The event will bring together decision-makers from key wine purchasing and distribution channels, alongside tour operators specializing in wine tourism. 🍷🍇 (Image courtesy of Veronafiere/Italian Trade Agency) #Wine #Italy #Tradeshows brnw.ch/21x6GmP

It’s bottled at the source to preserve freshness, making it as close to a freshly cracked coconut as you can get, minus the machete. 🥥 (Image courtesy of Real Coco) #CoconutWater #Aluminum #CannedBeverages brnw.ch/21x6FVj

Twisted Tea and Realtree are making sure the unofficial uniform of fall extends all the way to your cooler, it says. (Image courtesy of The Boston Beer Co.) #BeveragePackaging #HardTea #LimitedEdition brnw.ch/21x6Fai

“These partnerships give beverage brands a way to bring something familiar to the shelf while still creating something exciting,” Keychain’s Madoff says. (Image courtesy of Tilray Brands) READ MORE: brnw.ch/21x6F3V #Repost #BeverageIndustry #Collaborations

The campaign has hit shelves across New York with limited-edition 16-ounce PEPSI x Knicks Championship cans and limited-edition 20-ounce PEPSI and PEPSI Zero Sugar x Knicks bottles. 🏀 (Image courtesy of @PepsiCo) #Pepsi #SportsPackaging #Knicks brnw.ch/21x6EbT

Made from triple-distilled vodka, tart cranberry, fresh lime and orange zest, topped with crisp sparkling wine, Sparkling Cosmo is bottled for whenever the moment calls for it, the company says. (Image courtesy of Via Carota Craft Cocktails) #Cosmo brnw.ch/21x6E2O

Still in need of a Halloween costume? Look no further! Smirnoff ICE and Brittany Broski have launched a Smirnoff ICE Bottle Costume! Check out the details: brnw.ch/21x6DhD (Image courtesy of Smirnoff ICE) #BeverageNews #HalloweenCostumes #SmirnoffICE

“Doomsday is coming. We brought coffee,” Downey said in a statement. “Eight cans, eight characters, zero spoilers.” (Image courtesy of happy) #Coffee #Marvel #Avengers #LimitedEditionPackaging Read more: brnw.ch/21x6D45

🌵 Like the core lineup, each can is built on a sparkling prickly pear cactus base with real fruit juice and premium functional ingredients. (Image courtesy of Magic Cactus) brnw.ch/21x6CH2 #NewProducts #CactusWater #NewBeverages

Drayson notes that the influence when developing Bear ‘n Beaver Premium Craft Soda ... was to balance between familiar, nostalgic flavors, and flavors that give consumers something different. (Image courtesy of DD Beverage & Nutrition) #EnergyDrinks brnw.ch/21x6BF2

With the new system, personalized drinks are ready at the touch of a button, the company says. ✨ (Image courtesy of @PepsiCo) #Sodastream #SparklingWater #BeverageNews Learn more: brnw.ch/21x6By2

Social Spritz was created to occupy a space that has gone largely unaddressed in the category: a drink that offers genuine functional uplift for the daytime hours, the company says. (Image courtesy of De Soi) #NonAlcohol #Seltzers #NewBeverages brnw.ch/21x6AXT

“Shoppers are looking for products that offer something additional, whether that’s protein, functional benefits, or better taste and texture,” he says. (Image courtesy of Danone U.S.) #PlantMilk #DairyAlternatives #BeverageIndustry brnw.ch/21x6zPU

Beverage manufacturers often have backup generators or other measures in place to help safeguard critical operations during power outages. (Image courtesy of Eaton) #MarketInsights #BeverageIndustry #Operations brnw.ch/21x6zqg

Timberlake and Biel will help to shape PRODA’s vision, including creative strategy, flavor innovation, product development, and cultural partnerships, it notes. (Image courtesy of PRODA) #Soda #BeverageNews #CelebrityBeverage brnw.ch/21x6yhy

Check out the latest episode of our Sip & Learn Podcast! We chat with FLRT's Alison Erfort about Apple Bottoms Up, a limited-edition green apple flavor. 🍏 (Image courtesy of BNP Media) LISTEN HERE: brnw.ch/21x6xNW #EnergyDrinks #BeverageIndustry #SeasonalFlavors

Pepsi Zero Sugar Vanilla & Cream delivers all the rich flavor with zero sugar and zero calories. (Image courtesy of @PepsiCo) #HolidayBeverages #Soda #Pepsi #Vanilla brnw.ch/21x6wIm

Our October eMagazine is LIVE on our site! Click the link to read through it: brnw.ch/21x6wvK #BeverageIndustry #BeverageTrends #Drinks (Image courtesy of BNP Media)

For Carbliss, the move into higher ABV started with the same thing that has driven the brand from the beginning: flavor, it says. (Image courtesy of Carbliss) #BeverageNews #Seltzers #RTDCocktails Learn more about the new launch: brnw.ch/21x6vUF

The limited-edition seasonal offering is available exclusively at Target stores nationwide. (Image courtesy of RYZE Superfoods) #PumpkinSpice #Latte #Mushrooms brnw.ch/21x6v1x