Clear and concise marketing rules. Simple read. It helped me connect the dots and understand the WHY behind the strategies of strong brands. Thanks, @tferriss for constantly reminding me to read this! goodreads.com/review/show/30…
"If you’ve got as much as you’ve got, use it. Use it to become the best in the world, to change the game, to set the agenda for everyone else. You can only do that by marshalling all of your resources to get through the biggest possible Dip." - The Dip, @ThisIsSethsBlog
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"In order to get through that Dip, you’ll need to quit everything else. If it’s not going to put a dent in the world, quit. Right now. Quit and use that void to find the energy to assault the Dip that matters. Go ahead, make something happen. We’re waiting!" @ThisIsSethsBlog
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“Never quit something with great long-term potential just because you can’t deal with the stress of the moment.” Now that’s good advice. The Dip - @ThisIsSethsBlog
Replying to @ThisIsSethsBlog
@ThisIsSethsBlog When you are keeping score and calculating your current rate is this with or without sales? - Bootstrapper's Bible (2004) PG 62
Setting up for deep work is like going to the movies. @tferriss @the1thingbook
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“Every month you need to tell up the numbers you care about. Write them down. Share them with your spouse and board of advisors. Here they are:
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I am going to re-listen to this so many times as I build my business. Derek teaches real lessons about complicated subjects simply. Thanks @Sivers
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“The heart and soul of a thriving enterprise is the irrational pursuit of becoming irresistible.” @ThisIsSethsBlog
Replying to @trevoryoung
@trevoryoung How much talking about the product and how much talking about the backstory? Striking that balance?
Trevor Young: “Be known. Liked. Trusted. Front of mind. Talked about in a positive way.” @MAPunimelb Masterclass - How to build visibility, influence and trust in the social age.
Elevate Hardware launch night!! @LaunchVic
@HardworX_io
@WesternBace
#elevatehardware #hardware #startups #founders
00:46:48 Starting a company is a 5 year commitment. breaker.audio/freakonomics-r…
00:42:29 Format of podcasts are still very early in what they will be. breaker.audio/freakonomics-r…
00:16:45 What is the problem you are trying to solve? Focus on that. For Spotify it was “making it feel like you have the world’s music on your hard drive”. They had to solve 1. Technology 2. Record labels. breaker.audio/freakonomics-r…
00:02:38 Spotify doesn’t create anything but is worth $25 billion. Demonstrates the power of the “retail store” in the value chain. breaker.audio/freakonomics-r…








