Benjamin Witte (@benwitte) header
Benjamin Witte (@benwitte) profile picture

Founder & CEO of Recess

LA / NYC
Joined February 2008
Benjamin Witte retweeted
Happy Monday. On today’s show: – Breaking down Sama on BG2 – @danroberts0101 (IREN) – @markgurman (Bloomberg) – @ericabrescia (Redpoint) – @benwitte (Recess) See you on the stream.
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Benjamin Witte retweeted
Proud to have backed my dear friend @benwitte in 2018/2019/2024 and so amazing to see a clear vision for the future of Recess. In angel investing you only need one good deal to return the portfolio. Conviction pays. bevnet.com/news/2025/recess-…
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Gatorade leaning further into functionality ✅ Gatorade realizing "relaxation" is trending ✅ Gatorade using "hydration booster" as the exploration platform 🤔
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Benjamin Witte retweeted
With the continued blurring of lines in beverage, it’s important for brands to focus on lifestyles/identities/occasions/ecosystems/need states rather than category
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Benjamin Witte retweeted
Coca-Cola’s answer to Olipop 🤭👀‼️ this is probably gonna tank Pepsi is also getting into the space according to @BevNET Pepsi tried to go after Recess and their line tanked — I know POPPI is sweating bullets with that burn and no acquisition in sight 😂
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Benjamin Witte retweeted
you turn 30 and the whole squad starts talking about taking magnesium
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Benjamin Witte retweeted
Recess debuts “Cosmo” ‼️ their whole NA lineup is being revamped with bolder formulations to truly mimic the taste of cocktails impressive to see how Recess has become a beverage platform for occasions their MOOD line is always getting picked up at my local HEB 👀
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Benjamin Witte retweeted
not to be dramatic but taking magnesium changed my life
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Benjamin Witte retweeted
this is the calmest i’ve ever seen this lady and her anxiety be through the mfkin rough. like it’s tough for me to be around but she’s been so relaxed.
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Benjamin Witte retweeted
she tried it a few weeks ago and hasn’t bought nor drank alcohol since. she tells me all these cute stories like how she was in the grocery store and walked right past the second without feeling any craving
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Benjamin Witte retweeted
gave my mom a pack of recess bc i had a few. she likes to drink wine nightly and was really tryna get her anxiety under wraps! she didn’t believe me at first that the euphoria from recess can really help & induce a similar feeling
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Benjamin Witte retweeted
an antidote to modern times
Welcome to the future—zynned up, 20mg addie, cbd drank takes the edge off, I’m tweeting this with my eyeballs rn while my son is asking me what time we’re having dinner—“Son, time is a human affliction; not a human invention but a prison.”
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Benjamin Witte retweeted
A tragic update. I knew Justin was struggling with all the Twitter hate, and when we checked on him, we found…
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Benjamin Witte retweeted
“is the silent epidemic wreaking havoc” in the room with us? 😂😂😂😂😂😂 @takearecess transcending functional drinks by having people prove it’s relax function like this this man hit nirvana
Cannabis is a silent epidemic wreaking havoc on the American family. A friend brought some of these over and I drank two around 8pm. My body completely shut down and I slept from 9pm until 10am. I slept through Sunday Mass. How is this legal, with such innocent packaging?
Readers added context they thought people might want to know
The lab results provided by the company show that the drinks contain no THC, the psychoactive ingredient in cannabis, and just 10-11mg of CBD per can. takearecess.com/labresults/ This is a low dose: forbes.com/health/cbd/cbd…
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Benjamin Witte retweeted
you can't buy marketing like this
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Replying to @jmrphy
where do i get this magical elixer?
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Replying to @jmrphy
in all seriousness tho, these drinks are amazing taste really good have theanine which will chill you out easily replaces alcohol or weed consumption 10/10 highly recommend
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Benjamin Witte retweeted
Cannabis is a silent epidemic wreaking havoc on the American family. A friend brought some of these over and I drank two around 8pm. My body completely shut down and I slept from 9pm until 10am. I slept through Sunday Mass. How is this legal, with such innocent packaging?
Readers added context they thought people might want to know
The lab results provided by the company show that the drinks contain no THC, the psychoactive ingredient in cannabis, and just 10-11mg of CBD per can. takearecess.com/labresults/ This is a low dose: forbes.com/health/cbd/cbd…
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Benjamin Witte retweeted
first web panel from @thesnaxshot 🥰 moderated by @laurenthomas 🍸 chatting NA, booze & moderation with NA at Pernod and Convivialité, NA at @DistillVentures, CEO at @AthleticBrewing, CEO at @BoissonNYC, Co-founder @threespirit_ CEO at @takearecess and much more!
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Benjamin Witte retweeted
this right here? will have you calmer than still water and feeling euphoric buzz like you tipsy or something. no thoughts just vibes
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