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Automated ad operations, built by publishers for publishers to make ads suck less. Sortable Engineering tweets: @SortableDev

Joined August 2011
WE’VE FOUND A NEW HOME! As the Sortable team embarks on their new journey as an official Freestar company, we ask that you please follow @publisherfirst on all social channels to stay up to date. We'll see you there! #MonetizationMultiplied #PublisherFirst #acquisition
Sortable has always been focused on helping publishers successfully monetize their websites. In order to further accomplish that, we are excited to announce that we have been acquired by @publisherfirst. Our combined goal will be to see monetization multiplied for all publishers.
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Breaking news! Third-party cookies seemingly live to see another day (until late 2023). Google has extended the deadline, giving publishers more time to react. Stay tuned to hear what our resident expert has to say about the latest Google drop. Read now: bit.ly/3zUCavW
Core Web Vitals explained in a 20-minute video. Watch now: bit.ly/3iLmIMo #CoreWebVitals #AdTech
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Don't miss out on the latest industry news and Sortable's product updates. Subscribe to our newsletter: bit.ly/2Ms7MEA
Join our team! We have some exciting opportunities open – apply today: bit.ly/3rguE9x #AdOps #AdTech #WorkinTech
Great news for news publishers! Not so much Facebook or Google. bit.ly/2NKFrdP #AdTech #AdOps
By monetizing their site programmatically with Sortable, Black Enterprise has seen a six-figure revenue-generating stream for their company in 12 months. Read our publisher's case study: bit.ly/2Nw8To1 #AdOps #AdTech
Pandemic and politics aside, 2021 is shaping up to be a crucial year for digital publishing. Mark Dixon, our Product Manager, shares with you 3 advertising trends to watch for in 2021. bit.ly/3aTltX1 #AdOps #AdTech
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From Prebid taking over Unified ID 2.0 to Sortable pledging support for buyers.json, you can our February ad tech news roundup here: bit.ly/3emIELI #adtech #adops
Different industries are recovering at different paces. Learn more about the industry specific CPM recovery rates we’ve been seeing at Sortable inside: sortable.com/blog/ad-monetiz…
Looking to step up your Ad Ops from Google AdSense? Here are some of the major alternative ad networks and platforms you can use – decide the right mix for you. bit.ly/36yEsnb
HYPEBEAST was primarily looking for an Ad Ops partner that could give them better insights into their ad performance. They found it with Sortable! Read now: bit.ly/2L6QFIe
Whether you’re just starting or have been running ads for a while, here are some tips to maximize the revenue earned from Google AdSense. Learn more: bit.ly/3akYXoI
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Lumascape was created in 2010 as a way to visualize how the fragmented world of digital advertising fits together. Learn more: bit.ly/2YA9HKs
Did you know you can use UTM parameters and monitor their performance with Sortable? UTMs can help you understand where your traffic is coming from. Here’s how it works: bit.ly/3oiIgyQ #AdOps #SortableOptimizations
Taking a look at the aspects of programmatic that are contributing to publisher recovery, and Sortable Vidoe is just one of those inside: sortable.com/blog/ad-monetiz…
As both implementations come with their own advantages and disadvantages, the best way forward for a publisher is to see what works best for them. Read more about client-side and server-side: bit.ly/3bgrYni