Unlocking the Value of Human Data®

San Francisco, CA
Joined December 2014
Today we are proud to announce our new long-term partnership with @FIFPRO, the global players union overseeing 66,000+ men’s and women’s professional football players, to provide technologies for players to collect, control, and monetize their data. As the Official Player Data Collection, Consent Management, and Monetization Partner for FIFPRO, our platform, under the FIFPRO Technologies umbrella, will enable players globally to create and maintain a master record of all captured data throughout their career, providing them with a better understanding of their own bodies to help manage workload, optimize their on and off-field performance, and support career and life longevity. Additionally, our technologies will support players in establishing their terms, conditions, and permissions related to third-party use of their personal data while unlocking new monetary potential and opportunities on both an individual and group basis. As part of the agreement, FIFPRO has taken an equity stake in Sports Data Labs alongside the @NFLPA, @ClevelandClinic, @BillieJeanKing, and other leading organizations. Learn more below!
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One year out. Proud to partner with @ClevelandClinic and the Global Peak Performance Center — building the data infrastructure that advances our collective understanding of human performance for everyone
We are one year away from welcoming patients to our Global Peak Performance Center. It will bring together our sports medicine expertise, performance science, research and advanced technology under one roof. Learn more: cle.clinic/4gxnAjQ
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We are proud to announce the issuance of U.S. #Patent No. 12,696,878 covering our foundational AI-based #consent management system for personal #data – including Name, Image, & Likeness (#NIL) – across #sports, #fitness, human #performance, and related contexts in the US. The patented system and method puts the individual in control of their personal data and NIL: they — or their authorized representative (e.g., lawyer, agent, organization, AI program) — set the terms governing their data, including who may access it, for what purpose, in what geography, on what exclusivity basis, and/or for what consideration. The patented architecture is configured to allow the individual or their representative to select consent terms and/or leverage AI to infer the terms an individual is likely to want, generate data-use rules automatically, and present them back for review prior to taking effect. This is our 17th issued patent globally. Full release here: businesswire.com/news/home/2…
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Thanks to the @WorldPlayersWPA, @NFLPA, and @MLSPA for inviting our CEO @MarkSDLabs to present at the World Players Summit this week in Washington, DC, hosted at the @AFLCIO headquarters. The summit brought together the global players association ecosystem — including @FIFPRO, @TheNBPA, @NHLPA, @MLBPA, @WCA_Players, @TheWNBPA, @AFLPlayers, @RLPlayers, @IntRugbyPlayers, @nzrpa, @PWHLPA, @the_ELPA, and other leading organizations — for conversations shaping the future of global sport. Mark presented on topics related to the Player Data Economy, as well as the associated legal and commercial frameworks tied to the collection, consent, processing, and monetization of personal data in sports.
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WCA and @sportsdatalabs have signed a term sheet to establish a player-led framework to strengthen player data collection, protection & commercialisation for affiliated professional cricketers globally. Read more 👉 shorturl.at/wIaos
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Join our CEO @MarkSDLabs at #LEAP26 this April in #Riyadh where he'll be talking all things #technology, #AI, and #personaldata on the biotech/healthcare and sports tech stages. If you're in the region and have an interest to learn more about @sportsdatalabs and our technologies that support individuals (e.g., athletes, patients, everyday citizens) in the collection, control, and monetization of their personal data, let's connect!
I’m excited to see everyone at LEAP 2026 this April Secure your pass here: onegiantleap.com/ 📅 13–16 April 2026 📍 Riyadh, Saudi Arabia #LEAP26 #DeepFest26 @LEAPandInnovate @sportsdatalabs
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Sports Data Labs retweeted
We are launching a long-term partnership with @PGATOUR focused on player health, performance and longevity. See how we are providing expert care that's built for the long game. cle.clinic/4a8ROry
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Sports Data Labs retweeted
When player health is at the forefront of innovation, the whole game wins. Highlights from #FIFPRO’s Player IQ Tech Experience Tour at the @ClevelandClinic 🎥⤵️
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@sportsdatalabs was proud to support our partners at @FIFPRO and @ClevelandClinic for this year’s Player IQ Tech Experience Tour which took place in Cleveland and New York Oct 12-17. In collaboration with the @MLSPA and @MLBPA, FIFPRO’s Player IQ Tour brought together leading organizations across #sport, #healthcare and #technology including @FIFAcom, @UEFAcom, @EFC_Football, @MLS, @NWSL, @ussoccer, @NFL, @NFLPA, @NHLPA, @GEHealthCare, @IBM, @Oracle, @PGATOUR, @Sony, @Teamworks, @GeniusSports, @MIT, @OneTeamPartners, @Deloitte, @Sorare, @WestHam, @CPFC, @cavs, @CleGuardians, @JonesDay, @PSASquashTour, @ORRECO1, and others. The week-long Tour started at Cleveland Clinic’s world-renowned #cardiology center where the conference highlighted topics focused on the use of #AI for enhancing biological performance, #quantum computing, and other specialized topics based on the global expertise of Cleveland Clinic across cardiology, #neurology, #orthopedics/sports medicine, and other disciplines. The Tour then moved to MLBPA’s offices in New York where the conversation shifted towards identifying collaboration pathways to unlock more value with personal data and leveraging models where individuals are at the epicenter how their data is collected, consented to, and monetized. A tremendous week!
