Panache is now @247mediainc! 24/7 video enables advertisers and publishers to grow premium video revenues and scale profitably.

Los Angeles, CA
Joined February 2009
Beet Video: Panache Has New Interactive Ads in HTTP Live Streaming (HLS): bit.ly/iCc7bG @PanacheTech
RT @IAB: Ramsey: Online video will be almost 30 percent of display advertising by 2014 #IABID
Recapping All of the Product and Partnership News from ELEVATE: At the ELEVATE conference on Tuesday a number of... http://bit.ly/kUvsap
Advertisers are still figuring out how to tap the online TV world. http://bit.ly/mlrsgV
Panache retweeted
Free webinar today on new IAB brand-friendly ad units. See units @ www.iab.net/risingstars. Join the webinar @ http://bit.ly/risingwebinar
IAB Announces Winners of 'Rising Stars' Competition; New 6 Brand-Friendly Ad Formats http://bit.ly/eThY6r #adops #in
Panache retweeted
Upstart Panache Socializes Pre-Roll: It’s intrusive, and often repetitive, but for all the heat it takes for awk... http://bit.ly/erCiof
News from the UK: Online video advertising market sees revenues triple in 2010: wp.me/pLUvx-a7
Panache retweeted
Bill Lederer, CEO Kantar Video, predicts higher spend on data overlay & creative testing + emergence of video ad agencies ^SW #OVS2010
Great interviews in the bag today about Verizon and Panache -- good stuff to come.
Finally! Skippable @YouTube ads go live: http://bit.ly/e5pvu5
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AOL Makes Yet Another Move Into Video With Eisner's Vuguru Studio: Another day, another move by AOL to deepen it... http://bit.ly/czeLtH
Panache retweeted
Digital video marketplace sees extreme growth curve for years to come. It will continue to grow stronger :Donna Speciale, MediaVest #IABAO
Americans viewed > 3.8 billion video ads in Aug, w/ Hulu generating highest # of video ad impressions at 790 million http://bit.ly/d1vx1P
Publicis Groupe Readies Viewers' Choice Pre-Roll Unit @daisywhitney reports http://bit.ly/99izzs #advertising
Panache retweeted
Huston: Combining TV advertising with online video advertising increases consumer recall by over 50% #MIXX
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Replying to @Comscore
@comscore @taniayuki on digital / broadcast divide: Video Ad Measurement Holds Key for Online Video Monetization - http://bit.ly/dBmzWL
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