Rich, long-lasting colour meets effortless application in ILIA’s new waterproof eyeliner, delivering up to 24 hours of smudge-resistant wear in 10 versatile shades, from everyday neutrals to shimmering metallics: 29secrets.com/beauty/product…

TikTok’s latest "eye-maxxing" makeup trend is putting colour theory back in the spotlight, with expert tips on choosing the eyeshadow shades that make your natural eye colour pop: 29secrets.com/beauty/what-is…

People have spent centuries chasing the perfect blue. From a precious stone mined in Afghanistan to the Virgin Mary’s robes, Renaissance masterpieces and Yves Klein’s almost impossibly vivid paintings, this is the extraordinary story of ultramarine: 29secrets.com/style/the-stor…

According to Pinterest, putting your own spin on everything from haircuts and manicures to blush application is the ultimate beauty flex: 29secrets.com/beauty/why-ori…

With its sleek, sculptural design and polished metallic finish, Pilgrim’s Amaris Recycled Sculptural Barrette transforms even the simplest hairstyle into an effortlessly chic statement: 29secrets.com/style/product-…

Céline Dion's unforgettable performance of “My Heart Will Go On” at the 1998 Academy Awards is being immortalized with a new collectible Barbie doll: 29secrets.com/style/mattel-c…

After building an internationally celebrated fashion label in New York and dressing everyone from Michelle Obama to Beyoncé, Toronto-born designer Tanya Taylor returns to her roots with a beautiful new boutique in Rosedale: 29secrets.com/style/tanya-ta…

Hidden inside a historic downtown building, AIRE Ancient Baths invites visitors to disconnect from the outside world and indulge in the restorative power of ancient bathing rituals: 29secrets.com/wellness/aire-…

Hidden inside a historic downtown building, AIRE Ancient Baths invites visitors to disconnect from the outside world and indulge in the restorative power of ancient bathing rituals: 29secrets.com/wellness/aire-…

The 23rd annual fundraiser for the Breast Cancer Cause features 16 incredible couture pieces made from Cashmere Bathroom Tissue: 29secrets.com/style/canadian…

Gentle exfoliation meets effective cleansing in a skin-friendly formula from First Aid Beauty designed to wash away impurities, minimize the appearance of pores and reveal a smoother, brighter, more radiant complexion without irritation: 29secrets.com/beauty/product…

This fall, Elie Saab is bringing his divine couture designs to the masses as the latest global design powerhouse to collaborate with H&M. Of course, this brilliant fashion collaboration counts an ethereal wedding dress among its signature pieces: 29secrets.com/style/the-elie…

There are lots of things you should bring to a job interview, but an iced coffee is definitely not one of them: 29secrets.com/wellness/the-o…

Your complexion changes after 25, so grow with it. Discover the products and ingredients that can help your skin look stronger, healthier and more resilient no matter how old you are: 29secrets.com/beauty/16-pro-…

MERIT teams up with Canadian designer Erdem Moralıoğlu to turn its signature Retrospect scent into a trio of beautifully wrapped, limited-edition soaps: 29secrets.com/beauty/product…

Two decades after The Swan promised to transform “ugly ducklings” into beautiful women, a new documentary revisits the extreme makeovers, questionable practices, and human cost behind the controversial reality show: 29secrets.com/pop-culture/th…

Our Fragrance Of The Month is DedCool's Mocha Magic. Espresso, chocolate, toffee and vanilla come together in a warm, addictive gourmand that smells like your favourite coffee order—only better: 29secrets.com/beauty/fragran…

The wedding power suit is trending thanks to Dove Cameron & Damiano David. (The matching wedding styles definitely put this couple at the top of this year’s best dressed newlyweds list): 29secrets.com/style/the-wedd…

After a painful and very public job loss, 29Secrets columnist Danielle Graham learned that sometimes the hardest question to answer is the one everyone keeps asking: What’s next?: 29secrets.com/heres-the-thin…

Restaurateur, mother of 6 and one of the most influential Canadian women of the 20th century, Jean Lumb fought discriminatory immigration laws, helped save Toronto’s Chinatown and spent more than 4 decades changing what it meant to be Chinese—& Canadian: 29secrets.com/pop-culture/je…