Gabrielle Smith (@gobstop) header
Gabrielle Smith (@gobstop) profile picture

product marketing leader, francophile, singer-in-the-shower

New York, NY
Joined April 2009
Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)Photo by Gabrielle Smith (@gobstop)
Still thinking about the fantastic presentations and connections made at #iwdnyc18. Thank you to organizers @nitya and @laurennor and to all of the amazing speakers! #WomenTechMakers
I love my @BKLYNlibrary, and I’m speaking up for it. Join me: bklynlib.org/standup Urge city officials to #InvestInLibraries #StandUpForBPL
Some juicy metaphors in this piece! (And must mention that video done right is also a good thing!)
“…content confetti—fast, flimsy, and forgettable morsels, blasted from the CMS cannon, which upon inspection were less journalism than Millennial Mad Libs: “[Number] Ways That [Google-Trend-Generated Subject] Totally Made Us [Past-Tense Verb].”
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"Publishers still bear the cost of reporting, analyzing, and, well, publishing the news. Facebook and Google cinch the bloated web into the straitjacket of vertical content known as results pages and feeds." theatln.tc/2hZjwMt
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Happy Halloween to everyone in video tech, media & advertising! nitter.gq/jwplayer/status/925429…
Want to BOOst your video ROI? Learn from Business Insider, Forrester & JW Player. Webinar 11/1 at 1pm ET. Join us! goo.gl/CmXAvH
Congrats @teamprohaska! Prohaska Diversifies From Consulting, Launches PMP Solution For Publishers bit.ly/2gL0Wri @mp_joemandese
6 second video ads are 30% of their demand says Index Exchange at @jwplayer hosted panel #AWNY2017
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Borrow strategy from late night shows & create video segments for each platform says Justin Festa @jwplayer panel #AWNY
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Jana Meron from @businessinsider talks about "thumbstopping moments" for video storytelling @jwplayer panel #AWNY
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Love hearing Justin Festa from LittleThings sharing his "less is more" philosophy for ads #AWNY #video @jwplayer
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A plug for ads.txt from pubs at @jwplayer panel #AWNY #video
At #awny panel with @jwplayer CEO leading a great discussion on how to become a video-first business
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Gabrielle Smith retweeted
Major news! We've been nominated for FOUR categories in the US #RCAwards. [VOTE] #JWPlayer today! Ends 9/25 bit.ly/2vRPhPd
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No one says anymore that premium videos have to be long form #JWInsights
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CEOs debating the merits of slime videos at #JWInsights
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Amazing expert panel of CEOs talking ad tech and measurement at #jwinsights
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For video businesses just getting off the ground, opportunity to get data right from the start: @mgutkowski at #JWInsights
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Premium video doesn't require gigantic budget - has to be "authentic" to the audience #JWInsights
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