Saj 🇬🇧

I came to Dubai for the first time 4 years ago after hitting my first $25,000 month in commissions as a sales rep. At the time, that number felt fucking enormous. I remember being here thinking I had finally started to crack the code. Years of making fuck all, years of cold calling, years of wondering when the sacrifice would eventually start paying me back. $25k in a month was the first real proof. I had a little cash in my pocket, and I was able to have a little nibble of what a good life looks like. I loved every second of that holiday, and it's why I always have fond memories and a soft spot for Dubai. Today I’m flying home from Dubai under completely different circumstances. DealFuel has now crossed $800,000 in sales this month, and I think we can finish on $900,000. When I land, one of the things waiting for me is signing the lease on a new office built to house around 40 people. That sentence feels ridiculous compared to where I was 4 years ago, and even writing it feels strange. And that’s probably the bit people don’t talk about enough. Sometimes your life moves faster than your identity does. You remember when $25k felt like the ceiling. Then one day you’re discussing $800k months, 40 person offices, payroll, acquisitions and hiring plans like they’re normal operational conversations. The numbers change before your brain fully catches up. That is why I’m careful with what I allow myself to call “big”. Every number that once intimidated me eventually became familiar. Every milestone I thought would change everything eventually became another line item in a much bigger plan. Reality has spent the last few years repeatedly proving to me that my imagination was actually too conservative. I MUST THINK BIGGER. I wont celebrate this month by putting my feet up, instead I WILL REWARD MYSELF WITH AN UPDATED TARGET. THE BIGGEST ONE YET! Four years ago $25k changed the way I saw my future. Today $800k has done the exact same thing. I WANT THE LARGEST RECRUITMENT COMPANY FOR SALES REPS IN THE WORLD. I WANT TO OPEN AN OFFICE IN NYC. I WANT THE BEST SALES REPS IN THE WORLD USING DEALFUEL TO SECURE ROLES. I WANT A 50 PERSON SALES FLOOR IN PERSON. I WANT $100M IN REVENUE.

I built a Q3 retrospective analysis and shared it with my team. Included all our milestones, shoutouts for top performers, and goals as we pace towards 2027. I do these every monthly and then every quarter with even more depth. I do these because they unify the team. It gives context to the hard work and effort everyone’s putting in. It shows people where they contributed and the tangible outcomes which the work led to. It makes standards visible, everyone can see where everyone stands. It removes ambiguity around what matters next and where resources are best allocated. Now I know that everyone’s rowing in the same direction. When a company has aligned focus, clear incentives and a shared direction, the output becomes insanely high. Departments support each other because they can see the wider picture. Work stops feeling like a collection of isolated tasks and starts feeling like a coordinated attack. Alignment is one of the greatest force multipliers in business. I also think there is something call about having it all documented and written down. One day when DF is doing $25M per year, I will be able to read all of these monthly reports. So far, I've got a report from our first $100,000 month all the way to our most recent, just shy $800,000. Q3 was full of lessons that we’ve collectively extracted and applied as we get closer to 2027. Standards have never been higher, and intensity is the highest it’s been in a long time. But as demands have stepped up, so has the team. September showed that as we finished just shy of our first 8 figure run rate month. We’re already at $662K thirteen days into October.

🚨 Staffing a $240,000 per year AE role 🚨 Base pay is $80K per year An incredible new mandate just came in. They’re a platform that gets AI companies discounts across every major AI model. Current sales team collected $5M last month and they’re massively expanding this Q4. Starting with a new account executive. Role details: - Base is $80K a year and commission is 5% of the gross profit on every deal you close - On their current average deal that comes to $2,698 for a single close - Average deal size: $509K when annualised - Leads: Your own network plus outbound, referrals and events - Call volume: 10 calls a day - Core hours are 10AM to 8PM PST, flexible depending on where you're based - REQUIREMENT: You've sold cloud, GPU or AI infrastructure to technical buyers before If you meet the above email careers@dealfuel with subject line GPU My team will review and get back to you within 24 hours if you’re suitable.

* $10K/MO BASE CLOSER OPPORTUNITY * Niche: Done for you cold email All details: - ICP: Lead gen agency founders across the US and Western Europe, plus GTM leads at funded AI startups - Commission: 10%, 15% or 20% for the first six months depending on the deal type - You then keep 1% on those accounts for life - They collected $690K in cash last month - The company hit $8.5M a year with zero outbound and no sales team, entirely on word of mouth. Founder took every call himself lol. - Deal sizes: $500 a month at the low end, $15K to $20K a month at the high end, with their largest customer on $35K a month - Leads: An outbound cold email channel, plus you’re provided a top 200 account list - Call volume: 3 fresh booked calls a day + managing your own book of business - You stay on every account you close for 90 days, growing retained commission and upselling - The product has 5 stars on Trustpilot across 460+ reviews - Hours: 12PM to 8PM BST

Processed the largest payroll in company history last week. Across the wider team, I paid out nearly $300,000. That was one of those moments where I sat behind the laptop and just stopped for a few minutes in silence. Four years ago I was chasing my first $10,000 month in commission. Now I’m responsible for distributing numbers like this to the people helping me build the company. That transition means more to me than almost any personal purchase ever could. At the start, you chase money because you want to change your own life. Then one day you realise the real flex is being able to create enough value that dozens of other people’s lives change with yours. Biggest payroll ever and soon enough it’ll look small compared to what we do next.