Head of Content @Brandwatch. Powered by pizza
Brighton, England
Joined January 2013
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- Following1.8K
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Gemma Joyce retweeted
"Stories Stick, Facts Fade": How to Tell Better Stories With Data | Gemma Joyce, Head of Content at Brandwatch
Speaker handle: @GLJoyce
Creativity & Storytelling Recap 📝
✅ Stories have power – use them wisely
✅ Automation is your friend
✅Boring to write, boring to read
Gemma Joyce retweeted
😎😎😎
We're excited to welcome our new Content Marketing Partners into the TikTok Marketing Partner Program, helping brands scale their content strategy within the content management tools they already use and love.
Learn more: 👉 ms.spr.ly/6010bX5aQ
Gemma Joyce retweeted
🎉 We have an exciting announcement to make 🎉
Brandwatch has acquired the influencer marketing platform @PaladinSoftware.
Our CEO Ulrik explains what this means for customers and our social suite:
brandwatch.com/blog/brandwat…
Gemma Joyce retweeted
It's our first interview of 2022!
We kick off with @Brandwatch's Head of Content, @GLJoyce, who shares:
➡️ How she got started at Brandwatch
➡️ What gets on her nerves in the industry
➡️ Her advice for aspiring content writers
digital-freelancer.org/blog/…
#MarketingTwitter
Gemma Joyce retweeted
Another seriously impressive report from #brighton based @Brandwatch looking at social media data analyzing millions of data points to understand how#hatespeech targeting people living with HIV/AIDS has evolved online 2019 - 2021
brandwatch.com/blog/online-s…
#LGBTQ #Queer #WAD2021
Gemma Joyce retweeted
🛍 Consumer Trends for 2022 🛍
We've released a mammoth report looking at the trends you need to know for 2022, with a focus on:
💵 Shopping
🥳 Socializing
🧠 Mindsets
💼 Workplaces
👩⚕️Health
Read it now and get ahead of the curve: brnw.ch/3HM8HrI
Gemma Joyce retweeted
How are we feeling online? Learn from our analysis of 20bn emojis - tune in on Aug 17th at 10am EST: buzzsumo.com/p/emotions-webi… In collaboration with @Brandwatch , @BuzzSumo , and @FalconIO. #Consumerinsights #socialmedia #emojis
![[Webinar] Let’s Get Emotional: An Analysis of 20bn Emojis](https://pbs.twimg.com/card_img/2114003375700201472/bpSThp9D?format=jpg&name=800x419)
Gemma Joyce retweeted
🎉 You're invited to our exclusive free webinar with Brian Dean, the marketing genius behind @Backlinko 🎉
Join us this Thursday (July 1st) to hear his essential evergreen content need-to-knows. Register now to secure your spot 👇
bit.ly/briandeanevergreen
![[Webinar] 9 Essential Evergreen Need-To-Knows](https://pbs.twimg.com/card_img/2114542386692972544/DmSF3GxG?format=jpg&name=800x419)
Gemma Joyce retweeted
🚀 Introducing the Brandwatch Community 🚀
Today we launch the Brandwatch Community, an exclusive place for our users to connect and thrive together.
You can sign up right now: brandwatch.com/community
Gemma Joyce retweeted
If you're looking for a UK based SEO & Content role, then our friends at @Brandwatch are hiring!
You'll get the opportunity to make a real impact, and join a global team committed to belonging 🌍
Apply now or retweet to help an SEO find their dream job! bit.ly/brandwatchseo
Gemma Joyce retweeted
Join @Brandwatch's @GLJoyce and our Chase Buckle answering big q's around customer advocacy and loyalty in #retail. Tune into the webinar next Tuesday, May 25: bit.ly/3v4LcU0.
Gemma Joyce retweeted
The pandemic affected consumer behavior in many ways. Read our report to get the data and the details: brandwatch.com/reports/custo…
Gemma Joyce retweeted
For #TransDayOfVisibility, I would encourage all cis people to read this report. A sobering reminder of the violence and extreme abuse perpetrated towards trans people. @DitchtheLabel @Brandwatch brandwatch.com/reports/trans…
Gemma Joyce retweeted
🎧 New episode of Maker Mixtapes!
I talk to @Brandwatch’s @GLJoyce to talk about:
- Creating data-driven content
- How writing about Mario’s nipples lead to 250k pageviews
- Building a narrative around data that keeps readers engaged
Listen on Spotify: open.spotify.com/episode/6bk…
Everything you need to know about crafting data-driven content:
Here are some of the key lessons we learned from the latest episode of Maker Mixtapes with @Brandwatch’s very own @GLJoyce 👇
Gemma Joyce retweeted
Today Brandwatch is becoming part of something bigger. Cision has acquired Brandwatch: brnw.ch/2PfVKjl
Gemma Joyce retweeted
‼ JUST IN ‼️
Brandwatch's Most Influential People on Twitter 2020:
10. @TheEllenShow
9. @Cristiano
8. @BillGates
7. @BarackObama
6. @ArianaGrande
5. @katyperry
4. @elonmusk
3. @taylorswift13
2. @narendramodi
1. @realDonaldTrump
The full rankings: brnw.ch/331An9u
Gemma Joyce retweeted
We have some big, exciting news.
We’re now recognized as a leader in Forrester’s 2020 Social Listening Platforms Wave.
A huge achievement, it follows years of turning customer feedback into product development.
Get all the details: brnw.ch/2IjcPp0
Gemma Joyce retweeted
🗳JUST IN: The latest Brandwatch Qriously US presidential election poll results:
Joe Biden: 49% (-)
Donald Trump: 37% (-1)
Undecided: 10% (-)
Conducted 1 - 4 Oct (changes with 24 - 27 Sept).
Read the full analysis: brnw.ch/3nracBD
Gemma Joyce retweeted
🗳JUST IN: The latest Brandwatch Qriously US presidential election poll results:
Joe Biden: 46% (-1)
Donald Trump: 42% (+1)
Undecided: 9% (-)
Conducted 10-13 September (changes from 3-7 September).
Get all the details here: brnw.ch/3iBLlrP