Eternal Optimist • Connector • Lifelong Learner | Available for a 10-day contract @NBA | @LATech Alum | Building @GradialAI
Joined November 2011
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There’s human audience and AI audience.
One thing is always true - you must meet people where they are. If you’re not showing up in AI search engines or focused on GEO as a company, you should reconsider.
1st step is figuring out where you don’t show up, 2nd step is taking the right action (new pages, new wording) for LLMs to pull your info.
We do both - Gradial.com/solutions/organi…
Reddit's earnings call has exposed the new reality for thousands of companies.
"AI mode does not drive traffic. Not for us and not to anybody as far as I know. It used to be a traffic driver. Now it's not." - Reddit CEO.
The reality is that AI is fundamentally changing the way that humans access the internet.
Just 24 hours prior to this statement, Google's stock erased -$480 billion on the same issue: AI is disrupting the traditional search model.
For decades, the internet operated on a simple model. Search engines directed users to websites, and those websites monetized the traffic.
AI is destroying this business model, and it's happening at an accelerating pace.
The traditional model of internet traffic is rapidly becoming outdated.
The internet has entered a new era.
College Athletics creative + marketing teams don't get nearly enough credit.
Thankful for those I’ve talked to already and it's the same story everywhere: everyone's trying to do more with less and figure it out along the way while superserving your fans on every platform, keeping it on brand and true to who you are, while maintaining quality - oh and now we “need this asap.”
That’s what we're solving at Gradial. Agentic AI with the tools you already live in attached to a marketing harness, so the busywork between "we need this asap" and "it's live" just disappears.
No, not AI slop, but an entire new way of working and once you see it in action, you will never want to work the way you do today, ever again. It’s that good.
Kevin Richardson retweeted
Alexandr Wang on what matters in an age of abundant intelligence:
“The scarce resource isn’t going to be intelligence or agency. I really think it’s going to be vision and ambition.”
“Do you have a clear view of what you want the world to look like in the future? What is the one way in which you wanna put your finger on the scale for how the future of the world will develop?”
“AI will make that easier... But the flip side of that is then all of a sudden you can dream bigger.”
I still remember exactly where I was when Clemson first called me - from that moment, I knew I was meant to be a Tiger.
And now, that time has come to an end and I’m filled with overwhelming gratitude on what has been the greatest 4 year stretch of my life so far.
The people make the place, and Clemson has no shortage of some of the most incredible people in the world.
Forever Grateful. Always a Tiger. 🐅
Kevin Richardson retweeted
The loudest critics of those in the arena are always those who never had the courage to step into it themselves.
Kevin Richardson retweeted
After seeing some primitive but impressive examples earlier this week, I sent Astra on a goal to model our football stadium entirely in blender using reference pictures that I provided.
Pretty crazy 🤯
There’s some clear issues to work out. But this was impossible for a model to do just days ago.
It also animated the camera and rendered out this example video for me!
Kevin Richardson retweeted
I’ve met with about ten team Presidents/owners across the @NFL, @NBA, @NHL & @MLS in the last couple weeks.
The gap in AI IQ at the top of sports is staggering.
It feels just like digital transformation in the late 2000s. Some leaders immediately understood digital wasn’t “an IT project.” It was a platform shift. Others waited. Others were frozen.
We know how that movie ended. AI will be far, far bigger.
Digital changed where people did the work.
As we know, AI changes who, or what, does the work, and how the work gets done.
Every sports team will eventually be an AI-native organization. For some, that will happen in the next year or two. For others, it could take five to ten years (yikes!).
The advantage, as always, will belong to the organizations whose leaders understand the shift early, design for it and around it, and attract the best people and operators because of it.
We’ve seen this movie before.
Except this version is much bigger, goes much deeper, and moves a lot faster.
Kevin Richardson retweeted
Need something to watch before @ClemsonFB kicks off tonight in Baton Rouge?
We've got you covered ➡️ youtu.be/tG1adUR6Im0?si=2Xz0…
Who are the most AI forward leaning people you see in the collegiate space today?
Not talking generative AI but more interested in people building with agents, workflows, automation, and rethinking how work gets done.
Can’t help but notice what @imryh is doing at Harvard.
An @erinmasonnn x @prodbycoop exclusive.
Ready for Saturday 🐅
If there actually is an MLB lockout next spring, how will you reach your existing fan base but also NEW fans?
I will continue to shout from the mountaintops the limitless ceiling of original IP and how it can provide new funnels, new sponsorable assets, more product placement opportunity and so much more.
Obviously this concept isn’t catered to their current demographic - and maybe, because they’ve looked at the data, that’s the whole point.
