CustomFit (@CustomFitAi) header
CustomFit (@CustomFitAi) profile picture

A Complete Personalization Platform for Your Website

Bengaluru, India
Joined March 2019
Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)Photo by CustomFit (@CustomFitAi)
Same outfit. A better shopping experience. 👕 A great product page helps shoppers find their fit. 📏 Clear size guides 👤 Model measurements 🧵 Fabric details ⭐ Customer fit reviews Small details. More confident decisions. What helps you choose your size online? 👇 #Ecommerce
1
1
11
A great skincare product deserves more than a beautiful product photo. ✨ Show the texture. Explain the ingredients. Highlight the benefits. Help shoppers understand what they're buying and why it matters. What do you check first when buying skincare online? 👇 #Skincare
6
Same headphones. A better buying experience. 🎧 A great product page builds confidence with: ⭐ Customer reviews 🛡️ Warranty details 🚚 Delivery estimates 📦 Clear returns What matters most to you before buying electronics online? 👇 #Ecommerce #CRO
1
2
10
Same sunscreen. Same price. Different shopping experience. ☀️ One page shows the product. The other answers what shoppers really want to know: SPF, ingredients, skin suitability, texture, and reviews. Which one would you buy from? And which one would actually convert better? 👀
1
7
Why should every visitor see the same ecommerce website? First-time visitors and returning customers may need different experiences. If you could personalize ONE area first, which would it be? A. Homepage B. Product page C. Checkout D. Recommendations And why? #CRO #Ecommerce
21
What makes an A/B test worth running? A clear problem? A strong hypothesis? Potential revenue impact? A measurable outcome? The goal isn't just to find a winner. It's to learn something valuable. What matters most to you? #ABTesting #CRO
11
8 CRO questions ecommerce teams ask: 1. What should we optimize first? 2. Homepage or product page? 3. How much should we change? 4. How many tests should we run? 5. What should we measure? 6. When should we stop? 7. Why did the winner win? 8. What should we test next?
3
We’re at Advertising Week New York 2026 🚀 Looking forward to connecting with marketers, founders, agencies & brand leaders. Excited for conversations around AI, ecommerce, personalization & growth. At Advertising Week? Let’s connect. #AdvertisingWeek #AWNewYork #Ecommerce
1
1
17
We're at Shoptalk Fall in Nashville right now. 🚀 Looking to meet DTC founders and agencies. Let's talk about how to improve sales this Black Friday. . #ShoptalkFall #DTC #Ecommerce #BlackFriday
🤖 Made with AI
1
1
30
The 4 layers of a high-converting product page: Clarity — What is it? Relevance — Is it for me? Confidence — Can I trust it? Action — Why buy now? Don't just optimize the page. Optimize the buying decision. #CRO #Ecommerce #ProductPageOptimization
7
Low conversion rate is often the symptom—not the problem. Behind it could be: → Weak value communication → Missing information → Unanswered objections → Weak social proof → Shipping uncertainty → Returns friction → Poor mobile UX Don't just optimize the page.
7
Before they click “Buy,” customers are asking: Do I trust this? Is this for me? Do I understand the value? What could go wrong? Why act now? If your product page doesn't answer these clearly, changing the CTA won't fix the real problem. Better CRO starts with better questions.
4
Most teams think CRO = A/B testing. But A/B testing is only one part of the process. Customer research. Problem discovery. User behaviour. Hypothesis. Segmentation. Experiment design. Statistical confidence. Learning. Testing is only one part of CRO. #CRO #ABTesting
10
Before launching an A/B test, check the experiment first. Problem. Hypothesis. Metric. Audience. Change. Sample size. Success criteria. 7 simple checks can prevent weak experiments. What would you add? #CRO #ABTesting
13
🤖 How can AI increase your D2C sales this festive season? Join Ashwin Kumar, Co-Founder & CEO at CustomFit.ai, on 18 Sept | 4 PM IST for a practical session on AI + D2C growth. Register: luma.com/esq97c6s #AI #D2C #Ecommerce
35
Imagine you add reassurance to checkout. Hypothesis: more reassurance = more conversions. But what if conversion drops 3%? More information can create more questions. CRO lesson: More information ≠ less friction. Sometimes, the best optimization is removing something. #CRO
15
CRO isn’t about changing buttons until conversions go up. It starts with understanding why people convert—or don’t. Trust. Clarity. Relevance. Confidence. Urgency. Friction. Experience. Understand the reason → build the hypothesis → test it.
6
Before you launch your next A/B test, run these 15 checks. A strong experiment starts long before Variant A meets Variant B. Hypothesis. Audience. Metrics. Sample size. Timing. Validation. Here’s the checklist 👇 #ABTesting #CRO #Ecommerce
7
You have 30 seconds to improve this product page. What would you change first? A. Messaging B. Social proof C. Add-to-cart D. Product information Pick ONE — and tell me why. #CRO #Ecommerce #ABTesting
7
Not every idea deserves an A/B test. If there's no clear problem, no strong hypothesis, or nothing meaningful to learn… You're not experimenting. You're just changing things and hoping. The goal isn't more A/B tests. It's better ones. What test would you stop running? #CRO
1
15