Incorporation. Sales. Marketing. Legal. Tax. HR. And Beyond.

Atlanta, GA
Joined April 2012
Starting a blog is a great way to attract customers and grow your business. Here are 3 tips for starting out from our content expert, Edwin!
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Sometimes the struggle is to find an idea. But other times the struggle is to make an idea – or set of ideas – more focused. Michael Tavani, founder and CEO of Switchyards in Atlanta, GA, believes this is a process every company needs to go through. 📽️ gosmallbiz.com/focusing-your…
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In a world that is constantly changing and moving, staying still is falling behind. Always be looking for ways to get a little bit better, and stay open to change. Take it from our CEO.
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Check out this article for 13 top growth hacking tips for small businesses. From optimizing your website for conversions to leveraging social media, they'll help you attract and retain customers, increase sales, and build a strong brand. bit.ly/3HPlyLH
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Here are 4 steps to Your Ideal Twitter Marketing Strategy for Business Success: 1. Define Your Target Audience 2. Set Clear Goals and Objectives 3. Develop a Content Strategy 4. Engage With Your Audience Get all the details here ⬇️ bit.ly/3p5XDkB
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Michael Tavani, founder and CEO of Switchyards, suggests that exploring curiosities goes toward making the right call when you face big decisions because you have a fuller view of the world 📹👇 loom.ly/qNvl_0M
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Gen-Z is taking over the workforce by storm, and not only as employees but also as young business leaders and entrepreneurs. What does that mean for those of us that aren't a part of this demographic? We need to understand how to market towards them. loom.ly/wW6cr7Q
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Three tips for starting digital marketing: 1. Start NOW - there's no time like the present 2. Competitor Research 3. Start small and do not be afraid to experiment
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Every business leader hits a point where they need to find a way to do more with less. To succeed in that moment, you must be prepared and use your resources wisely. Hear how this business leader keeps people front and center to do more with less. loom.ly/PSQ5w2c
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Translating your business ideas to investors can be tricky. Here are "5 Essential Tips on Presenting Your Ideas to Investors" 1. Keep it simple - keep your presentations simple by focusing on the essential elements 👀📰👇
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2. Know who you're pitching to - research who will be attending the meeting 3. Start strong - the first few moments of your presentation are critical for setting tone and making an impact on your audience
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4. Work your stage presence - balance projecting confidence and openness to keep your audience engaged throughout the presentation 5. Cover all specific details - highlight what's unique about your presentation
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What gets you genuinely excited? Are you bringing that into your business everyday? Switchyards founder and CEO Michael Tavani believes that is a key question for business owners. 📽️👇 loom.ly/hY9WF0A
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Keeping up in the digital age means having a strong website 🖥️. Afterall, the first thing someone does to see who you are and what you do, is go to your website. Here are our tips for optimizing your online presence with your website 📑👇 loom.ly/ZdoRh5I
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We live in a world full of innovative technologies that have opened up opportunity and possibilities to simplify daily, complex tasks. By leveraging these tools, entrepreneurs can more efficiently manage their operations and increase their success. loom.ly/j8khDNU
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Brands that start the journey at the earliest possible moment retain and expand their customer relationships by providing a unique experience throughout every touchpoint. Learn more about how to improve and create a better customer journey! loom.ly/8W7Gqv4
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Leah Leachman and Don Scheibenreif from Harvard Business Review discourage letting your automation strategy set the tone for your relationship with customers. Instead, they provide ways of "Using Technology to Create a Better Customer Experience." 👀📑 loom.ly/fX0feQ0
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