Performance media old-timer and passionate ppc advocate/internet fidgeter.

London
Joined March 2013
Advertisers: We will show Paul the EXACT kind of shoe he’d love. He’s a 12-Yr-old girl, right? Me: Clicks link. Instant disappointment that they don’t have an adult men’s 12.5. Wasted budget for them. Target better, people!
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#GlamorousNetflix low-key reading brands’ performative allyship. Perfectly shows why “No campaigns about us, without us” is so important #WPPUnite.
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WPP Unite and Wavemaker Unite did an AMAZING job at #PrideInLondon today. Not only did we show our pride on digital billboards and installations around London, but those marching were… it was great. The organisers are heroes!
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Never thought audio would be so important to me… #FutureOfAudio – at Camden Town, London
The people who would appreciate this ad... are already using ad-blockers.
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Set up a new #WFH area and... 🐈‍⬛
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Replying to @fholme
In December I manned a virtual stall at a virtual Christmas Market.
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Not my channel at all but I can always recognise an absolutely banging TV ad: youtu.be/uFPEedHvHqs
I made a “work” Memoji thing. Sensible hair, minimal stubble, client-friendly glasses. #NewProfilePic
As true now as it ever was. I’ve always seen my role as being an advocate for clients within an agency and relationship management is one of my favourite parts of my last 4 roles... and, though I say humbly; a strength.
#NekoAtsume makes me actively open ads by having a cat deliver them to me.
.@Twitter’s new pre-role video ads are destined for some catastrophic, off-brand mix-ups.
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