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We are excited to share that we have been issued patent No. 570364 in #India – entitled “Monetization of Animal [Human] Data” – covering a novel system that monetizes human data (e.g., tracking data, physiological data, biomechanical data, biological fluid data, genetic data, genomic data, other electronic medical record data collected from a device or machine that uses sensors or sensing systems to gather information) and associated information based upon the creation or assignment of a value for such data (e.g., monetary value) and its distribution to one or more third parties. The issued patent, which covers the technology to be optionally structured as a data marketplace-like platform, also covers an #AI-based system that allows third parties to request and access generated #syntheticdata-based derivatives of real human data (e.g., synthetic human data sets, predictions, forecasts) in exchange for consideration, supporting AI-based model training purposes related to the human body and other use cases. #datamonetization #datamarketplace #healthdata #EMRdata #patientdata #athletedata #wearables #wearabledata #cricket #football apnews.com/press-release/bus…
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Our patent portfolio continues to grow! 🚀 We are excited to share that we have been issued #Patent No. 7618242 in #Japan for a technology-based system that uses #athlete tracking data (e.g., optical tracking, GPS tracking, RFID-based) to generate strategies, predictions, and products for the emerging #sportsbetting ecosystem in the market. This foundational patent, originally filed in early 2019 and currently pending in the US and Europe, provides SDL with the exclusive right to leverage athlete tracking data and other information (e.g., biological information, non-biological information) as part of a sports betting-based system to create #AI and statistical-based predictions that enable sportsbooks, bettors, and other organizations to create and revise betting products, strategies, and odds in the market. This represents our fifth issued patent in Japan. Read more below! apnews.com/press-release/bus…
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We are proud to share the issuance of U.S. #Patent No. 12,330,047 covering our AI-based athlete data #simulation system that leverages synthetic biological data to predict future events. Our newly-issued patent utilizes trained neural networks to create dynamic, real-time simulations that leverage captured biological sensor data (e.g., physiological data, biomechanical data, tracking data), contextual data, modifiable variables, and other personal information (e.g., medical data) to simulate biological responses in athletes that predicts the behavior of future biological systems (e.g., what the human body will do during a future event). Encompassing athletes in all event scenarios (e.g., live competition, training, simulated events), our issued IP is designed to leverage both captured biological sensor data and generated synthetic biological data to create a prediction, forecast, probability, possibility or recommendation related to a future outcome (including both biological-based and event outcomes), enabling an athlete or third parties to evaluate biological data-based performance or mitigate associated risk. See more details below! #syntheticdata #AI #athletedata businesswire.com/news/home/2…
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Sports Data Labs retweeted
The future of player data starts here. 🤝 #FIFPRO and @SportsDataLabs are launching a platform that puts professional footballers in control of their data – how it’s used, who accesses it, and how they can monetise it. Your data. Your rules.

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It’s official: construction permits were filed this week allowing contractors to start building the @ClevelandClinic Global Peak Performance Center—a $100M state-of-the-art facility & the 1st phase of Bedrock's $3.5B Downtown Riverfront redevelopment. 🔗 clevelandmagazine.com/in-the…
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Our collaboration with @SportsDataLabs will aim to optimize human performance and mitigate injuries in athletes of all levels by creating the largest compilation of sports health data.. More about the partnership: cle.clinic/3SOQ5yB
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Sports Data Labs retweeted
We are proud of our partners at @ClevelandClinic as they work with @sportsdatalabs to usher in a new era of sports health data. Their work together will support and advance the way we think about human performance at the future Cleveland Clinic Global Peak Performance Center.
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Cleveland Clinic and Sports Data Labs, Inc. (SDL) are partnering with the goal of creating the largest compilation of sports health data, which will be used to develop new technology-driven tools and services. Read about this new partnership here: newsroom.clevelandclinic.org…
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