Oduwaye Seyi

Building So Fresh has taught me that growth requires us to keep improving how we lead, how our teams work and how decisions get made. That’s why I’m inviting founders, CEOs and business leaders in my network to Structure & Scale Retreat 2.0, hosted by my partner and So Fresh co-founder, Abimbola Balogun. On 14 November, we’re bringing together experienced founders and experts to help you work through the practical demands of growing a business. And I have a ₦50,000 discount code to share with my network. READ ON! Here’s what we’ll explore: • Strategy: Ayo Bankole on turning growth ambitions into a clear plan with measurable revenue and profit goals. • Operations: Babajide Duroshola on execution frameworks, repeatable processes and using data to improve performance. • Marketing: Tricia Olumide, TriciaBiz, on attracting the right customers and turning marketing into sales. • Expansion: Joycee Awosika on scaling across locations while maintaining standards and control. • People: Abimbola Balogun on hiring, developing and retaining a capable, accountable team. I’ll be speaking on Leadership Intelligence, sharing lessons on developing managers, giving people room to lead and recognizing the habits that keep a business dependent on its founder. You’ll also have access to speed coaching, structured networking, a growth strategy document, speaker replays and three months of post-retreat coaching to help you follow through. Bring the expansion plan you keep postponing. Bring the team challenge you haven’t resolved. Bring the operational problem that keeps returning. 📅 Saturday, 14 November 2026 | 9 AM 📍 Highpoint Event Centre, Ikeja, Lagos Send me a PRIVATE MESSAGE if you’d like the code. I’d love to have you join us.