Bart Caylor (@bartcaylor) header
Bart Caylor (@bartcaylor) profile picture

President & Founder Caylor Solutions- Husband. Dad. Learner. Thinker. Branding, Marketing, Problem Solver for Education. Apostle's Creed. #highered #marketing

Indianapolis
Joined March 2007
Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)
Busy doesn't always mean effective. ๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€: Are you shaping your institution's future or just reacting to the next deadline? Kathy Kissane shares ways to help break the cycle and lead with intention. ๐Ÿ‘‰ caylor-solutions.com/intentiโ€ฆ #HigherEdLeadership
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You donโ€™t need ๐˜ฆ๐˜ท๐˜ฆ๐˜ณ๐˜บ๐˜ฐ๐˜ฏ๐˜ฆ to know your college. You need the ๐˜ณ๐˜ช๐˜จ๐˜ฉ๐˜ต ๐˜ด๐˜ต๐˜ถ๐˜ฅ๐˜ฆ๐˜ฏ๐˜ต๐˜ด to know it. Our recap with Dr. Donald Egle explores ๐—บ๐—ถ๐˜€๐˜€๐—ถ๐—ผ๐—ป-๐—ณ๐—ถ๐˜ ๐˜€๐˜๐˜‚๐—ฑ๐—ฒ๐—ป๐˜ ๐—ฟ๐—ฒ๐—ฐ๐—ฟ๐˜‚๐—ถ๐˜๐—บ๐—ฒ๐—ป๐˜, finding the right โ€œwatering holes,โ€ and bui... caylor-solutions.com/missionโ€ฆ
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A strategic plan shouldn't collect dust on a shelf. Midland University President Dr. Aly Williams shares why listening first, building trust, and connecting people to institutional goals are essential to creating a plan that works... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
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Busy doesn't always mean effective. ๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€: Are you shaping your institution's future or just reacting to the next deadline? Kathy Kissane shares ways to help break the cycle and lead with intention. ๐Ÿ‘‰ caylor-solutions.com/intentiโ€ฆ #HigherEdLeadership
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The ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—ฐ๐—น๐—ถ๐—ณ๐—ณ is raising the stakes for ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ด๐—ฒ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป. BGSU's approach offers a lesson: understand what you do well, strengthen the student experience, and communicate its value. caylor-solutions.com/collegeโ€ฆ #HigherEdMarketing
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Faculty can help prospective students understand what learning at your college will actually feel like. The key isn't turning professors into marketers. Let faculty provide expertise, marketing shape it, and enrollment put it to work. caylor-solutions.com/facultyโ€ฆ #HigherEdMarketing
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A full content calendar doesn't necessarily support enrollment. An ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜-๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† starts with student questions, connects content to decisions, and measures meaningful actions. caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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The ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—ฐ๐—น๐—ถ๐—ณ๐—ณ is raising the stakes for ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ด๐—ฒ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป. BGSU's approach offers a lesson: understand what you do well, strengthen the student experience, and communicate its value. caylor-solutions.com/collegeโ€ฆ #HigherEdMarketing
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A strategic plan shouldn't collect dust on a shelf. Midland University President Dr. Aly Williams shares why listening first, building trust, and connecting people to institutional goals are essential to creating a plan that works... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
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Who's preparing your ๐—ป๐—ฒ๐˜…๐˜ ๐—ด๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€? Greg Vaughan of NACCAP shares why coaching, mentorship, and courageous leadership are essential to building stronger enrollment teams. ๐Ÿ‘‰ caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ฎ๐—ป๐˜ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ starts with curiosity, empathy, clear agreements, and leaders who model the accountability they expect. My takeaways from a thoughtful conversation with Greg Aden: caylor-solutions.com/servantโ€ฆ #HigherEd #ServantLeadership #Leadership
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A strategic plan shouldn't collect dust on a shelf. Midland University President Dr. Aly Williams shares why listening first, building trust, and connecting people to institutional goals are essential to creating a plan that works... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
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A full content calendar doesn't necessarily support enrollment. An ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜-๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† starts with student questions, connects content to decisions, and measures meaningful actions. caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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More clicks can still mean more wasted spend. A ๐—บ๐—ถ๐˜€๐˜€๐—ถ๐—ผ๐—ป-๐—ณ๐—ถ๐˜ ๐—ฆ๐—˜๐—  ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† aligns search intent, ads, landing pages, and enrollment outcomes so your budget attracts the right students. caylor-solutions.com/missionโ€ฆ #HigherEdMarketing #SEM
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AI can help admissions teams with drafts, scheduling, summaries, FAQs and data analysis. It shouldn't replace judgment, empathy or the conversations that help students determine fit. Use AI to remove... caylor-solutions.com/ai-admiโ€ฆ #HigherEdMarketing
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A full content calendar doesn't necessarily support enrollment. An ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜-๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† starts with student questions, connects content to decisions, and measures meaningful actions. caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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Who's preparing your ๐—ป๐—ฒ๐˜…๐˜ ๐—ด๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€? Greg Vaughan of NACCAP shares why coaching, mentorship, and courageous leadership are essential to building stronger enrollment teams. ๐Ÿ‘‰ caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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Better creative work starts with better systems. Paul Bross shares how ๐—ต๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—ฐ๐—ฟ๐—ฒ๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—ผ๐—ฝ๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ can protect creative time, reduce friction, improve workflows, and help teams do stronger work without bu... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
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๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ด๐—ฒ ๐—บ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜ isnโ€™t always about moving faster. Sometimes you need to push. Sometimes you need to pull people into your thinking. Sometimes you need to pause. Dr. Todd J. Williams shares a p... caylor-solutions.com/higher-โ€ฆ #HigherEd #Leadership
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Who's preparing your ๐—ป๐—ฒ๐˜…๐˜ ๐—ด๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€? Greg Vaughan of NACCAP shares why coaching, mentorship, and courageous leadership are essential to building stronger enrollment teams. ๐Ÿ‘‰ caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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