
Founder of @Babbllabs Influencer marketing, social intelligence, startups. Collabs: [email protected]
Chicago, IL
Joined October 2013
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- Following725
- Followers923
- Likes13.4K
Today, we're launching Scout! 🐦
The creator marketing agent built specifically for YouTube. Prompt Scout in plain English, he scours thousands of videos to find the best creators to grow your brand.
> Find creators by niche, size, and audience
> Shows real creator sponsorship history
> Surfaces channels your competitors work with
Built on real data, delivered in real-time. You can ask Scout anything:
> "Show me wedding photography creators"
> "Find creators who have mentioned Claude 4.8"
> "Which channels has Surfshark sponsored recently?"
Try it for free today on our website (link below). There's never been a better time to build a business on YouTube 🚀
Tag a friend who could use this, or reply with your brand name and we'll send you a list of the creators your competitors are already sponsoring! ⬇️
Scout can now essentially run your ENTIRE YouTube creator campaign for you, on autopilot - it's crazy:
Introducing creator campaign tools on Scout.
Most brands take WEEKS to get a campaign live.
(Because its a ton of work)
Scout is an agent that gets your campaign live in literally hours, by handling all of it for you:
> Add creators from any search
> Scout sends your outreach sequences for you
> Auto-update campaign statuses from email threads
> Detects when videos get posted
> Calculates your CPM and performance vs budget
Already have a campaign live?
Just forward the existing email threads to your unique Scout email and it auto tracks statuses for you.
We've been running our own client campaign with Scout for weeks and seeing crazy results
We closed 78 creators for clients in in the past 48hours alone with Scout.
As someone who has spent HUNDREDS of hours doing this by hand, it's so cool to watch.
Reply "C" and share this post with a friend and we'll send you a FREE campaign strategy brief you can run for your own brand to reach more customers thru YouTube
Ramsey Shaffer (babbl-labs.com) retweeted
1,724 paid YouTube sponsorships across 172 brands last week.
the 5 spending the most:
5/ @butcherbox, 67
4/ Quince, 69
3/ @PrizePicks, 120
2/ ... 194
1/ ... 199
#1 and #2 are 5 apart, and most of it ran on one podcast network
full board below 👇
If you order a 'Wait & Save' uber and it shows up in <2 min you should be entitled to take at least 10min to get down there
am i wrong
big deal- YouTube has essentially had a monopoly on long-form creator led video for the past 10+ years
IG is probably the only incumbent with the reach and stickiness to make a true challenger play
About to get interesting
Instagram launches long-form video called "Features"
Creators can link up to 8 clips that show up in the feed and drive to the full video per @mosseri
CALL FOR CREATORS: we’re casting for an AI video brand launching a new agent product, seeking YouTube creators that meet the following:
🎥 YouTube first (long-form)
💼 Categories: AI tool reviews and comparisons, marketing, founder and business shows
🇺🇸 US primary audience
📈 20K - 1M subs
This will be a paid 60-90s integration (dedicated reviews also on the table), live starting 2nd half of November. Creators get full product access + credits.
Best integrations won’t sound like a read off a card. Think more like: host types one prompt and builds the launch video for their own next product, live on screen, in seconds.
(Not a fit: AI art/clip channels, crypto, gambling, political)
If you know a TALENT MANAGER or CREATOR who would be a fit, email me ramsey@babbl-labs(.)com and/or tag them below.
Plz engage to help us spread the word!
Follow me and Scout for future casting calls
Ramsey Shaffer (babbl-labs.com) retweeted
I knew that the Anthropic S1 would have some goofy risk factors but this has to take the cake
Readers added context they thought people might want to know
This post is satire.
sec.gov/Archives/edgar…
150+ signed up for Scout after my post last week, so I wanted to share something even bigger we're working on solving for creator marketing:
Campaign tracking
Most brands still run creator campaigns out of a spreadsheet + Gmail inbox + a lot of 'wait did we already follow up?'
SO... we made the agent do the work.
And its literally my favorite thing I've ever used for running a creator campaign.
Just start a new campaign, add your creators (either from AI search, or upload an existing roster) and Scout
> tracks all the emails
> detects quotes and counters
> updates statuses for you
> all real-time in the dashboard.
v1 is now in beta, DM for early access - going live to all users in the next week! 🤠
End of October in Chicago, Lake Michigan is probably like 50 degrees right now.
This man is ripping the eFoil around like it's July.
The Miami of the Midwest, Im telling youuu
Florida could never
Anyone with a sick GrokBot or Hermes setup down to chat? I am trying to learn how to learn where to start :-)
Ramsey Shaffer (babbl-labs.com) retweeted
sneak peek 👀
we’re launching campaign management on friday
set your budget + brief once and it follows every creator into outreach
since July 9th we’ve shipped email lookup, outreach, an MCP connector, the Talent Network, and new search + creator pages
campaigns tie it all together 🐦 stay tuned!
Ramsey Shaffer (babbl-labs.com) retweeted
got a nosebleed during a live demo today
hopefully they buy
Best job (risk-adjusted) in football isnt QB or RB or LT
Its kicker.
Same goes for every survival-of-the-fittest job:
Athlete
Hedge fund trader
Creator
You know what’s better than being a hedge fund manager?
Being a hedge fund data vendor.
Making this but points to the nearest pace you can get coleslaw
You can just do things
Readers added context they thought people might want to know
This is not built by Farhan, instead it is a screenshot of a video from the original creator @trunarla.
x.com/trunarla/statu…
Bro I do not understand the L**nkedn algorithm AT ALL. One of my posts last week did these impressions:
Day 1: 400
Day 2: 550
Day 3: 1,300
Day 4: 5,500
Day 5: 6,800
Day 6: 7,550+
Like howw??
CALL FOR CREATORS 🚨 We're casting for a men's basic brand, seeking YouTube creators that meet the following:
🎥 YouTube first (long-form)
🧔 Male-voice, dad energy
🏈 Categories: sports talk, BBQ, DIY, history
🇺🇸 US audience
📈 15K - 500K subs
This will be a paid 30-60s midroll integration, wearing brand-sponsored T-shirt on camera, ahead of BFCM
Best integrations won't sound like a read off a card. Think more like: host is wearing the shirt while cooking brisket and chatting about why he switched brands!
(Not a fit: fitness, fashion, political, gambling)
If you know a TALENT MANAGER or CREATOR who would be a fit, email me ramsey@babbl-labs(.)com and/or tag them below.
Plz share to help us spread the word!
Ramsey Shaffer (babbl-labs.com) retweeted
new in Scout 🐦 this week:
1/ Pricing Reset: no more credits, search is unlimited
2/ Rebuilt Search: brief, URL, or list in, refine without starting over
3/ Creator Pages: rates, videos, past sponsors for every creator
4/ Scout Score: 0-100 fit for the search you're running












