AMA-KC is a professional society of advertising, marketing, research, and sales executives interested in marketing.
Kansas City
Joined June 2010
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American Marketing Association, Kansas City retweeted
Luncheon today for @AMA_KC .. tracking the digital landscape... #marketing #digital #pushingtothewebwithprint
American Marketing Association, Kansas City retweeted
We're growing - and hiring!! - at @nativedigital_. Learn more about these opportunities at nativedigital.com/job-openin… and shoot me a note if you're interested.
If you already love your job and need some help with a project, campaign, launch, etc., let's grab coffee, lunch or a beer!
American Marketing Association, Kansas City retweeted
Is #marketing #analytics a central part of your 2020 strategy? Learn where you should invest your time and talent next year. RSVP for our Nov. 20 webinar! brighttalk.com/webcast/17426…
American Marketing Association, Kansas City retweeted
The great thing is, no matter where you are today, it's incredibly easy to take the next small step toward a stronger #analytics program. Do that often enough, and you WILL develop the power to generate eye-opening insights. #AMAKC
American Marketing Association, Kansas City retweeted
We call it the 5-1-5 rule. It's one of the tips in our ebook, How to Build #Marketing #Dashboards That Don't Suck. bit.ly/2Bvaxwr #AMAKC
“In 5 seconds I need to understand what this dashboard is. In 1 minute I need to understand what this is telling me. And in 5 minutes I should be able to make a decision.” @MattHertig @AlightAnalytics #AMAKC #KCMO
American Marketing Association, Kansas City retweeted
The Levels are a good way to assess where your #marketinganalytics program is now, and it clues you in on what you should do next to evolve your ability to produce insights. #AMAKC
American Marketing Association, Kansas City retweeted
We see all three of these barriers A LOT -- and they're all pretty easy to slip into if your organization is new to #marketinganalytics. @ama_KC
American Marketing Association, Kansas City retweeted
Matt explains the Data Death March -- it's what happens when #marketers have to spend hours and hours using Excel and PowerPoint to build their monthly reports. No bueno! @AMA_KC
American Marketing Association, Kansas City retweeted
Alight CEO @MattHertig is presenting to the American Marketing Association's KC chapter today -- thank you for having us! @AMA_KC #marketinganalytics
American Marketing Association, Kansas City retweeted
Join us tomorrow for @MattHertig's presentation to the American Marketing Association in #KC -- RSVP today! #marketinganalytics @ama_KC bit.ly/2mL6Lva
American Marketing Association, Kansas City retweeted
On this historic day for @ussoccer, we’re so excited to unveil our #KC2026 Honorary Bid Captains! Thank you @MattBesler @SalvadorPerez15 & @PatrickMahomes for showing the world that #KC is united behind our #2026WorldCup bid. Together we‘re going to #BringTheWorldCupToTheMidwest
All eyes are on the big stage today.
With your help, all eyes can be on our great city – Kansas City.
KC2026.com // @KC2026WorldCup
American Marketing Association, Kansas City retweeted
Just 1 week until Alight CEO @MattHertig talks #marketinganalytics at @AMA_KC. Save your spot today! bit.ly/2mL6Lva
American Marketing Association, Kansas City retweeted
A marketing newsletter that changes along with you. bit.ly/2IWAHLT
American Marketing Association, Kansas City retweeted
The agenda is now live for the AMA Higher Ed Virtual Conference happening June 25-26. Over two days we'll cover the latest trends in enrollment marketing and brand management. Sign up now for this free event. bit.ly/2F7HJfo
American Marketing Association, Kansas City retweeted
Cutting #marketing spending to increase #profitability in a poor earnings season hurts long-term performance. Learn why: fal.cn/s8MV
By @Raji_Srinivasan and Nandini Ramani
American Marketing Association, Kansas City retweeted
Whether you're preparing to welcome the next class, engaging students on campus or keeping in touch with alumni, brands in higher ed have to do a lot of heavy lifting.
Join us June 25-26 for the free AMA Higher Ed Virtual Conference: The Year Ahead.
bit.ly/2XpbO1h
American Marketing Association, Kansas City retweeted
To market to millennials...
1. Offer value-added marketing
2. Use social media networks
3. Don't forget mobile
4. Use traditional content
5. Offer experience-based shopping
6. Use event marketing
7. Meet with people
8. Never give up
Do you agree?
bit.ly/2JQwCIS
American Marketing Association, Kansas City retweeted
Read our 2018 interview with Philip Kotler, the father of marketing.
bit.ly/2FijAkz
American Marketing Association, Kansas City retweeted
Five skills needed to be a digital marketing pro:
1. A passion for writing
2. A love of numbers
3. Communication skills
4. Creativity
5. Time management bit.ly/2BN7m4X