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Carl M Pascale

@CarlPascale

Carl M Pascale: Strategist, Problem Solver, Team Builder. My passion is your future.

 Fort Worth, TX
carlmpascale.brandyourself.com/
Joined January 2012
  • Tweets4.5K
  • Following998
  • Followers993
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Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)Photo by Carl M Pascale (@CarlPascale)
#Adaptivestrategy works when thoughtful, not reactionary. Your Business Doesn't Always Need to Change @HarvardBiz blogs.hbr.org/2014/04/your-b…
Your Business Doesn’t Always Need to Change

Your Business Doesn’t Always Need to Change

Ask your customers what they want.

hbr.org
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Aldi.us Why are your customer service contacts unresponsive to my emails. At the store where I shop skim milk is repeatedly out of stock - the last two trips on Mondays at noon. All I have received is an automated message telling me it’s out of stock.
ALDI Grocery Stores - Quality Food. Everyday Low Prices.

ALDI Grocery Stores - Quality Food. Everyday Low Prices.

Shop at ALDI for low prices on quality groceries. Online grocery shopping for pickup and delivery made easy.

aldi.us
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Couldn't agree more. Easily the #Coogs best played game of the season
Renu Khator (@UHpres) profile pictureRenu Khator@UHpres25 Oct 2019
I felt really proud of our team last night—you showed that you have heart and spirit of champions!
Carl M Pascale retweeted
Shasta & Sasha (@UHMascots) profile picture
Shasta & Sasha@UHMascots27 Aug 2019
WE MADE IT 😤
ESPN College Football (@ESPNCFB) profile pictureESPN College Football
@ESPNCFB27 Aug 2019
The journey to the College Football Playoff has begun 😤
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Carl M Pascale retweeted
HumbleDollar (@ClementsMoney) profile picture
HumbleDollar@ClementsMoney17 Jun 2019
If financial education was all that was needed to improve behavior, we’d be a nation of avid savers, hardcore indexers and early retirees.
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Define #businessstrategy and #marketingstrategy 1st: Maximize Customer Engagement With the Right Insights From the Right Data @MarketingProfs marketingprofs.com/articles/…

Maximize Customer Engagement With the Right Insights From the Right Data

To improve customer engagement, you need to achieve personalization, predict behavior, and create conversations. All those depend on insights derived from data. So take these 3 steps.

marketingprofs.com
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Easier to talk about who's not #social: Blog and Social Media Use by Fortune 500 Companies in 2018 @MarketingProfs marketingprofs.com/charts/20…
Blog and Social Media Use by Fortune 500 Companies in 2018

Blog and Social Media Use by Fortune 500 Companies in 2018

Most Fortune 500 companies now have corporate blogs and social media accounts on major platforms. See the study findings from the Center for Marketing Research, University of Massachusetts, Dartmouth.

marketingprofs.com
Plan, establish goals, measure, analyze, adjust: #SocialMediaMarketing Schedule Checklist @MarketingProfs marketingprofs.com/chirp/201…

Never Miss a Step in Your Social Media Marketing Schedule [Checklist]

This checklist of social media tasks to address on a regular basis will help you set up your social routine--and whole program--for success.

marketingprofs.com
1st align #ContentStrategy with #BusinessStrategy: Six Tips to Ensure Your B2B Content Marketing Efforts Are Not Wasted @MarketingProfs marketingprofs.com/articles/…
Six Tips to Ensure Your B2B Content Marketing Efforts Are Not Wasted

Six Tips to Ensure Your B2B Content Marketing Efforts Are Not Wasted

Having a content strategy in place is important, but it's not the only step to content success. Here are six considerations to ensure that your content marketing efforts are not wasted.

marketingprofs.com
GAMEDAY TIMELINE | #HTownTakeover vs. USF Presented by @memorialhermann
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The 25 Most Relevant #Brands to US Consumers @MarketingProfs marketingprofs.com/charts/20…
The 25 Most Relevant Brands to US Consumers

