Miruka M

Nothing in the world is more dangerous than sincere ignorance and conscientious stupidity. – Dr. Martin Luther King, Jr.

Reality is resilient. Gravity doesn’t care who believes in it.

"Anybody who doesn't change their mind a lot is dramatically underestimating the complexity of the world." —Jeff Bezos

"You get further in life by avoiding repeated stupidity than you do by striving for maximum intelligence." —Charlie Munger

Instead of hanging on to the past, obsessing over sunk costs, free yourself up to make new decisions based on new information and circumstances.

You have many ‘urgent’ things hogging your time and attention today. Ask yourself, which ones are a race to the bottom? Because, as Seth Godin said, the bottom is not a good place to be, even if you’re capable of getting there.

“Lowest price is the last refuge of business leadership that doesn’t have the patience (or guts) to make a product people value and tell a compelling story to the right people...”

One is never afraid of the unknown. One is afraid of the known coming to an end. (J. Krishnamurti)

Used to be that the person with the product was king. Today, the person who can connect the consumer to the product is king...

You can’t think straight when afraid. No one has ever made a good decision based on fear. Stare down your fear and stay calm. #staysafe #staycalm

For most, doing something new is more scary than retrying something that failed before. @BellaMiruka #transformation #changemanagement #strategy

Happy Women’s Day!

“A woman is the full circle. Within her is the power to create, nurture and transform.” – Diane Mariechild @BellaMiruka #WomensDay2020

Marketing is making something worth talking about, not talking (shouting) about something worth making. #brand #Marketing #strategy #brandstrategy

Brand strategy (or marketing, if you prefer) comes with the responsibility of changing the way things work, not just how they’re talked about.

It is no measure of health to be well adjusted to a profoundly sick society. (J. Krishnamurti) @BellaMiruka

A consolation for the Winos... According to the American Association of Wine Economists, virtually no one can tell good wine from super-expensive wine. (To be completely accurate, most people of the 6,000 studied actually prefer less expensive wine in a blind taste test.)