@ICBA_Jessica

MarCom Professional. Wife and mama. UF grad. Dog lover. Organizer extraordinaire. Proud Floridian.

 Washington, D.C.
Joined December 2012
  • Tweets1.5K
  • Following901
  • Followers811
89Media
Even though I'm leaving @ICBA, I'm still be happy to share plenty of baby photos! iz1.me/Paavz2NieU
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Can't believe I've spent nearly four amazing years with a great association. Happy to say this millennial knows a LOT abt community banks!
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Cat is *officially* out of the bag, thanks to @ThomasICBA and NWT. Today's my last day with @ICBA as I head off to a new adventure.
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When you notice @ICBA is only two followers away from hitting 9,500!
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Spotted in downtown DC! Great ad, @EagleBankCorp
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Jessica Wallace retweeted
Karen Hansen@hansenkarenm14 Jun 2016
Social media: you have to do it thoughtfully. Just posting more is NOT a strategy. #MMCCon – at Washington, DC
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Jessica Wallace retweeted
Lisa M. Campo@campocomments14 Jun 2016
A bit hard to read, but here's a little graphic on how to implement a monetization strategy. #mmccon d3dhqk2br2olrw.cloudfront.ne…
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Jessica Wallace retweeted
Anne Ladewig@AnneLadewig14 Jun 2016
Design for mobile- not desktop #MMCCon
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Jessica Wallace retweeted
Results Direct@ResultsDirect14 Jun 2016
Time Americans spend on their phone increased by 40% in the last 2 years, the time they spent on their mobile browser decreased 50% #MMCCon
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YES! xitter.cf/csmcmahon/status/74279…
Jessica Wallace retweeted
Anne Ladewig@AnneLadewig14 Jun 2016
Geofencing-drawing an invisible fence around a geographic area #MMCCon
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Average American uses 25 apps a year and only 5 regularly. Your app better crack the top 25 or else it's useless #MMCCon
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Three things to keep in mind when creating an app: strong core, works seamlessly, performs beautifully #MMCCon
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Jessica Wallace retweeted
Lori Carlin@LoriCarlin14 Jun 2016
Pay attention to what your community wants to hear. 56% will unfollow an org on #socialmedia for being too boring or too sales-y #MMCCon
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Mobile devices give us the unique opportunity to be present at the moment of need - mobile helps companies get to that #MMCCon
Jessica Wallace retweeted
Results Direct@ResultsDirect14 Jun 2016
21st Century advocacy: understanding that we needed to communicate with our audience in a way that they get information & understand #MMCCon
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Jessica Wallace retweeted
Lisa M. Campo@campocomments14 Jun 2016
CTAs are most effective in orange or green, with rounded corners. I FEEL SO VALIDATED! #mmccon
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90% of time people spend on their phones is spent in apps #MMCCon
Mobile is great for killing or saving time #MMCCon
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Jessica Wallace retweeted
Lori Carlin@LoriCarlin14 Jun 2016
No, you don't need to be on any particular #socialmedia platform. You need to have a strategy and know where your audience is. #MMCCon
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