 15 days, on their real work, measured before and after – so you see the change before you commit to anything bigger.
Link in the first comment, or DM me "pilot" and we'll get you started 😊
Let's gooo 💯
Check out our new site: 100school.com
Book in a pilot with me 😊 : 100school.com/book-a-call
hello, I'm sharing the next chapter of @100schoolHQ school today. Feeling quite nervy about it.
It's a weird feeling. A bit like when you're hosting a gathering and wondering if anyone is gonna come? Existentially, does anyone CARE?
I've nearly delayed this MANY times in pursuit of getting things "ready" but as a wise friend told me it NEVER will be.
And launching isn't a one time thing. You need to get in the mindset of "always be launching". Fine!
If i hadn't put much time and effort into it, I wouldnt be that bothered but this is the culmination of 2yrs of work.
Either way, see you tomo 🤞🤞🤞
(and no that is not my dog, i wish hahaha)
okay Opus 5.5 motion is real.
this was basically one prompt for 15 Days of AI.
obviously the crazy studio stuff still needs context, refs, and iteration…but the potential is ridiculous.
“the economy has so much inertia” is a very Silicon Valley way of saying we upgraded the technology and somehow companies didn’t instantly rearrange themselves around it lol surprise!
Sam Altman admits he was wrong on AI's timeline and says society and the economy will adapt more slowly
"I thought when we got to GPT-4, which was back in 2023, that very quickly after that there was going to be much more disruption, software businesses up for grabs right away, than it turned out to be."
"I think I was wrong about a few things, but one in terms of the speed: the economy just has so much inertia."
"People keep doing the same things, buying from the same company, wanting to use their tools the same way. I think this is actually a positive in many ways, and it's going to make this big transition go smoother and slower. I'm grateful for it."
"But it means we've all been too ambitious on timelines. Even with this incredible technology, society and the economy will adapt more slowly."
I’m becoming allergic to AI training which is a slightly awkward thing to admit when you run an AI education company.
AI training is not useless but I keep seeing teams where people already know enough to get started. They just don’t have the time OR access to the right tools OR permission to experiment OR a manager who wants them to change how the work gets done. And then when AI adoption doesn’t magically happen, the answer is…another workshop.
I think we’re starting to confuse an environment/ culture problem with a skills problem.
ChatGPT is pretty bad at telling you where ChatGPT could help.
ChatGPT or Claude don’t know what you opened, copied, compared, rewrote or waited on last week. So instead of asking AI to invent use cases, pick one normal workday and reconstruct what you did across your calendar, emails, recent files, Slack threads.
That should give you tasks that are much more specific to start with, not another list of categories. I turned this into a 10-minute exercise: 100-school.beehiiv.com/p/sto…
How to waste you AI budget
1. buy copilot
2. run one webinar
3. tell staff to freestyle the use cases
4. track logins
5. wonder why the ROI is cooked
Last week I said most AI training is a waste of money, ours included if we taught it the normal way. this is the clearest version of why.
@bcherny mapped it for engineering teams. I've swapped the language for everyone who doesnt write code, because the blockers dont change: approvals, then your attention, then reviewing everything it makes, then whether anyone can decide.
Training clears the first blocker only and sometimes a bit of the second. Everything after that is ownership. What's getting sold everywhere is the first blocker, priced and packaged like it's all five.
Then everyone acts surprised when nothing changes.
I talk to engineers at other companies every day and hear the same thing: one person is 10x'ing their output with Claude but the rest of the org hasn't caught up.
Watching teams adopt AI, I keep seeing the same 4 steps.
I mapped them out here: Steps of AI Adoption claude.ai/code/artifact/bfdf…
I've sent an AI newsletter every Sunday for years. 65K+ read it and i barely mention it. It doesnt even have a proper name yet lol
I came up through no-code, so i’ve watched the “new tool changes everything” movie before.
now i sort through the hype and write about:
what happened?
what matters for work?
what you should try/ ignore?
that’s pretty much it.
this week: Kimi K3, Inkling, and why better AI still isn’t turning into better work inside most companies. already read it? say hi!
100-school.beehiiv.com/p/kim…
Im tired of more AI output being called progress. AI is great but it also made it much easier to dump more of it on everyone else (giving them more work).
Before you send: why theyre getting it, what you need, by when. Cant fill those in, dont send it.
If your company made you the “AI person” because you seemed techy, congrats on the second job.
You now get to pick the tools, convince legal, train everyone, answer every question and somehow still do your actual role.
I do this full-time and still can’t keep up. go easy on yourself.
We sell AI training and most AI training is a waste of money. Ours included, if we taught it the normal way.
A client told me last week that our 15 Days of AI (for teams) was the most hands-on AI training they'd done. More than the big expensive one they've already sat through from one of the largest software companies on earth.
we're not smarter than a company that size, we just refuse to teach the tools. And their team kept stressing that they got to use AI on real work, not just hear about it.
If you're a founder too, yeah, we're living the dream. We're optimistic, have the most control, and the least worried about layoffs. Also true: we're tired in a way that doesn't switch off.
You're shipping, you're excited, everythings technically fine, and there's no off button anywhere. It's called smiling exhaustion.
71% of founders say we're optimistic about our careers and nearly half of us are burned out at the same time. Thats not a contradiction anymore, that's just the job.
Great work @lennysan and @noamseg 👏 👏
Yeah, "just management" is right, and it's about to get very real.
The second you tag an agent in Slack and hand it a job, you're not prompting anymore, you're managing a teammate. Context, limits, checking its work, deciding when to trust it... that's how everyone on the team becomes a first time manager overnight, ready or not.
