Exactly 10 months into starting this brand we just crossed 8 figures
Could have been more, could have been faster but inventory and cashflow can be difficult while bootstrapping and funding everything from profit as you go.
Literally started with a PO of 250pcs and $100 a day ad budget
The next $10m will come much, much faster now
Will do an article on biggest learnings I had along the way to get me get here with zero debt, 100% ownership zero employees and around 30% EBITDA if there is enough interest