Lisa Cramer

Effective sales enablement is essential for sales teams and has been proven to impact top line growth. This article highlights a new mandate for sales enablement that is spot on. #b2bsales #salesenablement livesocial.seismic.com/tX23U…

Great article and use cases on AI and sales coaching. B2B sales will be so much further ahead if company's just capitalize on a few of these examples. #B2bsales #salescoaching #AI #salestech livesocial.seismic.com/t66Fe…

Some good advice on negotiations. I like the different perspectives - the one I always keep in mind is give / get. #b2bsales #negotiations livesocial.seismic.com/tNuAI…

This is a pretty good list of sales management books. Some of my favorites include Cracking the Code, Simplified, and Predictable Revenue (old time fav). Thoughts? #b2bsales, #salesmanagement livesocial.seismic.com/tefex…

I do think there are lots of areas within the sales function where AI will be a significant benefit. One of those areas is definitely coaching - the time saving and insights will be invaluable. #b2bsales #salesAI #salescoaching livesocial.seismic.com/tYjDh…

Increasing revenue without increasing the number of sales reps - the ever elusive goal. @Bain&Company hits on some specific elements to help achieve this goal. #b2bsales #salesproductivity #GTM livesocial.seismic.com/tI3lh…

Wow - a fifth of sales team functions can be automated by integrating AI. Do you agree? #b2bsales #AI #salestech livesocial.seismic.com/tQQq_…

Although this article focuses on scale-ups, it's basic principals are important for all sized companies - think of launching a new product. Many established companies forget and therefore short cut these important steps to scale. #b2bsales #GTM livesocial.seismic.com/t6dKk…

Really good article on sales compensation. So many companies do the "spread the peanut butter" method and wonder why results with certain sales motions aren't better - hmm. #b2bsales #salescompensation #SaaS livesocial.seismic.com/t86qa…

It's good to continue to remember that good coaching can be a significant advantage to sales teams. What's also important is the underlying technology, providing the insights to help drive the conversation. #B2Bsales #salescoaching #salestech livesocial.seismic.com/tZi6U…

It continues... however, the coaching stats are impressive. livesocial.seismic.com/tOGm2…

Love this article on sales problems - so simple and fundamental yet so often overlooked and or ignored. Lay out expectations, drive accountability, coach to results. #b2bsales #salesKPIs livesocial.seismic.com/tI2vz…

Its a no-brainer to me and something that many B2B sales organizations have yet to fully embrace and take advantage of. Insights lead to conversions, and we all need more of that. #b2bsales #salestech #salesinsights livesocial.seismic.com/tUXt9…

Really like this article on sales coaching. It's so hard for sales leaders to find the time and to work at sales coaching but the performance improvements are worth it. #b2bsales #salesleaders #salescoaching livesocial.seismic.com/tsh9z…

Good article about using AI in sales and marketing for the "funnel" or as some called it, the spider web. Understanding the prospect or customer's journey is not so linear anymore. #b2bsales #salestech livesocial.seismic.com/tj0oK…

I've always been a big fan of Digital Sales Rooms. Teams I've led, have used them for both big and small customers, it doesn't matter. It's a no-brainer in today's B2B sales. #b2bsales #salestech livesocial.seismic.com/tX5C3…

Agree with this article, that AI won't take over sales, however, transactional sales will be automated. AI will definitely drive sales to a new level - both in what sales can offer for the customer and how sales can better provide value. #SalesAI #b2bsale livesocial.seismic.com/tVRY5…

This is a timely article with many organizations looking at sales organization restructuring and or transformation. #b2bsales #CSO #salesorganization livesocial.seismic.com/tEGog…

Great stat about eliminating 30% of sales teams' manual work - No question that automating the revenue lifecycle is essential. It's of course not an easy task but if done in phases, well worth the time, effort and costs. #b2bsales #salestech #revops livesocial.seismic.com/t1hXd…

Really good article on the convergence of digital and sales people. This is B2B sales now and in the future. Those companies that get this "dance" right will be much further along in the buyer's mind. #b2bsales #digitalsales #salestech livesocial.seismic.com/t3Szl…