It's bigger than hip-hop | Est. 2004 | African hip-hop legacy. Youth & urban culture worldwide. Born in print. Built for digital.| Email: [email protected]
South Africa
Joined March 2011
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HYPE Fam! Our latest cover features @KKeed_ , a voice redefining individuality and self-expression in South African hip-hop.
From her unapologetic approach to artistry and personal style to her authentic partnership with Vans, K.Keed is proof that staying true to yourself never goes out of style.
Tap into the full cover story now on the HYPE website
HYPE MAGAZINE retweeted
We’re excited to welcome @HypeMagazineSA as the official media partner for Illythehostxperience.🧡
A platform dedicated to documenting culture, amplifying voices and capturing the moments that move the scene. Together, we’re bringing you closer to the music and stories.
HYPE FAM, we are giving away sneakers there by IG, go check it out
instagram.com/reel/DfW1K_suN…
WE SEE YOU FAM.
Thank you to @HypeMagazineSA & @illythehost for featuring my album on their article.
go stream BEGIN the album 🇿🇦
Formula 1® has always been about more than what happens on the track. It’s the anticipation before lights out, the debate over strategy, the reactions to every overtake and, increasingly, the people you share those moments with.
READ HERE: shorturl.at/7fNMK
HYPE MAGAZINE retweeted
Eiiii maan, If you want a ticket, check this link and read: shorturl.at/QksTA
Fede my PERSON @Kmat_dj will be there, and my BROTHER @LoatinoverPound
See yall there, Ticket is 4 ranta neh!
Tickets for the YX26 Experience by @Nedbank are now live, inviting young South Africans to be part of a one-of-a-kind gathering designed to celebrate ambition, unlock opportunity and inspire action
READ HERE: shorturl.at/QksTA
After dropping an amazing album, which is definitely in the conversation for Album of the Year in 2026, @LaCabra_Bully switches things up with a fresh release instead of simply riding the album wave.
READ HERE: shorturl.at/8uZBZ
'COME FIND YOUR TRIBE' by @coolandblak , @OriginalJayJody and @Blaklez is out!
We had a young conversation about the process and making of this masterpiece.
Here's the interview for you to enjoy, and go Stream the album, lastly, Get your tickets for Cool&Blak this coming Sunday.
hosted by @illythehost