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Ireland’s leading fundraising agency, specialising in individual mobilisation, legacy marketing, & fundraising strategy. Emails from us: https://nitter.gq/t.co/LeP3X4DXRS

Dublin, Ireland
Joined December 2009
Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)Photo by Ask Direct (@ask_direct)
I'm writing something for @CharityComms on how we reflect the cost of living crisis in our comms work. I'd really welcome charities' reflections on how you've adapted: Have you tweaked messaging? Providing more advice? Have you had to explain its knock on impact on delivery?
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On the topic of not knowing your audience:
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Unfortunately, due to staff illness, we need to close our Rehoming Centre until Monday. All available staff are now helping with the care of our dogs, so we are unable to answer phone calls or emails. We sincerely apologise for this, and we hope to be back to normal ASAP 🐾💛
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Another fascinating piece via @SOFIIisHOT - this one from @EphraimGopin explores whether it's okay for #fundraising to get a little sweary...
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Exciting Opportunity: Fundraising/Direct Marketing Account Manager with @ask_direct. The Account Manager is responsible for the day-to-day management of key client accounts and the delivery of successful fundraising strategies and campaigns. ow.ly/VQjm50HLwjQ #jobfairy
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Enter Conversations with Supporters: for any organisation with individual supporters and a thirst for insight (at a reduced cost compared to bespoke research) askdirect.ie/blog/2022/01/21…
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As Ireland is moving away from lockdowns and pandemic measures - how are Irish donors feeling? And how can we plan for 2022 and 2023 if we don't know? That's why we're doing a new type of Irish #FundraisingResearch this year.
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"Only 4 in 10 donors, beneficiaries, and volunteers say they receive personalized communications." "1 in 6 say they have NOT received a meaningful thank you message."
How would your donors and supporters rate their digital experience with your #nonprofit? If their experience wasn't a positive one, that donor isn't coming back. Research shows we need to do a LOT more to engage donors and communicate impact: charitydigital.org.uk/topics…
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Ask Direct retweeted
The best in the business - and the nicest team in the world. Apply now! 👇
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Sames for direct mail.
Often (digital) ad creative that looks appalling from a design perspective works really well
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Ask Direct retweeted
What's been the most meaningful cultural experience of your life? This was a question @damianobroin of @ask_direct asked our @artscouncil_ie #RAISE group at this week's workshop on Legacy Planning-a warm reminder of the vital role Arts & Culture play in our lives. #SupportTheArts
Ask Direct retweeted
Later this week our email subscribers will get first dibs on our new #DonorResearch for 2022. Our lips are sealed til then - but if you're not already subscribed here is the link to be the first in line: bit.ly/3iZcYOm #IrishFundraising #DonorLove
Ask Direct retweeted
Some #DonorResearch news coming from us next week: if you're not already getting our emails, sign up here bit.ly/3iZcYOm Email subscribers get first dibs!
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In case you ever thought criticism of the "nonprofit- industrial complex" was a new thing, this is from 1899:
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Ask Direct retweeted
Gardaí in Togher are seeking the public’s assistance in tracing the whereabouts of 14-year-old Kyle Gillen, who went missing from his home in Togher, Co. Cork on Saturday, 16th October 2021. ispcc.ie/missing-childrens-h…
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Quite certain this webinar will be good. Been waiting for it a long time, and pleased to see Godot will be there.
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Next webinar: all about TESTING. Fundraisers ask us: - should I be testing? - *what* should I be testing? - what is the right ask scheme/donate button/etc for my organisation? Join us next week to find (some) answers: us02web.zoom.us/webinar/regi… #irishfundraising
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This is what happens when you demand suppliers to the charity sector make little or no profit. A race to the bottom which results in the bottom falling out from under charities.
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"We - @ClaireyJaneR @AshleyRowthorn & I - looked at 100 charity legacy packs - 98% of the benefactors depicted were white... When you try to challenge this, you're challenging deeply entrenched intergenerational stuff." Dr Haseeb Shabbir #BAMEOnline
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🎟️Free tickets for #IWITOT To make sure our sector friends get front-row access to the ideas and inspiration they need to change the world, we're giving away 20 bursaries for this week's event DM to claim yours today and watch live or on-demand Event: tickettailor.com/events/sofi…