olympian. crafting agents who craft agents
Melbourne
Joined March 2014
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The wild Seinfeld story
> grow up in Massapequa, Long Island
> your dad paints signs for a living and collects jokes
> graduate college in 1976 and decide to become a stand-up comedian
> spend years performing in New York comedy clubs
> make your first appearance on Johnny Carson's Tonight Show in 1981
> meet Larry David and pitch NBC a sitcom about nothing
> secure backend profit royalties for both of you
> convince the studio to let you act, but not Larry
> recruit Michael Richards, your co-creator's old colleague from Fridays
> cast Julia Louis-Dreyfus, who worked with Larry David on Saturday Night Live, and also a daughter to a billionaire
> pick Tony Award-winning Broadway actor Jason Alexander as George
> base George's personality on Larry's own disastrous social interactions
> premiere Seinfeld in 1989 to terrible audience ratings
> turn it into the number one show in America
> negotiate $1 million per episode for the final season
> pay George, Elaine and Kramer $600K each per episode
> they ask for a share of the show's profits
> they get turned down
> NBC offers you $110 million to make one more season
and you turn it down
> end the show in 1998 with 76 million Americans watching the finale
> watch the show generate billions in syndication revenue
> launch Comedians in Cars Getting Coffee in 2012
> sell the series to Netflix in a deal reportedly worth $100 million
> Hulu pays up to $180 million for Seinfeld streaming rights in 2015 again
> Netflix then re-pays more than $500 million for global streaming rights
> become a billionaire
> in 2026, 72 million Americans watch a show you stopped making 28 years ago
> turn 180 episodes about nothing into an estimated $7 billion business
listen to it NOW
Be Nathan Fielder:
> grow up in Vancouver, Canada
> join your high school improv group alongside Seth Rogen
> graduate with a commerce degree in 2005
> decide accounting isn't for you
> start doing comedy
> land a correspondent role on This Hour Has 22 Minutes
> create a segment called Nathan on Your Side
> give real people increasingly ridiculous advice with a completely straight face
> turn the concept into Nathan for You on Comedy Central in 2013 at 29
> spend four seasons convincing real businesses to try increasingly absurd marketing schemes
> sign an overall production deal with HBO in 2019
> convince them to fund The Rehearsal
> build an exact replica of a New York bar so one man can practise a conversation
> co-create The Curse with Benny Safdie and cast Emma Stone
> return to The Rehearsal in 2025 and spend over two years learning to fly
>actually pilot a Boeing 737 carrying more than 100 actors
>secretly spend three years filming convicted Theranos founder Elizabeth Holmes
> co-direct You Can See Everything with Lance Oppenheim
> convince A24 to release the nearly three-hour documentary
> make it for roughly $7 million
> open in 2026 to $15 million from just 855 cinemas
> sell out more than 2,000 screenings in one weekend
deliver the biggest non-music documentary opening in over 20 years
nice