Scott Keever (@Scottkeever) header
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Scott Keever is an award-winning entrepreneur & internationally recognized expert in SEO, online reputation management, and AI-driven digital strategy.

Miami , FL
Joined February 2009
Photo by Scott Keever (@Scottkeever)Photo by Scott Keever (@Scottkeever)Photo by Scott Keever (@Scottkeever)Photo by Scott Keever (@Scottkeever)Photo by Scott Keever (@Scottkeever)Photo by Scott Keever (@Scottkeever)Photo by Scott Keever (@Scottkeever)
41% of negative Google results were still ranking 24+ months later. That was one of the biggest findings from my study of 100 corporate reputation crises. Negative press doesn’t simply “fade away” because the news cycle moves on. Once it earns authority, links, clicks and engagement, Google can keep rewarding it for years. That’s why waiting is not an ORM strategy. Full research: scottkeever.io/what-happens-… — Scott Keever
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A Reddit thread you've never seen is shaping what ChatGPT says about your company. Here's why that matters now. AI assistants don't invent their answers. They pull from sources they trust, and Reddit has become one of the most-cited sources on the internet. Google surfaces Reddit threads near the top of its results. ChatGPT and Perplexity lean on that same discussion when someone asks about you. So a single unanswered complaint, posted years ago by a stranger, can become the summary an AI hands a potential client, a candidate, or an investor. Most brands still treat Reddit as background noise. It isn't anymore. It's a reputation surface. And it feeds Google and AI search at the same time. You can't scrub it. You can't buy your way out of it. What works is slower and more durable: showing up honestly, building accurate content that ranks, and giving the algorithms a truer story to cite. Google and AI are the new first impression. Reddit is now part of it. When did you last check what Reddit, and the AI reading it, says about your brand? #OnlineReputation #AI #Reddit #GEO #ReputationManagement
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Best online reputation management companies in 2026: Ranked the top 6 based on what matters today: SEO, suppression, authority, digital PR, and AI visibility. See which firms stand out and why. #ReputationManagement #ORM #SEO
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A strong personal brand isn’t built by posting more; it’s built by creating authority that people and algorithms recognize. Here’s my step-by-step framework for owning your name, expertise, search results and reputation. #PersonalBranding #SEO #ORM #AI
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Ranking is no longer enough. The next SEO battle is becoming a source AI trusts, cites and recommends. Here’s how brands can build the authority needed to show up in ChatGPT and Google AI Overviews. #AISEO #ChatGPT #GoogleAI #SEO #AIMarketing
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Your name is a search term—and for executives, it may be one of the most important. Personal SEO shapes what investors, clients, journalists and AI systems discover about you. Build your authority before you need it. #PersonalSEO #SEO #ReputationManagement
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Negative search results don’t have to define your business. I break down how strategic suppression uses SEO, authority, PR, and trusted assets to reshape what people find first. #ReputationManagement #SEO #OnlineReputation
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Negative press can reshape a CEO’s Google results in days—and the damage can persist for years. I analyzed 100 corporate reputation crises to uncover what actually happens, how AI amplifies it, and what recovery takes. #ReputationManagement #SEO #AI
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AI is changing how customers choose businesses. Scott Keever breaks down how ChatGPT, Gemini, and Perplexity evaluate brands, sources, reviews, mentions, and authority—and what businesses can do to become the recommendation. #ai #orm #reputation
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AI search is changing how people discover, evaluate, and trust brands. Scott Keever explores why SEO, online reputation management, digital PR, and entity authority are converging, and what brands need to do to stay visible. #orm
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Your reputation isn't what you say about your business. It's what shows up on page one when someone Googles you at 9pm before deciding whether to call. You don't control the story. You just control how much effort you put into it. #ReputationManagement #LocalSEO #SmallBusiness #OnlineReviews
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In 2026, your Google results and AI answers are your new handshake. Most people obsess over building their brand… and do zero to protect it. One negative article, old review, or viral hit can undo years of work. Your digital reputation isn’t optional — it’s your most valuable asset. Protect it like your business depends on it. (Because it does.) What’s the first thing people see when they search your name right now? #ORM #PersonalBranding #ReputationManagement #DigitalStrategy
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🚀 New: The Reputation Pros Affiliate Program is live. If you know people who need to clean up or protect their online presence, this one’s worth a look. Here’s the deal: refer someone to Reputation Pros and earn $2,000 when they become a client. One-time, high-value, no strings. We help individuals (and brands) remove or suppress negative and unwanted content online — and take control of how they show up in search. What makes the program different is what you don’t have to do: → No selling → No onboarding → No account management You make the introduction. We handle the consultation, the close, and the delivery. You get paid. It works in three steps: 1️⃣ Apply and get approved (takes minutes) 2️⃣ Refer the people in your network who need help 3️⃣ Earn $2,000 for every referral that becomes a client Free to join. No quotas. No obligations. Built for the consultants, creators, and connectors whose audiences trust them. If that’s you, start here 👉 reputationpros.com/getstarte… #ReputationManagement #OnlineReputation #AffiliateMarketing #PartnerProgram
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I’ve spent 20+ years helping brands and public figures control what shows up when people Google them. The biggest mistake I see? Most people spend 100% of their time building a reputation and 0% protecting it. In 2026, your Google results, AI search results, reviews, and social profiles are your digital first impression. What’s the first thing someone sees when they search your name? 👇 #SEO #ReputationManagement #PersonalBranding #OnlineReputation #DigitalMarketing #AISEO #GoogleSearch #BrandBuilding #Entrepreneur #BusinessOwner #Founder #Leadership #MarketingStrategy #AuthorityBuilding #AI
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