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We connect International Brands to Premium Inventory in challenging markets. APAC Programmatic Premium specialists.

Global
Joined October 2011
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Great opinion piece in The Drum on the continued importance of brand safety in 2018. We couldn't agree more! thedrum.com/opinion/2018/02/…
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Whilst it may be slow in catching on (depending on who's data you believe) Vatic Digital and our SSP Fair-Trade Media will remain Ads.txt compliant. We believe it is the best solution to a complex and industry wide problem. businessinsider.sg/google-ba…
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Publishers complain Google APM loads too fast for ad views. digiday.com/media/publishers…
Twitter tightens up on transparency for political ads. Bad news for Russian meddlers ;) bit.ly/2huq5Wy
Global brands want more control of media spend to combat brand safety, viewability, ad fraud & transparency issues marketing-interactive.com/ma…
Media AORs for #Lego, #Amazon and AB InBev all under review in this autumns #Mediapalooza adweek.com/agencies/remember…
Vatic Digital will be at #Demexco next week. DM if you'd like to catch up with us.
Publishers fear fallout of Google backed ad-blocker. digiday.com/media/publishers…
Brand Safety concerns continue to rise - but no impact to growth of Programmatic. emarketer.com/Article/Brand-…
The industry remains divided on the future role of AI in advertising. exchangewire.com/blog/2017/0…
Trump worth an estimated $2 Billion to Twitter. adage.com/article/digital/tr…
CNN and Volvo experiment with VR ads in time for solar eclipse. adexchanger.com/advertiser/c…
Liftoff at #1 for Ads and Mkt in Inc.com's list of the fastest-growing private companies in America. inc.com/inc5000/list/2017
Still confused about Header Bidding? Here's the best explanation we've found to date. adprofs.co/beginners-guide-t…
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Multiple SSP codes add latency to APAC publishers. Time for header bidding? exchangewire.com/blog/2017/0…
When will you fall in love? Can marketing algorithms analyse emotions? exchangewire.com/blog/2017/0…