what actually makes web3 marketing different? I wrote this from my experience understanding crypto native products, culture, community, narratives, distribution and user behaviour. read the article and let me know what you think.

there’s a lot going on in global crypto right now from prediction markets and stablecoins to new ways to market, distribute, and promote crypto-native brands. i wrote a roundup of some of the trends I’m watching going into q4. read it here ↓