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Analytic Partners

@AnalyticGlobal

Global leader in measurement and optimization. Sharing interesting news about technology, trends, and the industries we serve.

 Americas, Europe, Asia-Pacific
analyticpartners.com
Joined January 2013
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icomglobal@icomglobal10 Feb 2023
A big thank you to Kevin O'Farrell @AnalyticGlobal, Itzel Meza-Loeza CPW_Global, Julian Garrtiz @GarritzInt, Owen Ridolfi @Flashtalking @TeamMediaocean, @mvermut @Neustar and @ryan_tiberius @amazonnews for a successful @icomglobal #Incrementality #Council Meeting.
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Campaign
@Campaignmag31 Jan 2023
Cautious optimism? agencies on the AA/Warc Expenditure Report @WavemakerUK @mindshare_uk @kineticwwUK @TheOzoneProject @TribalLDN @alan_agencyldn @Econsultancy @AnalyticGlobal @TheKiteFactory @Kepler_emea buff.ly/3WL8Mm1
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Campaign
@Campaignmag20 Jan 2023
‘Reasons to be cheerful’: agencies react to latest Bellwether report @MullenLoweLDN @HavasMediaUK @irisworldwide @TheOzoneProject @MediaLink @VaynerMedia @AnalyticGlobal @interbrand buff.ly/3ZQPePJ
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Analytic Partners retweeted
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Mediaweek@MediaweekAUS10 May 2022
Why an ad-supported Netflix tier would be “Nirvana for advertisers” Andrew Gilbert, Stewart Gurney, and Paul Sinkinson on what the new tier means for advertisers and consumers Read More: ow.ly/KfMP50J4Be1 #AusMedia #AusNews #AusBiz @Yahoo @kaimera_agency @AnalyticGlobal
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Analytic Partners retweeted
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Campaign
@Campaignmag14 Oct 2021
IPA #EffWorks – third of budgets wasted due to poor briefing & bad comms: buff.ly/3BGaZ8x
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Check out @AnalyticGlobal's session at The Year Ahead. During this session, Farfetch and Analytic Partners will look at the biggest challenges in marketing and the key steps every brand should take now to future-proof against whatever change comes next. ow.ly/D32u50GiFhy
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Analytic Partners retweeted
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shots.net@shotscreative28 Jul 2021
Tokyo 2020: No fans. No fun. No marketing future? With the delayed @Tokyo2020 Games officially open, #AndyGallagher, VP of Client Engagement @AnalyticGlobal, looks at how the pandemic-hit event can still end in a podium finish for some brands. shots.net/news/view/tokyo-20…
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Analytic Partners retweeted
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icomglobal@icomglobal20 Apr 2021
Performance or #brandMarketing: Which promises the greatest success? - ow.ly/hUcA50EtpM3 | @MediatelNews @AnalyticGlobal #PerformanceMarketing #Marketing
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Analytic Partners retweeted
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icomglobal@icomglobal14 Apr 2021
Thanks Elma O. @relevanC_ad @Groupe_Casino Florian T. & Neala B. @HavasMedia Jared R. @RAPP Kevin O. @AnalyticGlobal @mvermut @mschoen & Robert S. @Neustar Michael H. @Kinesso 4 a great @icomglobal #Incrementality #Council Meeting
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Analytic Partners retweeted
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icomglobal@icomglobal30 Mar 2021
Thanks Janaka A. @JNJNews @jfowdar @samba_tv @JedMole @Acxiom Justine O. @analyticglobal Katrin W. @google Matt A. @ekimetrics @mihkeljaatma @realeyesit @pandarock747 @accelerationbiz @WunThompson @paulwright66 @sizmek 4 a great @icomglobal UK #vDataMeetup!
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icomglobal@icomglobal12 Mar 2021
The Cookie is Crumbling, New Recipes for #Measurement Success in a Cookie-less world - ow.ly/3Plf50DXnvr | @AnalyticGlobal @forrester @WinterberryGrp @CoxComm @babiegel #Webinar
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Analytic Partners retweeted
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icomglobal@icomglobal11 Mar 2021
In US, Konstantinos Spetsaris of @AnalyticGlobal Joins @icomglobal #NewYork #AdvisoryBoard - i-com.org/news-articles/in-u… I #smartdata #marketing
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Analytic Partners retweeted
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icomglobal@icomglobal11 Mar 2021
In UK, Justine O'Neill of @AnalyticGlobal Joins @icomglobal #UK #AdvisoryBoard - i-com.org/news-articles/in-u… I #smartdata #marketing
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Analytic Partners retweeted
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icomglobal@icomglobal18 Nov 2020
Kevin O'Farrell of @AnalyticGlobal & Rupesh Patel (@SimplyInsightRP) of @Samsung will talk today at 3:20 pm GMT at the I-COM Summit Experience about “Facilitating the #ConsumerJourney”, in a session moderated by @PaulBlockey of @RAPP -> i-com.org/detailed-programme… #icom20
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Analytic Partners retweeted
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Pumpkin PR@PumpkinLondon28 Oct 2020
Following his session at this year's @FestofMarketing - @RajaRajamannar spoke to @LauraSwinton at @LBBOnline about how @Mastercard has been navigating lockdown - tinyurl.com/y2v469mu
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Analytic Partners retweeted
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icomglobal@icomglobal12 Oct 2020
Thanks all for a great @icomglobal #DACH & #Germany #Virtual #DataMeetup @AnalyticGlobal @KoljaBrosche @LiveRamp @EyeotaTweets @MarkusEberl @kantar @JNJNews @gemius @moritzwuttke @iponweb @Bert_feed @Presse_PAYBACK
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MADFEST@MADFESTLONDON23 Sep 2020
Today is the day! Starting at 12.30pm Join the action home.dmexco.com #MADFESTxDMEXCO
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Analytic Partners retweeted
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Noakesi@Noakesi17 Sep 2020
Replying to @vmoffett
@vmoffett rocking it on an @AnalyticGlobal webinar and saying so many things we have spoken about around measurement. Measurement renaissance in the face of a data apocalypse
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Analytic Partners retweeted
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Marketing Week@MarketingWeekEd3 Sep 2020
Marketing theory is a constant battle between opposing viewpoints, but an open mind and accurate data set will show you usually need to adopt both perspectives. @markritson marketingweek.com/ritson-bot…
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Analytic Partners retweeted
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Hearst UK@HearstUK27 Aug 2020
And What makes campaigns effective? We examine the hallmarks of advertising success and what the Effectiveness Code, unveiled at the virtual Cannes Lions Effectiveness event, will mean for the industry. hearst.co.uk/the-beacon/what… #positivelyhearst #advertisingeffectiveness
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