Brazil announced its betting ban on 25 September. Within 10 days, users of a major licensed Brazilian betting site were turning up at offshore crypto casinos at 2.7x the normal rate. A 170% jump. Only in Brazil: Argentina, Mexico and Portugal showed no comparable change. Only casinos: the same users didn’t move toward crypto exchanges. We don’t take a side on the ban. But the data says something worth sharing: when regulators squeeze licensed operators, the demand flows to crypto. Full data, the method and what it means for growth teams, by @AsafNadler. Link in the first comment ↓

Brazil announced its betting ban on 25 September. We followed ~200,000 users of a major licensed Brazilian betting site to see where they went next. Here’s what the data shows 👇

Is this transaction risky? KYT knows in a second. Which of our customers are in crypto? KYT has no answer. No wallet, no starting point. That’s not a flaw. KYT was built for a different question: screening the transfers you can see. But more and more, banks are being asked for their overall crypto exposure across the customer base, not only whether each transfer was screened. Our guide covers what a KYT check looks at, who needs KYT compliance, and where it stops. Link in the first reply.

Every sign-up reaches Google, Meta and TikTok as a 1. So they buy you more of whatever is cheapest. Send them a predicted value on day one instead. +10–20% ROAS by Day 60 in A/B tests. Full guide in the reply ↓

Boarding pass confirmed ✈️ @AsafNadler is heading to NEXT Retreat Europe by @nextdotio in Cyprus, Oct 12–14 On the agenda: Segmentation and User Acquisition More info ↓

We looked at Portugal's crypto-active betting audience for @SBCGAMINGNEWS week 🇵🇹 8 insights for operators 🧵