RachelBuck (@RachelMBuck) header
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Content Strategist & Copywriter | Empowering businesses to craft purposeful, relevant, and humanised marketing content. My work: https://nitter.gq/t.co/kx1aerSOau

Norwich, UK
Joined August 2011
Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)Photo by RachelBuck (@RachelMBuck)
99% of effective writing is overcoming the urge to be clever, avoiding the internet's distractions, taking long walks, and being specific.
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RachelBuck retweeted
We are seeing a shift take place in SEO. It used to be where companies just asked us to optimize for Google. Sometimes Baidu and Yandex as we deal with global campaigns. Now, there have been alternatives for a while, from Bing to optimizing for social media (YouTube is the second most popular search engine), but most companies never cared. But now, every week, we are talking to large corporations (Global 5000) who are requesting help with search on TikTok, Instagram, and YouTube and even asking for help with ChatGPT recommending their products. Even though Google is the dominant player, companies are starting to look at SEO in a similar way to social media. In which social media has been a multi-channel approach for a while. SEO is becoming the same thing as companies are realizing that SEO is everywhere. The real question is, who are the first ones to adapt as it will eventually become more saturated and competitive?
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RachelBuck retweeted
Crafting a new Pinot is serious business. Winemaking, as in all agricultural pursuits, is hard work, at the mercy of nature and fuelled by a deep passion for the endeavour. Here Oli Pugh at @FlintVineyard samples a special imminent pre-order release. Thirsty? @nikon @ProfotoUK
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I hated writing in school. Mostly because college does a horrible job teaching it. So when I entered the real world, I spent 1,000 hours learning to write effectively. And here’s everything I learned distilled into 11 tweets (for free):
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"Books are a uniquely portable magic." – @StephenKing
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Our most popular model of water dispenser. The B4 is compact, has a large dispense area for bottles, multiple water options and flexible configuration. Watch Facebook video. bit.ly/3bjpmD2 #workplaceexperience #healthandwellness
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You can be really wrong about something and massively helpful in getting to a better place. Or totally right and massively unhelpful. Progress needs the energy of disagreement and we spend way too long counting points about who was most right not what lead to the best outcome
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A good user experience is imperative for #VR and #AR
rt @raconteur The biggest obstacles for mass adoption of #VR and #AR according to tech companies, investors and consultants > rcnt.eu/1onui ... cc @antgrasso @fisher85m @mikequindazzi
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Our Call For Papers (#CFP) ends January 11th for @Dev_East 2019. If you would like to speak about how technology has solved a real problem, tech4good or software development - get in touch and #GetInvolved, we want to hear your inspirational stories on March 15th! 🌟🎉
We're putting out a #CFP for @Dev_East 2019! We've got our #agenda outlined, but we want to see what you would like to talk about! Get In Touch: docs.google.com/forms/d/e/1F… #Tech #Norfolk #Software #startups
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Our founder @TheChiefCheese will be speaking at the @agencynomics Agency People as Influencers event alongside the incredible @spg4 @priscamoyesa @RachelMBuck @RobertBelgrave @jimbowes buff.ly/2NZ3zZj Grab a ticket quick, 24 gone in one day!
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I like the Netflix spokesperson's comment at the end of this techcrunch.com/2018/10/01/ne…
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UX people in Norwich - we are on the lookout for a designer to help us out for a few months. Might be the option to stay permanently after this, too. Give us a shout! theuserstory.com/jobs/
'... I sort of knew that our #businessmodel probably wasn't right. We needed to pivot and change,' says the tenacious and energetic serial #Founder @Nrgarner, as he shares the #warstories about his journey as an #entrepreneur! #InvestedInvestor #NFC ow.ly/kcdd30lBOa3
RachelBuck retweeted
Replying to @gravityglobalpm
@further's Tabby Farrar: “People need to stop thinking ‘I need links from sites with DA above X’ and think more along the lines of ‘I need to build links from relevant sites in my niche, where my target audience is spending their time.'” hubs.ly/H0dxYqk0 #Moz #seo
We still have space on the Digital Agency Growth Program this autumn. Create a more successful and more profitable digital agency. Feel more confident about your future. buff.ly/2LJoWsk @GYDAinitiative #GYDAInitiative #digitalagency
Siberian Husky dog found in #Norwich Pottergate area hit by car. Treated at Chapelfield vets. No ID tag, chip registered to owner she had a few years ago. Name is "Shadow" she is 4 years old. Vets will hold her for 7 days. Please RT to help find owner #NorfolkHour
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SOCIAL MEDIA┆What can we expect from #SocialMedia in the future? @TheDrum have spoke to 6 industry experts to get their thoughts! #Technology┆ qoo.ly/rcppq
Call for speakers for #NorDevCon has just gone out. Its a great conference. norfolkdevelopers.com/nordev… #sqlbits #sqlfaq #sqlrelay #SQLSat
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The @CCCSuffolk are offering four days of introductory coding workshops for 11 to 19-year-olds in Ipswich on August 28th-31st, 10am-2pm Sign up here eventbrite.co.uk/e/creative-… PLEASE RT and share!!!
RachelBuck retweeted
How to Design User-Focused Chatbot Conversation Flows [#AI #conversational] hubs.ly/H0d8mCV0