solving problems with tech & content. digital strategist. co-founder @madewithvuejs & @placidapp. @ContentGraz alumna. cat person with a dog.
Austria
Joined September 2009
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Ok can we talk about how important it is to just make things up in strategy? Because people like to pretend that data analysis has all the answers.
That's not how this works. indiecontentstrategy.com/202…
I talked to some brilliant founders for my research on content strategy for bootstrappers over the last months.
🥰🙏 @anthilemoon @thepatwalls @corey_gwin @arminulrich @morajabi
Here are some of their lessons learned of working with content!
indiecontentstrategy.com/202…
I also have to thank @TheodoraPetkova for helping me level-up my writing during her workshop @ContentGraz, and for taking the time to give me thoughtful feedback on this particular article! 💙
Melanie Massinger retweeted
1️⃣ Talk
2️⃣ Fix
3️⃣ Improve
4️⃣ Automate
🔁
That's exactly where we are now in our indie business, all comes down to an endless grinding phase and being persistent 🤕
👉 daily.patwalls.co/the-talk-f… by @thepatwalls
I'm in love with @niviachanta's Changeletter, a sustainability newsletter for busy people 🌱
This month's topic was the ecological impact of our diet & how to do just a little better. No guilt-tripping – just fun, food (for thought) & actionable tidbits! soapboxproject.org/changelet…
Melanie Massinger retweeted
Playing around with @placidapp no-code integrations – endless possibilities for automated images! 🤯
I created a short demo of how to tweet a generated image with @zapier every time you publish a @webflow post:
youtube.com/watch?v=MTW3KCTu…
We’re looking for no-code testers. DM me 😎
I love to see this community grow! It really is a special place.
I'm launching Women Make on @ProductHunt today! 💫
It started as a small Telegram group almost 2 years ago. Now we are 450+ members! I'm so glad I had the chance to meet so many amazing women makers from all around the world. 💙
👉 producthunt.com/posts/women-…
To all you social media nerds: We'd love your feedback on this! 😘
Our Social Share Preview browser extension now has >1.1k users 👩💻👨💻🎊, so we worked on giving them more insights.
We now offer more detailed checks for how a page looks when shared on various platforms.
socialsharepreview.com
Melanie Massinger retweeted
If there's any software that's worth the money, it's placid.app.
At Starter Story we use the API to generate hundreds of automated designs a day and share them across IG, Twitter, FB, LinkedIn, Pinterest, and for social sharing images.
Incredibly powerful.
.@thepatwalls is tirelessly experimenting with new templates and creates TONS of images for Pinterest, Instagram and Open Graph for @starter_story 🤖
I always find myself wanting to click on them to read the articles!
Melanie Massinger retweeted
Design automation is going to save us all a lot of time in the future 🤖
Robots can generate thousands of image assets for us in minutes if we define some basic rules & branding.
We can then use our time to do more meaningful tasks than creating *yet another* Pinterest image 🥱
If you're reading about 2019-accomplishments by others and are disappointed with yours, remember:
1) They're sharing their showreel (even if they share struggles)
2) You've probably been moving your own goalposts
Give yourself credit!
I took my own public goals dashboard offline after a few months as it stressed me out.
Revisiting it, I saw that I actually reached many of those goals (even my workout goal, which is unbelievable if you know me). I didn't even realize!
Apparently, we're all stupid like that 🤷♀️
ALT Illustration of a possum: "t's called trash can, not trash can't. You can do the thing!"
Melanie Massinger retweeted
We just deployed a major Placid.app version update!
💼 We switched to a project-focused system and migrated all existing users and sites into that!
A significant milestone which allows us now to easily extend the systems in which you can plug Placid in the future!
Melanie Massinger retweeted
Recently I got the feedback that Placid is not the right name for our Service Placid.app
Do you think we should rename it? (Please comment why ✍️)
15%💜 Keep it
38%💥 Rename ASAP
47%👉 Results
876 votes • Final results Melanie Massinger retweeted
Black Friday 2019: Support Indie Makers - by @rachelandrew
🔥 At least 4 products from Women Make members featured!
- @placidapp from @_feloidea
- @LeaveMeAloneApp from @dinkydani21
- @DiversifyTechCo from @venikunche
- @femtechinsider from @kathaka
smashingmagazine.com/2019/11…
(1/4) I remembered this model I created 3 or 4 years ago. It uses the zones of interpersonal distance (proxemics) to describe how close we perceive content in our digital space.
I used it to explain why we have to be careful with chatbots. Messaging = intimate.
(3/4) Communication gets more "user"-driven the more intimate it is. I'm baffled at how this keeps getting ignored bc everyone gets over-excited about saving money & the thought that boTs wiLL rEpLacE cUsTomeR sErVice!