Honest Money

Feeling scared is normal during a Scary Market, and the last thing you need is a lecture on the history of long-term stock market returns. You don’t need facts and figures; you need a hug! You need someone to listen to you. You need empathy, kind murmurings, physical affection. An embrace. After the hugging is over and everyone is feeling reasonable again, we can review the careful analytical work that went into designing your portfolio. We can revisit the goals and values we baked into that analysis. We can even consider the weighty evidence of history and talk about how the best thing we can do is stay invested. All of that is important. But first, a big bear hug. Feel better now? Read this entire essay from my Weekly Letter here… behaviorgap.com/scary-market…