CDP Resource

5 years! And CDP Resource came back for the fun. cdpresource.com will see a "generating first-party data" post soon. It follows the '18 post there now.

<tap tap> This thing on? Yes. Yes, it is.

Since we're commenting on tweets these days, might as well mention that @DAAorg has put together a wonderful remote conference via @pathable that you can attend on your own time this week... or, you can still join live tomorrow!

Have you registered for @DAAorg’s #OneConf20 yet? Save your spot and join me for my session on CUSTOMER DATA PLATFORMS to stay up-to-date on all the latest #digitalanalytics knowledge you need to succeed in your career. bit.ly/32D5EQ6

Kudos to @BlueVenn for putting together a really cool set of "conference presentations" online today. Looks like this goes on every Wednesday! bluevenn.com/join2020-episod…

With all the complex CDP diagrams out there, sometimes you need to see a simple one to understand how data from an SMB gets into a CDP.

Presentation: What is a customer data platform (CDP)? cdpresource.com/2019/07/15/p…

CDP categorization is the best! Here @SimonData presents their groupings to help folks make sense of the fastest growing area of martech: blog.simondata.com/understan… Thanks for the mention, SD!

Yesterday we were noting the 25 European customer data platforms. Today, a spotlight post on one: NL-based CDP, Nominow! Nominow was one of 13 to make a list of "platforms to watch in 2019" -- it takes just a click + some reading to learn why. Try it! cdpresource.com/2019/01/30/c…

In this third installment of interactive posts based on the 2018 Q4 Customer Data Platform Buyers' Guide from CDP Resource, we look at where the providers listed in the guide are based, country-wise. cdpresource.com/2019/01/29/w…

ICYMI, "Fun with simple customer data platform ranking metrics" -- some basic analytics against the field of 95 CDPs out in #martech land. cdpresource.com/2019/01/09/f…

Happy Monday! We have another customer data platform featured in a "CDP spotlight" post today. This time it's @camplexer, and you can find the post here: cdpresource.com/2019/01/14/c… "CDP spotlights" are provider-written via a consistent "who/what/where/why/when" interview format.

ICYMI: A follow up to @AnalyticsHour episode 103 - "Fun with simple customer data platform ranking metrics" cdpresource.com/2019/01/09/f… #measure #customerdata #cdp #CustomerExperience #MarTech

Want to have some fun with a couple simple customer data platforms ranking metrics? Head on over! cdpresource.com/2019/01/09/f…

How many "CDPs" are not customer data platforms? Let's take a look! cdpresource.com/2019/01/08/h…

The next CDP spotlight highlighting a customer data platform provider belongs tooooooooo @simon_data! More in the works. Why not stop by and read a bit about what Simon's up to? I especially liked revenue metrics on the screen when building segments. cdpresource.com/2018/11/29/c…