The 25 Most Relevant Brands to US Consumers

Apple, Amazon, and Pinterest are the most relevant brands to consumers' lives in the US. See which other brands are most important to consumers.

marketingprofs.com
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Be more willing to learn and adjust: How to use #AgileMarketing to get campaigns out quicker and make them more effective. marketingprofs.com/articles/…
How to Use an Agile Marketing Strategy to Improve Your Marketing Campaigns

How to Use an Agile Marketing Strategy to Improve Your Marketing Campaigns

These five steps explain how to use Agile marketing to get campaigns out quicker and make them more effective.

marketingprofs.com
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Your #Brand needs to stand apart to stand out: Four Tips for Gutsy Branding: How to Make Your Business Stand Out marketingprofs.com/articles/… via @marketingprofs

Four Tips for Gutsy Branding: How to Make Your Business Stand Out

Gutsy brands make themselves stand out from competitors in ways their audiences relate to. Here's how to find and capitalize on your brand's unique qualities.

marketingprofs.com
If #CMOs are expected to drive business performance they must be a contributor to #businessstrategy. marketingprofs.com/chirp/201… via @marketingprofs
How Marketers Can Be Strategic Influencers, and Why Their Input Is Key for Companies [Infographic]

How Marketers Can Be Strategic Influencers, and Why Their Input Is Key for Companies [Infographic]

Many CMOs want to contribute to their brands more strategically than they currently are. Read on to see why that's important and how you can make your marketing voice heard.

marketingprofs.com
Disconnect between perceived #social value in #marketingstrategy and investment: Stats About Marketing Today [Infographic] marketingprofs.com/chirp/201… via @marketingprofs
Budgets, Channels, and Technologies: Stats About Marketing Today [Infographic]

Budgets, Channels, and Technologies: Stats About Marketing Today [Infographic]

This infographic explores stats about email, mobile, content, budgets, and more--all in one place.

marketingprofs.com
Greater authenticity, more cost effective #contentmarketing through #Micro-Influencers [Infographic] marketingprofs.com/chirp/201… via @marketingprofs
The Power of Micro-Influencers [Infographic]

The Power of Micro-Influencers [Infographic]

Micro-influencers are often less expensive yet more effective than their macro peers at helping your content push through consumers' over-crowded social media feeds to reach a new audience.

marketingprofs.com
Google Ads #Mobile Benchmarks for YOUR Industry wordstream.com/blog/ws/2018/…
Using irrelevant #MarketingKPIs gets you to the wrong answer sooner: How Data Can Lead You Astray marketingprofs.com/articles/… via @marketingprofs

How Data Can Lead You Astray: Six Costly Mistakes

Marketers have more data than ever before, but more data doesn't mean better decision-making. Here are six data and stats mistakes that can lead you astray.

marketingprofs.com
Success of #AIMarketing depends on talented #marketers to define the problems and interpret the analysis. marketingprofs.com/articles/… via @marketingprofs
Marketers Know AI Is the Future, But Do They Understand AI Today?

Marketers Know AI Is the Future, But Do They Understand AI Today?

AI is a powerful technology that can either help your marketing campaigns or waste your money and your customers' patience. See what you need to consider to use AI effectively.

marketingprofs.com
Disruption more than consistency: Tips for Creating Shareable #BrandExperience marketingprofs.com/articles/… via @marketingprofs
The New Branding: Five Tips for Creating Shareable Brand Experiences

The New Branding: Five Tips for Creating Shareable Brand Experiences

Your brand is more than a logo. Providing consumers with disruptive, memorable, and sharable experiences is how your brand will grow.

marketingprofs.com
Emotion rules: The Psychology of #Advertising [Infographic] marketingprofs.com/chirp/201… via @marketingprofs
The Psychology of Advertising: Thinking vs. Feeling [Infographic]

The Psychology of Advertising: Thinking vs. Feeling [Infographic]

Here's a look at the psychology of ads, including some tips marketers can use to make your ads stand out in a crowded space.

marketingprofs.com
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