Marketing/Advertising Maven. Well-educated marketer who lives in Texas and Colombia. Cracked AI LLM inclusion for the healthcare industry.
Texas, USA
Joined June 2008
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Eric L. Clark retweeted
This year we saw the 3 most important AI releases ever:
• Grok Bot
• Opus 5.5
• Hermes Agent
The most powerful pieces of technology we've ever used
All 3 when used on conjunction can build you a business, make you revenue, and automate all the pieces of your life you don't enjoy
If you haven't worked these 3 into your regular workflow yet, carve out some time this week to do it
Give Grok Bot all your tasks. Use Opus 5.5 to build incredible applications. Have Hermes agent manage all of your devices
If integrated into your life properly you can spend WAY more time doing what you love and WAY less time doing what you hate
Not using these yet should be a massive red flag
Eric L. Clark retweeted
Wow, this one's a huge loss for Anthropic.
If she goes to SpaceX, GrokBot's going to be 🔥.
Friday was my last day at Anthropic.
Two years ago, when Claude Code was a small internal tool, I asked it to build an RL env. I steered it for tens of hours but never manually wrote a line of code. It worked, I was hooked, and I joined the team.
When we first launched, most people approved every permission prompt by hand and mostly used Claude to answer questions and write tests.
Today, the default is trusting Claude's judgment to auto-approve. Claude does large migrations and builds new products.
Helping build Claude Code into an industry-defining product has been the journey of a lifetime.
Thank you to the incredible team behind Claude Code, Cowork, and Tag. These products are the sum of thousands of great ideas from you. I'll miss working with you all.
Thank you to our users for embracing a new way of working. Your constant feedback shaped so much of what we shipped and your stories made the work so meaningful.
Excited to see what you all make next!
Eric L. Clark retweeted
This person got 20,000 users for his app with just $50. It took three months.
The person launched in a variety of places.
First, the person posted on Indie Hackers and the SideProject subreddit on Reddit- this is a great place to share what you're working on.
I thought this was really crazy. The person paid $50 for a press release from EIN Presswire.
The press release was sent out on October 27th, and on October 31st, the app was featured on a major German computer news website. So that was a $50 spend right there.
There was one more thing.
The person submitted the app to tons of software download websites, like Download .com
If you Google this, you'll get a list of 100 places to launch a software product: "Relaunch like a pro: 100+ places to launch, relaunch, and list your product"
All of this took the person, in just three months, from zero SEO domain authority to 213 backlinks and a domain authority of 21 out of 100.
It's worth mentioning this person stresses quality a lot.
The person said, "I wanted to not make it good enough for me, but good enough for someone to actually use. Every marketing and promotional effort I did was with quality over quantity."
I like this last part.
"I believe if you work hard enough and you make something good enough, people will notice."
This was written at the end of 2022, but a lot of these tactics still work today.
We use AI, every day ... all day. But we still can't let them do tasks autonomously. They drift off task, but that will be rectified before too long.
Eric L. Clark retweeted
The SEO industry is unsurprised
“Agentic marketing.”
We’ve been doing the work. Apparently, we needed a summit and a new label.
The AI capability matters. The sales pitch could use adult supervision.
Here’s what proper use actually looks like:
marketingdrs.com/agentic-mar…
Eric L. Clark retweeted
TESLA OPTIMUS TORE UP A STAGE IN DELHI IN 15 SECONDS
The festival paid $90,000 for it to walk out and wave
But the moment the drums hit, it went into bhangra like it was born in Punjab
One leg hops, shoulders on the beat, a squat and a spin without a single pause
The dancer who was up next took off his costume right backstage
The host kept yelling this wasn't in the program, but nobody could hear him
The clip hit 40 million views overnight and Elon still hasn't said a word
Who taught it this ?
$TSLA
Eric L. Clark retweeted
We’re heading into insane abundance: an effective workforce of hundreds of billions of AI hyper-geniuses, self-driving, flying cars.
Economists will argue over whether it gets booked GDP growth or appears as deflation, but either way, it’s a fight over a pretty insane metric. @elonmusk made this exact point when we were meeting with him.
The metrics worth watching are the happiness and ability for individuals to create.
Was looking for something today and came across this old gem! AI art from 2016. What a difference 10 years makes!
When I first saw it... “what the hell is AIV?”
Turns out the acronym collection has expanded again.
AIV scores measure visibility. SEO, AEO and GEO are the work.
Before buying another shiny score, ask what it actually measures. And it isn't a new discipline like AEO/GEO/SEO
What is AIV?
An AI visibility score measures how your practice appears in AI answers. SEO, AEO and GEO describe work intended to improve it.
Understand the difference before investing in another metric.
marketingdrs.com/ai-visibili…
Eric L. Clark retweeted
Our second product is called Blindsight and it will, as the name suggests, enable even those who are completely blind or have never seen to see.
It is ready from an engineering standpoint. Just waiting on regulatory approval.
Eric L. Clark retweeted
Google AI Overviews and AI Mode have a ~0.9% click-through rate says a new opt out study from @CyrusShepard
seroundtable.com/google-ai-o…
To infinity and beyond! --- wait, wrong movie.
I'm thinking more of Star Trek for this scenario. I agree with @salimismail
If you're not watching Moonshots or following Salim and MS Mates, you should be.
Why isn't it GREAT if AI takes all the jobs? I'll talk about this on our @moonshots_pod recording today.
This short video is a TL;DR of a longer video I put on my youtube channel:
youtu.be/tdEdPamsB_k?si=wqs6…