SIP THE TRUTH 🎙️ Coming up next in our speaker series... We're excited to welcome Advocate Varun Kumar — legal advisor, policy & regulations voice, and wellness advocate — as our next speaker in the SIP THE TRUTH series. With deep expertise spanning law, policy and wellness, Advocate Varun Kumar brings a unique perspective to the conversation around non-alcoholic beverages, health and the truth behind what we drink. 📌 Stay tuned for the full conversation. #SipTheTruth #IBA #JuiceFacts #SpeakerSeries #PolicyAndRegulation #WellnessAdvocate #BeverageIndustry #KnowYourJuice @MOFPI_GOI @DoC_GoI @DPIITGoI @AgriGoI @ICBAbeverages @gunveena

Behind every glass of packaged fruit juice lies a simple, verifiable truth: it starts with real fruit. Not myths. Not assumptions. Not social media hearsay — but science, testing, and regulatory standards that leave no room for guesswork. #SipTheTruth is IBA's call to consumers to look beyond perception and engage with facts. In a world full of half-truths and unverified claims, we believe consumers deserve better — clarity over confusion, evidence over hearsay. Believe in evidence. Not assumptions. #SipTheTruth #KnowYourJuice #FactsOverFiction #TruthInEveryGlass #RealFruitRealFacts @MOFPI_GOI @DoC_GoI @DPIITGoI @AgriGoI @ICBAbeverages @gunveena

In a world of headlines, half-truths and viral opinions, making informed food and beverage choices has never been more important. Introducing SIP THE TRUTH — a public awareness initiative by the Indian Beverage Association dedicated to encouraging evidence-based conversations around beverages, nutrition and informed consumption. Through expert voices, scientific perspectives and credible information, we'll separate myths from facts and empower consumers to make informed choices that suit their individual lifestyles and needs. Because better choices begin with better understanding. 𝗘𝘃𝗲𝗿𝘆 𝗦𝗶𝗽 𝗛𝗮𝘀 𝗔 𝗦𝘁𝗼𝗿𝘆. 𝗧𝗵𝗲 𝗧𝗿𝘂𝘁𝗵 𝗦𝘁𝗮𝗿𝘁𝘀 𝗛𝗲𝗿𝗲. We're starting with a voice that understands the journey from the inside. Our first speaker, Mansi Oberoi, is a radio presenter, wellness voice and content creator who has made fitness and wellbeing a meaningful part of her own life — and as a wellness expert, she has spent years sharing that journey with others. In our very first SIP THE TRUTH conversation, Mansi brings her professional perspective and practical wisdom to a subject that affects all of us: how we think about what we eat, what we drink, and the choices we make every day. Because healthy living isn't about fear. It isn't about myths, nor is it about unnecessary restriction. It is about balance, moderation, understanding and informed choices. SIP THE TRUTH is IBA's initiative to bring real conversations and credible voices into the conversation around non-alcoholic beverages, nutrition and everyday choices. Real facts. Real conversations. Better awareness. Informed choices. And this is just the beginning. #SipTheTruth #IndianBeverageAssociation #IBA #FactsOverFear #InformedChoices #NutritionAwareness #WellnessMatters #BalanceNotRestriction #ConsumerAwareness #BeverageIndustry @MOFPI_GOI @DoC_GoI @ICBAbeverages @gunveena @mansitalking @TaynaMajithia @makschaudhary

Introducing our next #SipTheTruth Speaker — Lakshay Lamba. A Yoga Instructor, M.A. in Yogic Sciences and wellness voice, Lakshay brings together the practice of yoga, a deeper understanding of yogic sciences and a passion for helping people make better choices for their wellbeing. We continue our journey, with Lakshay sharing his perspective on wellness, balance and making informed choices. Because better awareness begins with better information. Stay tuned for the full conversation. #SipTheTruth #IndianBeverageAssociation #IBA #Wellness #Yoga #HealthAndWellness #InformedChoices #EvidencenotAssumptions @MOFPI_GOI @DoC_GoI @ICBAbeverages @gunveena

Our next #SipTheTruth Speaker is Lakshay Lamba. A Yoga Instructor, M.A. in Yogic Sciences and wellness voice, Lakshay brings together the practice of yoga, a deeper understanding of yogic sciences and a passion for helping people make better choices for their wellbeing. We continue our journey, with Lakshay sharing his perspective on wellness, balance and making informed choices. Because better awareness begins with better information. #SipTheTruth #IndianBeverageAssociation #IBA #Wellness #Yoga #HealthAndWellness #InformedChoices #EvidencenotAssumptions @MOFPI_GOI @DoC_GoI @fssaiindia @ICBAbeverages @gunveena