Mitch Lally (@MitchLally) header
Mitch Lally (@MitchLally) profile picture
Australia
Joined August 2016
Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)Photo by Mitch Lally (@MitchLally)
an evening in paradise
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Having a nice camera doesn't make your ideas better. It also doesn't help you to see good light and craft more beautiful compositions. The above is 99% of what makes a photograph good.
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ɐᴉlɐɹʇsnɐ ɯoɹɟ ƃuᴉuɹoɯ pooƃ
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What idea changed how you view the world? Here's mine: High Agency. The 12 best examples:
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the camera 🤝 the photos
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For 70% of my entire videography career I had no: – AF tracking – IBIS – Higher than 30p at 1080p – Higher than 8 bit 4:2:0 – Log profile And it's funny what cameras people will call "not for professional use" nowadays.
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For every person who buys something because it's popular there is a person who will buy something because it's different.
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Everyone is in Japan right now and it's awesome :')
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I don’t think h.265 gets the appreciation it deserves now that laptops have finally caught up to it.
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I think playing Zelda games as a child enhanced my current appreciation for good music.
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4/ These feeds require zero interaction from consumers to be entertaining. The algorithm knows you so well it just serves up more of what keeps you scrolling and consuming ads. It serves an ad every 2 or 3 scrolls - which is perfect for them.
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5/ These platforms used an algorithm to ensure your organic reach is inconsistent. That’s the nature of the platform from the roots up. Now for the brands its a much better deal to run an ad on the platform than through the creator economy because they pay per impression.
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1/ Yes, Instagram engagement for photos is evaporating. Instagram are pushing reels at every opportunity. After they realised that they could copy a feature in the case of snapchat and push the competitor out they’re trying it again with Tik Tok. But there’s one problem this time – at Brisbane, Queensland
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5/ A new social network won’t be born out of a push back on excessive advertising like we once thought. It will be through another ad based revenue model with an algorithm but this time it will be focused on one thing and one thing only. – at Brisbane, Queensland
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6/ What do you think? Can Instagram be an entertainment platform and a social media platform at the same time or is it alienating it’s users and creators by pushing them around like a pinball from feature to feature? – at Brisbane, Queensland
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