
A Curious Generalist. Writing | Music | Films | Tech | Building @lyzr__ai
Bangalore
Joined July 2021
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I didn't think I'd ever say this...
But I think video editing just changed forever
and so does the rules of marketing 🤯
The video on the left is raw
The one on the right is edited almost entirely by AI
No hidden prompts No secret workflow
I just gave it the footage and let it cook
[Comment- TOOL if you wanna try it out]
The bottleneck isn't going to be editing anymore
It's going to be knowing what deserves to be edited
i.e Storytelling--- but more on that later
(time to brush up those skills)
But I genuinely didn't think I'd say this so soon...
But I think AI just changed video editing forever, yes forever
The info the model is "gemini omni flash"
I rest my case, what do you think?
Arnav "ex-video editor" MJ
I'm now listed on Topmate's page for AI and GenAI guidance. Thank you to everyone who trusted me with a session. Book one with me here: topmate.io/experts/ai-genai-…
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I've been marketing products for almost 7 years now, and here’s where I think tech marketing goes in 2027:
1. Real life comes back
When anyone can generate a clean AI video, a stunt people can actually stand in front of starts to feel expensive in a good way. I think companies spend more on events and weird IRL things
2. Every employee turns into a channel
A post from a person gets opened, a post from a logo gets scrolled. So brands will start paying their own team to post, and a few will hire creators who already have the right audience
3. Startups turn into media companies
HubSpot just bought Starter Story, a founder YouTube channel with 800K+ subscribers. That’s the difference between renting attention and owning it, and more companies will build their own shows
4. SaaS borrows the ecom playbook
Wispr Flow reportedly runs around 50 creators making 500 to 600 paid ads a month. Software ads start to look a lot more like DTC ads
5. You market to AI too
People already ask an assistant instead of Googling. Getting recommended there will matter more than ranking on search
6. Unconventional videos take over the internet
This is a post of its own but If you follow me then you get what I mean
So yeah, let's see which one's goes right or wrong, got anything to add?
lmk in the comments
Arnav “marketer” MJ
That’s the wrap for this week 🎬
I bring you the latest updates from the AI video world, every week.
Follow so you don’t miss the next drop 🔔
Instagram: @aivideomaxing
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