Content strategy @hornets x @hornetsvenomgt / Co-Lead @iballempire / Georgia Tech Aerospace / Business: [email protected]

Atlanta, GA
Joined January 2016
Kept this on the DL for a while, but things moved to the final stage yesterday. Happy to announce I'm gonna be working with the graphics department in the NBA / 2K League on a few projects. And I really have the community to thank for it, pushing me out there like crazy.
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Down goes $70+ to my yearly addiction of being a weekend 2K warrior
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Been a hell of a journey.
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A lot of competitive 2K gameplay is about taking advantage of situations and throwing teams into rotations 🔄 @CincoGotGame looks at a few of our recent clips and shows how the advantages were created 🚧 #HIVEVoltage | @NBA2KLeague
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Been thinking about the direction of the 2KL a lot... maybe this'll start a discussion We're trying to build a league with two uphill battles: being in a new space where fans need to be educated about comp 2K, AND letting ppl know that we exist at all (1/10)
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How to do that? More breakdowns, broadcast heavier on calling out different actions, explaining metas, etc. How do you guard PnP vs PnR vs 5out? Education is KEY - make sure website is updated with everything a fan needs. It's the first thing they see when looking the league up
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We just dropped a new video on creating mismatches on offense: youtube.com/watch?v=384zum2N… Our goal was to drop stuff like this throughout the season, to show how much thought goes into comp 2K. Would appreciate any final votes for fan engagement if you like this type of content!
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We want to win our second straight @NBA2KLeague Fan Engagement Award and we NEED your vote! 🗳️ Cast your ballot today ⬇️ 2kleague.nba.com/2024awardsv…
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The team @HornetsVenomGT has been nominated again this year for the Fan Engagement Award! Appreciate any votes if you like the type of content we share: bit.ly/3Vzt6t7
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Sai Sriraman retweeted
Been thinking about the direction of the 2KL a lot... maybe this'll start a discussion We're trying to build a league with two uphill battles: being in a new space where fans need to be educated about comp 2K, AND letting ppl know that we exist at all (1/10)
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The full interview is now live on YouTube! West talks about a lot of stuff and is open about it, so hopefully this gives some insight into what his job is really like.
.@BiggWest_ recaps one of the most intense moments from our 2023 season, when the game disconnected in THE TURN Finals vs. Blazer5 Gaming 🔌 😱 The @NBA2KLeague thought that we were leaving and forfeiting, but this is the real story... 👀 Full interview: tinyurl.com/3z9bw8a5
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Back for another @NBA2KLeague IQ test with @CincoGotGame 🤓 As @Chess2K comes off the ball screen, should he... A. Pass to @KingWorldwide_ in the corner 📐 B. Hit @Flukelockk on the roll 🛞 C. Wait and get his own 3-point shot 🎯 Reply and comment below ⬇️
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10+ bookmarks this can't be good 😭😭
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Bringing in influencers makes a lot of sense once that foundation is built, but until then, we're asking the influencers to do a lot of the lifting, vs. bringing the new eyeballs in to a plethora of content about what competitive 2K is like.
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I think this needs to be a league-wide push with help from the players. (10/10)
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