@MarkLives

MarkLives & MarkLives MEDIA. Independent industry news for marketing, advertising & media execs.

 South Africa
linktr.ee/marklives
Joined August 2008
  • Tweets45.4K
  • Following6.4K
  • Followers20.5K
4.5KMedia
Can loyalty programmes turn customers into brand advocates? marklivesmedia.com/2026/10/2…

Can loyalty programmes turn customers into brand advocates? – MarkLives Media - Unlocking Media's...

Discover what South African loyalty programme members value, why they spend more and what drives them to recommend brands.

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Ramify@Ramifybiz14h
#Ramify: Great clients, great creativity: 2026 is Joe Public’s best Loeries year yet #paid @joepublicadv ramify.biz/Agency/NewsroomAr…

Great clients, great creativity: 2026 is Joe Public’s best Loeries year yet | Joe Public | Ramify...

The independent agency group took home 36 Loerie Awards across both nights, including a record 3 Grand Prix, and being named Agency of the Year and Independent Agency of the Year.

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Ramify@Ramifybiz14h
#Ramify: The single story is alive and well in South African boardrooms #paid ramify.biz/Agency/NewsroomAr…

The single story is alive and well in South African boardrooms | eatbigfish Africa | Ramify Premium

Global head offices have long been accused of telling a single story about African consumers. Dhatchani Naidoo, Managing Partner at Delta Victor Bravo, which represents eatbigfish in Africa, argues...

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Ramify@Ramifybiz14h
#Ramify: The ACA presents six-part Agency Commercial Edge masterclass series #paid ramify.biz/Agency/NewsroomAr…

The ACA presents six-part Agency Commercial Edge masterclass series | Association for Communication...

The ACA’s six-part Agency Commercial Edge masterclass series will help agencies build the commercial skills required to compete effectively, win better business and protect the value of their work. A...

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Ramify@Ramifybiz14h
#Ramify: Everybody has AI. Why are we all wearing the same hat? #paid @dentsuSSA ramify.biz/Agency/NewsroomAr…

Latest Company News | Ramify

Ramify - Our latest articles. Subscribe to our newsletter today to get updates of our latest content.

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Ramify@Ramifybiz14h
#Ramify: Reach 2 million South African car buyers in one place #paid #broadmedia ramify.biz/Agency/NewsroomAr…

Reach 2 million South African car buyers in one place | Broad Media | Ramify Premium

Beat the competition by reaching prospective customers first.

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Ramify@Ramifybiz14h
#Ramify: Accenture Song caps standout year with five gold Loeries for Philipstown #paid #accenturesong ramify.biz/Agency/NewsroomAr…

Accenture Song caps standout year with five gold Loeries for Philipstown | Accenture Song | Ramify...

Accenture Song South Africa won 15 Loeries, 13 of them for The Philipstown WireCar Grand Prix, including five Golds, ahead of the documentary's International Emmy nomination.

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Ramify@RamifybizOct 27
#Ramify: From content to commerce: why marketing’s oldest wall just fell #paid @BraveGroupSA ramify.biz/Agency/NewsroomAr…

From content to commerce: why marketing’s oldest wall just fell | Brave Group | Ramify Premium

For years, the industry had an intellectual firewall ready to deflect that question. We divided our world neatly into two camps

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Ramify@RamifybizOct 27
#Ramify: Content creation at scale: quality without compromise #paid @BraveGroupSA ramify.biz/Agency/NewsroomAr…

Content creation at scale: quality without compromise | Brave Group | Ramify Premium

Not all content is equal, and AI should not be applied uniformly across all content types. The Forge Content Production Hierarchy helps teams determine the right level of human involvement for each...

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Ramify@RamifybizOct 26
#Ramify: Brands want in-house agencies. But do they know what they're building? #paid #Hoorah ramify.biz/Agency/NewsroomAr…

Brands want in-house agencies. But do they know what they're building? | Hoorah Digital | Ramify...

More brands are investing in building their own creative and marketing capabilities. I'm a big believer in this model, having spent years building and running internal agencies. But I also think many...

