
EDO helps marketers, networks and agencies understand when and how #Convergent TV ads drive consumers to take action.
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Joined February 2019
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EDO, Inc. retweeted
"What we know about advertising on TV is that live works. Live sports, live news, they are the king of the hill," says @EDO_data CEO @kevinkrim. "At the top of that hill is the @NFL. It couldn't be back at a more important moment for TV than right now."
EDO, Inc. retweeted
As #Netflix disclosed its plan with ads has reached 5M monthly active users, vendor @edo_data struck a pact to measure advertising outcomes using predictive behavioral data. #advertising #streaming
fiercevideo.com/advertising/…
EDO, Inc. retweeted
Upfront data moves: Warner Bros. Discovery @WBDAdSales adds new measurement partners: @PilotlyInsights @edo_data @LoopMe @605Data @DISQO @warnerbros @Discovery @wbd mediapost.com/publications/a…
EDO, Inc. retweeted
FINDING THE CUSTOMER | In addition to the industry’s legacy measurement company, @Nielsen, we spoke with the main players making a name for themselves, including @Video_Amp, @Comscore, @ispottv, @samba_tv, @edo_data and @605Data. adweek.it/43s3eBd
EDO, Inc. retweeted
March Madness TV commercials post dramatically higher online engagement @edo_data mediapost.com/publications/a…





