3 trends are changing how brands connect with consumers: 📺️ Streaming as part of video strategy 🤖 AI's influence on how consumers discover & evaluate brands 📊 Better measurement helping marketers make smarter decisions Read more 👉 buff.ly/RY2JWy2

Congratulations to Cheryl “Salt” James and the Salt Songs team on the release of Salty N Lit! With a major tour underway and a new album reaching fans, it's an exciting moment. We're honored to support the campaign and wish the team continued success. buff.ly/Ti070jN

The brands winning right now are aligning targeting, creative, and measurement around real outcomes, not surface-level metrics. We broke down digital marketing techniques designed to help brands stand out and scale with confidence here: buff.ly/gsmPLG3

We’re hiring an Associate Media Director! (Chicago‑based hybrid role.) View the full job description and apply here: buff.ly/SU94b42

What makes outdoor advertising so effective? High‑impact formats. Real‑world reach. Smart integration. In our latest blog, we break down the key types of OOH and how they fit into a modern media strategy. 👇 buff.ly/vvTtPYJ

Happy New Year! Thank you to our clients, partners, and team who make the work we do possible. We’re proud of what we’ve accomplished together and energized by the opportunities ahead. Let’s make this year a standout success together.

Addressable TV = the right message, to the right household, at the right time. Often boosts engagement and conversions. Smart TV advertising. Read our breakdown 👉 buff.ly/3X0mPtn

Today, we honor the brave men and women who have served our country. Thank you for your courage, dedication, and sacrifice.

So lucky to work on another media campaign for Herb Alpert. Check out Herb Alpert's "Christmas Time is Here." It's another timeless addition to his incredible catalog. Listen here: buff.ly/hRX2Dha

We’re heading to #CES2026 to meet the innovators shaping what’s next in media and technology. Let’s connect in Las Vegas to talk performance-driven media. #MediaStrategy #PerformanceMarketing #Innovation

From local voices to streaming innovation, radio continues to move people. See why brands are still tuning in: 👉 buff.ly/KWPBPjU #Radio105 #AudioStrategy

It’s New Music Friday! Brandi Carlile’s 'Returning to Myself' is a powerful and deeply moving new album that you won’t want to miss. Give it a listen today: 👉 buff.ly/PkTczZ6 #NewMusicFriday #BrandiCarlile

Holiday shopping now starts as early as September. With rolling sales & multiple peaks, it’s no longer a 6-week sprint, it’s a season-long marathon. Brands that maintain visibility throughout the season will win. #HolidayShopping #Marketing

50 years. 20 million albums sold. More than 15 Southern rock classics—and now, their first studio album in over two decades. We're proud to work on 38 Special's release today, "Milestone." Turn it up! buff.ly/EqoSqP1 #38Special #NewMusic @CroshalEntertainmentGroup

The busiest time of year for advertising is almost here. Got questions about media? We’ve got answers. Explore strategies, tips, and insights that help brands hit their goals. Get started here ➡️ tec-direct.com/news #MediaStrategy #AdvertisingTips #MarketingSuccess

Setting your budget is like packing for a trip. You need the right mix to get where you’re going. Factor in your destination (goals), travel buddies (audience), how often you’ll bump into them (frequency), and how long you’ll be gone (campaign length). buff.ly/RkqLvpf

Radio is still in the mix. Listeners of all ages turn to AM/FM for news, sports, music & connection. And with more ways to tune in (OTA, smartphones, connected TVs) radio continues to thrive in today’s media landscape. #nationalradioday

A radio station’s purpose is to connect with and serve its local community. Brands can establish a meaningful presence in local communities and create authentic connections with consumers. buff.ly/Gz2YJxc #nationalradioday

An effective media buying strategy ensures you get the best value from your budget while reaching the right audience at the right time. It's all about starting with a solid foundation. Let’s discuss how you set your goals and define your audience. buff.ly/8R0Lvod

Duality (Deluxe) is out now, featuring new tracks from Lindsey Stirling! Check it out here: buff.ly/6H9iwJt #newmusicfriday #newreleasefriday #nmf