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Ramify@RamifybizOct 26
#Ramify: When everyone is busy, but the numbers tell a different story #paid @BraveGroupSA ramify.biz/Agency/NewsroomAr…

When everyone is busy, but the numbers tell a different story | Brave Group | Ramify Premium

In professional services, it's possible to have teams working at full capacity, calendars filled with meetings and deadlines, and still find that the financial performance does not reflect the effort...

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Ramify@RamifybizOct 26
#Ramify: Joe Public wins inaugural Effie Awards Agency of the Year #paid @joepublicadv ramify.biz/Agency/NewsroomAr…

Joe Public wins inaugural Effie Awards Agency of the Year | Joe Public | Ramify Premium

At the 2026 South African Effie Awards, Joe Public won Agency of the Year, and the agency’s first Gold Effie for UberEats, while Joe Public client SAB was named #3 Marketer of the Year.

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Ramify@RamifybizOct 26
#Ramify: Channel strategy & execution: AI across the full campaign #paid @BraveGroupSA ramify.biz/Agency/NewsroomAr…

Channel strategy & execution: AI across the full campaign | Brave Group | Ramify Premium

A campaign is only as strong as its ability to reach the right people, in the right context, with the right message, at the right moment. AI transforms every dimension of channel strategy and...

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#ClicksnTricks: Trust me, I’m a creator. A decade on, writes Charlie Stewart, influencer marketing's become an increasingly important line on the marketing budget. marklives.com/article/44962-…

#ClicksnTricks: Trust me, I’m a creator • Article • MarkLives.com

15 October 2026 — A decade on, writes Charlie Stewart, influencer marketing's become an increasingly important line on the marketing budget.

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[Subscribers only] MarkLives Agency Revenue Ranking 2026 marklives.com/article/44971-…

MarkLives Agency Revenue Ranking 2026 • Article • MarkLives.com

22 October 2026 — Ogilvy SA is the largest agency, ahead of Publicis Groupe Africa, Omnicom Advertising SA and The Up&Up Group. [PREMIUM]

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#ThisWeek on MarkLives MEDIA: From chatbot to agent • #NextWeek: Loyalty programmes & brand advocates From our sister newsletter on Tuesdays! marklives.com/article/44977-…

#ThisWeek on MarkLives MEDIA: From chatbot to agent • #NextWeek: Loyalty programmes & brand...

22 October 2026 — From our sister newsletter on Tuesdays!

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#OpEd: Why agencies should be hiring for gaming fluency. Glenn Marc tackles what cultural fluency in the world of gaming should look like in adland. marklives.com/article/44973-…

#OpEd: Why agencies should be hiring for gaming fluency • Article • MarkLives.com

22 October 2026 — Glenn Marc tackles what cultural fluency in the world of gaming should look like in adland.

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#OnTheRadar: Windhoek, Amstel leaves Hunts Plus: Openfield partners with 22Ours; Clockwork's new positioning; Col’Cacchio GO format expanding; IAS insight into in-house vs agency debate; 2026 Effie SA winners. marklives.com/article/44975-…

#OnTheRadar: Windhoek, Amstel leaves Hunts • Article • MarkLives.com

22 October 2026 — Plus: Openfield partners with 22Ours; Clockwork's new positioning; Col’Cacchio GO format expanding; IAS insight into in-house vs agency debate; 2026 Effie SA winners.

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MarkLives.com retweeted
Ramify@RamifybizOct 22
#Ramify: Access is no longer an advantage #paid ramify.biz/Agency/NewsroomAr…

Latest Company News | Ramify

Ramify - Our latest articles. Subscribe to our newsletter today to get updates of our latest content.

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Ramify@RamifybizOct 22
#Ramify: 2026 Effie Awards South Africa winners announced #paid @ACA_SA ramify.biz/Agency/NewsroomAr…

2026 Effie Awards South Africa winners announced | Association for Communication and Advertising |...

Women for Change and Edelman South Africa claim the Grand Effie; inaugural Marketer and Agency of the Year honours recognise Women for Change and Joe Public

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