Adaptive Audience simplifies the activation of customer-centric marketing programs across your channel mix to maximize ROI.
Dallas, Portland, Atlanta, NYC
Joined January 2014
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Oracle’s Kevin Akeroyd: Without Data, You're Chasing Unicorns - adexchanger.com/omnichannel-…
Adaptive Audience retweeted
5 Platforms That Connect Online Campaigns to Offline Results streetfightmag.com/2014/07/1… via @streetfightmag #attribution
The Fizz Behind Coca-Cola's Massive World Cup Campaign - adexchanger.com/advertiser/t…
Adaptive Audience retweeted
In store purchases up 40%. 35% reduction in CPA. 30% increase in ROAS. @LiveRamp + @AdaptiveAudienc with @brandonbethea
Adaptive Audience retweeted
Watch the #RampUp2014 panel with Brandon of @AdaptiveAudienc, Nikhil of @WalmartLabs, and Tony of @MediaForge blog.liveramp.com/2014/03/06…
Adaptive Audience retweeted
Multi-channel retail news: Staples to Shut 225 Stores to Trim $500 Million in Costs bloom.bg/1nh2F2W via @BloombergNews #eCommerce
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Panel w Brandon Bethea of @AdaptiveAudienc, Nikhil Raj of @WalmartLabs and Tony Zito of @MediaForge - bit.ly/1icnlKS #rampup2014
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Ad of the Day: M&M's and Geico combine for a delicious ad mashup. adweek.it/1ga66CZ
Measuring Digital Media’s Impact on In-Store Sales, partner case study w @Adometry, presented at #rampup2014 - bit.ly/1gRqJoV
Cover... blown. Seems our panel at #RampUp2014 went well, forcing our Twitter account out of stealth mode. Thx @JonathanRRicard!
Adaptive Audience retweeted
Great to see @AdaptiveAudienc @MediaForge @WalmartLabs talking about audience accuracy improving ROAS through CRM data. #RampUp2014